Tag Archives: failure

Most Companies Fail at Innovation Because…

Most Companies Fail at Innovation Because...Most companies fail at innovation because they fail at change.

There you go, there is the entire article in a single sentence. Please click the like button or leave a comment on your way out, and I’ll turn out the lights.

I’m actually serious, but I didn’t come to this single sentence overnight, but through decades of research and experience. It coalesced however this morning in an interview with Chad McAllister that will air next month.

This sentence also highlights the reason why after writing the popular Stoking Your Innovation Bonfire (a book about innovation) and traveling the world delivering innovation keynotes and workshops, that my next book for Palgrave Macmillan (@PalgraveBiz) will be about change, not innovation.

Because after all, my life’s work is to help others change the world for the better by creating and sharing valuable tools and insights that hopefully serve to accelerate innovation and change in communities around the world.

I will continue on to say though that if you want to be successful at innovation you need to get better at planning, leading, managing, and maintaining change.

If you doubt the linkage, please check out my other article Managing Innovation is About Managing Change. This will give you a great example of how innovation inflicts change on the organization.

And if you’d like to learn more about making your organization more change capable, then I encourage you to check out my article Change the World – Step One, which is the first in a series of articles I will be publishing here in the run up to the launch of my book in January 2016 to help organizations build a stronger, more sustainable approach to change. This first article outlines the Four Keys to Successful Change, with much more content and a whole Change Planning Toolkit™ being released over the next few months.

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No Innovation Beyond This Point

No Innovation Beyond This Point

Don’t have time to read this right now? Why not listen instead?

(sorry umano seems to have gone out of business)

This isn’t the Top 10 Excuses for Not Investing in Innovation

I’ve been meaning to write this article for more than a year, after a dialog with the CEO of a leading online travel site where he said that the company wasn’t focused on innovation, that it wasn’t the right time to focus on innovation. This is despite the fact that the organization lists innovation as one of the company’s core values on its posters for employees pinned up around the corporate headquarters (and even painted on the walls).

As a champion of innovation this of course gave me pause.

After all, I travel the world delivering innovation keynotes and teaching innovation masterclasses to hundreds of people at a time, espousing that in today’s environment of rapid change that establishing a sustainable innovation capability is the only way to maintain your competitive advantage and ultimately the health of your business.

His comment, and the absolute certainty with which he delivered it, made me wonder if there might be times when INNOVATION IS A DUMB IDEA.

The CEO’s rationale was that his predecessor had spent freely chasing bright shiny technology objects to the detriment of the business’ core technology infrastructure. And instead of social media or these other bright shiny technology objects delivering new competitive advantage, they actually left the business with a core infrastructure that daily was becoming less capable than the competition at delivering the core elements of value that customers expect from an online travel site.

So, he felt that innovation would be a distraction to the business. Instead he wanted every single resource of the organization marshaled to modernize and stabilize the core technology of their online business to deliver great core value for customers, or there would be gradually fewer customers to deliver value to.

This reminded me of the Pareto principle (the 80/20 rule) because in some ways not only does the core business fund your innovation investments, but it is through continued excellence in delivery of the core value that prevents your organization from quickly going out of business (or losing market share). Meanwhile, through innovation excellence in the other 20% you either prevent the organization from slowly going out of business (or losing market share) or grow your business or market share.

So let’s be clear, you WILL still go out of business if you don’t at some point innovate and reinvigorate your products and services, but I will cede that failure to maintain operational excellence is a faster path to failure than falling short of innovation excellence.

And obviously, the healthier the firm is, the more money it can afford to allocate to innovation. Less obvious is that the best time to invest in innovation is when you feel like you don’t need it, because:

A. Innovation takes time and so you need to invest in advance of inevitable slowing sales

B. You can also invest in innovations that deepen your operational excellence

If you wait too long to invest in innovation, or if you invest in chasing bright, shiny technologies instead of focusing on solving pre-existing customer problems, you end up in a situation like this online travel company. Customers ultimately drive innovation, not technology.

There are of course other times where instead of ceding your innovation investments to focus on the core business, you actually decide to take money away from the core business and in a sense consciously cede it to the competition. The goal here is to increase your investments into innovations that will help your organization jump back into a stronger competitive position on the next curve. But few companies are able to make this work.

So, now you’ll fully understand the reasons behind #1 on my list of the Top 10 Reasons Not to Innovate:

1. Your main business is broken

We took a detailed look at this topic above.

2. Lack of commitment to innovation

If your organization isn’t committed to innovation for the long-term, don’t bother. Innovation isn’t free, it doesn’t happen overnight, and many ideas may become interesting inventions, but don’t end up being valuable innovations in the marketplace. Plus, employees can see right through executive teams that aren’t truly committed to innovation.

3. No common language of innovation

The term “innovation” means different things to different people. Ask 100 people, you’ll get 100 different definitions. So, after getting commitment to innovation, define what innovation means for the organization, and as I speak about in my five-star book Stoking Your Innovation Bonfire, you must also create an innovation vision, strategy, and goals that ideally are formed with the organization’s vision, strategy, and goals in mind.

4. Lack of trust in the organization

Trust is fundamental to the success of any formal approach to innovation. If trust is currently broken in your organization, you must begin repairing that first. Then, and only then, can you start soliciting innovation ideas from your employees. In order to maintain trust (which is very fragile), you must also have all of the pieces in place to show people that ideas are being seriously considered and that that there is a process for choosing, funding, and developing them.

5. Don’t know how to innovate (or don’t know where to start)

Stoking Your Innovation Bonfire was designed to help organizations identify and remove barriers to innovation, but it also serves as a great innovation primer. Download it onto your Kindle, get it at your library, or get a hardcover from your favorite book seller. In addition, there are over 7,000 articles here on Innovation Excellence from over 400 contributing authors that can help you understand where to begin, and our directory of consultants provides some individuals and companies that can help. Finally, if you are a new innovation leader you should join our Linkedin group and reach out to some of your innovation management peers and ask them how they got started.

6. Innovation readiness down through the organization is lacking

It’s great when executives get religion and not only commit to innovation, but also make it a priority. But your employees must also be ready to innovate, and this requires education (see #5) and communications (see #3 and #4) around not just what innovation is, but why it is important. If your employees don’t understand what innovation is and why it is important to the continued success of the organization, you may be surprised to find that they sit on the sidelines. You wouldn’t expect the organization to go from 0 to 60 mph on its ability to utilize the principles of Lean, Agile, or Six Sigma. Innovation requires an investment in organizational capability and readiness too.

7. Lack of a unique, valuable customer insight

Brainstorming doesn’t drive innovation. Ideas don’t lead to innovation success. Innovation success is determined by customers voting with their feet and their wallets, and the only way that you get them to move either is by developing a new solution to a problem that delivers more value than every existing alternative. Innovation comes from connecting with customers in meaningful ways, and this requires that you develop a unique, valuable customer insight before you even begin generating ideas (possibly even co-creating with customers). Opening up and providing access to ethnographic research, behavioral data, and other sources of inspiration is a good place to start.

8. Can’t cope with the changes required

Committing to building an innovation capability often requires changes to organizational structure, rewards and recognition, budgeting, executive compensation, business unit goals, and other structural elements that the organization may not be ready for. Additionally, sometimes the organization isn’t capable of moving fast enough to realize the market potential of the innovations they are likely to create. In fast moving consumer goods this is can be a real problem, and so companies often must simultaneously accelerate the pace of change in their organization, identify structural impediments, find new ways to design and implement experiments to quickly prove or disprove assumptions or keys to success. I’m currently refining a change planning toolkit for public release and introduction in my new book on organizational change for Palgrave Macmillan. You can get involved with this project here.

9. ROI higher on improvements than innovation

Not all innovations are equal and your innovation pipeline may not always be full of potential innovations likely to scale to a level outpacing the ROI achievable on improvements ideas focused on your current slate of products and services. This reason is often used as an excuse, by executives not committed to innovation, for not funding potential innovations. This makes including it here hard for me to do. But, the fact is that there are times when this is a valid reason not to innovate. Sometimes innovation pipelines go dry for a little while, and usually this means that you haven’t been spending as much time with customers or scanning the landscape as you should have. You must restart these efforts immediately.

10. Too Early (customers not ready, technology not ready to scale) or Tipping Point Not Identified

It is possible to come up with a great potential innovation, but be too early. Compaq developed a hard disk based mp3 player years before Apple launched the iPod, but smartly chose not to launch it. Without the elegant navigation and music organization capabilities it would have certainly failed. The iPod itself didn’t take off until THREE YEARS after its launch (coinciding with the launch of the Windows version of iTunes). Online car services floated around for years, but customers weren’t ready to try them at scale until Uber added a little map showing nearby available cars and started to generate positive word of mouth. Airbnb didn’t invent the vacation rental by owner market but they came out of nowhere against established players and grew the market by asking people to question their lodging assumptions and offering people the ability to rent a spot on someone’s couch. One final example. The Apple TV launched in 2007 (EIGHT YEARS AGO) as a hobby, and while the Apple TV is shipping larger volumes today than eight years ago, it has failed to move the ecosystem as fast as they were able to in the mobile carrier/handset space. Whether HBO Now exclusively is the tipping point for a power shift in the television industry from cable/satellite providers (think mobile service providers) to the television stations (think mobile app makers), remains to be seen.


So there you have it, the Top 10 Reasons Not to Innovate. I’ll now turn around and expose my back so my fellow innovation authors, bloggers, and consultants can notch and loose their arrows in opposition to this heretical idea.

Or, a less painful way to voice your opinion (at least for me), would be for you to utilize the comments section to state your opinions in support or opposition to the idea that innovation is not always a smart idea.

Are there other valid reasons why a company should choose not to innovate?

Not excuses to use to oppose innovation, but real situations where innovation is actually a dumb idea?

SPECIAL BONUS: You can now access my latest webinar ‘Innovation is All About Change’ compliments of CoDev with passcode 1515 here:

(sorry but the link expired)

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Three Actions to Become More Innovative

Three Actions to Become More Innovative‘What are three specific actions that a non-innovative company can take to become more innovative?’

Sometimes I think that people out there talking about innovation try and make crafting a good innovation process sound harder than it is and the work of making innovation happen sound easier than it really is. Whether this is self-serving behavior to try and drive people to buy their books or consulting services, I’m not sure, but let’s give them the benefit of the doubt and assume it’s not.

Instead let’s see if we can simplify some of what we know into three specific actions that a non-innovative company can take to become more innovative:

1. Make a Commitment

  • Many organizations say they want to be more innovative, but few are willing to make the commitment. Leaders may talk about it once or twice, and then expect others in the organization to commit themselves to innovation. Talking about innovation is much easier than committing to the changes and risks required for successful innovation. Organizations that succeed at becoming more innovative commit the financial resources to discrete innovation projects, they commit to the human resources flexibility necessary to staff them, and they commit the communications resources necessary to ensure that everyone knows the innovation journey the organization is committed to.

2. Collect and Connect:

  • Innovation is ultimately all about data. Organizations seeking to improve their ability to innovate, must get better at collecting and connecting the dots. This means improving their ability to transform data about the organization’s customers into information, information into knowledge, and knowledge into insight. The ability to transform data all the way through to insight is key because new and novel insights drive an organization’s ability to identify those ideas with the potential to deliver more value to their target market than any other existing alternative. Improving this transformation capability is not just about data though, but about people, and if your organization really wants to become more innovative it has get better at connecting people at the same time (both online and in the real world). Creating connections between people and data is a powerful input to innovation.

3. Failure to Plan is Planning to Fail:

  • Most organizations do a great job of planning how to succeed, but many organizations don’t make a plan for how to fail. People like to talk about failing fast, failing cheap, and failing smart. The first two are self-explanatory, but what does that failing smart look like?
  • In part this means taking educated risks, but even doing that you are still going to have failures, and so you must ask yourself:
    • What did we learn?
    • What can we use later?
    • What do we do now?

Doing these three things won’t guarantee that you will come up with a whole collection of new innovations, but it will help make your organization more innovative. There is a difference, and if you’re not clear on what it is, then let me direct your attention back to the first paragraph. 😉

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Innovation Quotes of the Day – May 31, 2012

“Every bursted bubble has a glory! Each abysmal failure makes a point! Every glowing path that goes astray, shows you how to find a better way. So every time you stumble never grumble. Next time you’ll bumble even less! For up from the ashes, up from the ashes, grow the roses of success!”

– From the movie “Chitty Chitty Bang Bang”

“You can’t really innovate for the past (your offering won’t be innovative and will be beaten easily by competitors). If you innovate for the future, then adoption will be slow until customers become ready. The trick is to task your insights team to provide guidance for the future present.”

– Braden Kelley

“The best way to have a good idea is to have a lot of ideas.”

– Dr. Linus Pauling
– submitted by Khululeka Khumalo

What are some of your favorite innovation quotes?

Add one or more to the comments, listing the quote and who said it, and I’ll share the best of the submissions as future innovation quotes of the day!

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Innovation Quotes of the Day – May 29, 2012

“If you get people to ‘freely’ talk about innovation, its importance, its impact and can ‘paint’ the future in broad brush strokes, they achieve a growing clarity and enthusiasm and that often missing critical component – a sense of shared identity.”

– Paul Hobcraft

“The United States leads the world in innovation because it has created the perfect storm of a risk tolerant citizenry, where failure is sometimes a badge of honor, and a government that invests in basic research, helps to commercialize it, and for the most part tends to go out of the way from a regulatory standpoint.”

– Braden Kelley

“Organizations love to run the aforementioned innovation processes through the middle of the enterprise which is designed to eliminate variation. Think about your metrics, hurdle rates and stage-gate systems and it becomes clear that these practices are designed to created stability through standards, policies and similar controls. Innovation moves from the outside of the bell curve, where risk and reward are reversed, and moves to middle over time.”

– Jeff DeGraff

What are some of your favorite innovation quotes?

Add one or more to the comments, listing the quote and who said it, and I’ll share the best of the submissions as future innovation quotes of the day!

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Innovation QuickStart Guide

Innovation QuickStart GuideYou know how sometimes when you order a product you get this inch-thick instruction manual that you never read, but also how there is sometimes a QuickStart Guide of 5-10 simple steps to get you up and running quickly?

Well, Stoking Your Innovation Bonfire is the instruction manual that an increasing number of organizations are ordering for teams to help them with their innovation efforts. But, I’m sure companies could also use an Innovation QuickStart. So, here is one you could use (excerpted in part from my book):

10 Steps to Get Your Innovation Efforts Off to a Good Start

1. Conduct an Innovation Audit

How can you know where you are going to go with innovation if you don’t first know where you already are? For this reason I created a 50 question innovation audit and linked it to an Innovation Maturity Model from Karl T. Ulrich and Christian Terwiesch of Wharton Business School.

Innovation Maturity Model

2. Define What Innovation Means for Your Organization

Here is a simple exercise you can do next time you get together in your organization to talk about innovation. Have everyone in the group write down what their definition of innovation is, and then compare that to the official definition of innovation for the organization (if you have one) and the innovation definitions of others in the group. Defining innovation as an organization is important because it helps you determine what kinds of innovation you are focusing on as an organization, and what kinds of innovation you ARE NOT focusing on.

3. Create a Common Language of Innovation

Creating a definition of innovation is the first step in creating a common language of innovation. The importance of creating a common language of innovation is that language is one of the most important components of culture. If people in your organization don’t talk about innovation in a consistent way and see communications reinforcing the common language, how can you possibly hope to embed innovation in the culture of the organization? Ensuring consistent language in presentations, emails, etc. and having people read the same book on innovation or taking the same training courses are just some ways to help create and reinforce a common language of innovation.

4. Define Your Innovation Vision

A startup begins life as a single-minded entity focused on innovating for one set of customers with a single product or service. Often as a company grows to create a range of products and/or services, the organization can start to lose track of what it is trying to achieve, which customers it is trying to serve, and the kind of solutions that are most relevant and desired by them.

Jack Welch, CEO of GE once said, “Good business leaders create a vision, articulate the vision, passionately own the vision, and relentlessly drive it to completion.”

Vision is about focus and vision is about the ‘where’ and the ‘why’ not the ‘what’ or the ‘how’. A vision gives the business a sense of purpose and acts as a rudder when the way forward appears uncertain. An innovation vision is no less important, and it serves the same basic functions. An innovation vision can help to answer some of the following questions for employees:

  • Is innovation important or not?
  • Are we focusing on innovation or not?
  • What kind of innovation are we pursuing as an organization?
  • Is innovation a function of some part of the business?
  • Or, is innovation something that we are trying to place at the center of the business?
  • Are we pursuing open or closed innovation, or both?
  • Why should employees, suppliers, partners, and customers be excited to participate?

When people have questions, they tend not to move forward. For that reason it is crucial that an organization’s leadership both has a clear innovation vision, and clearly and regularly communicates it to key stakeholders. If employees, suppliers, partners, and customers aren’t sure what the innovation vision of the organization is, how can they imagine a better way forward?

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5. Define Your Innovation Strategy

Many organizations take the time to create an organizational strategy and a mission statement, only to then neglect the creation of an innovation vision and an innovation strategy. An innovation strategy is not merely a technology roadmap from R&D or an agenda for new product development. Instead, an innovation strategy identifies who will drive a company’s profitable revenue growth and what will represent a strong competitive advantage for the firm going forward. Under this umbrella the innovation goals for the organization can be created.

An innovation strategy sets the innovation direction for an organization towards the achievement of its innovation vision. It gives members of the organization an idea of what new achievements and directions will best benefit the organization when it comes to innovation. As with organizational strategy, innovation strategy must determine WHAT the organization should focus on (and WHAT NOT to) so that tactics can be developed for HOW to get there.

Innovation Vision Strategy Goals

6. Define Your Innovation Goals

Just as managers and employees need goals to know what to focus on and to help them be successful, organizations need innovation goals too. Clear innovation goals, when combined with a clear innovation strategy and a single-minded innovation vision for the organization, will maximize the instinctual innovation that emerges from employees and the intellectual innovation that occurs on directed innovation projects.

While an innovation vision determines the kinds of innovation that an organization, and an innovation strategy determines what the organization will focus on when it comes to innovation, it is the innovation goals that break things down into tangible objectives that employees can work against. Let’s look at P&G as an example to see how these three things come together at the highest level:

Innovation Vision

  • Reach outside the company’s own R&D department for innovation

Innovation Strategy

  • Create a formal program (Connect + Develop) to focus on this vision

Innovation Goal

  • Source 50% of the company’s innovation from outside

The 50% goal gives employees and management something to measure against, and it sets a very visible benchmark that the whole organization can understand and visualize how big the commitment and participation must be in order to reach it. It is at this point of communicating the innovation goals that senior management also has to communicate how they intend to support their efforts and how they will help employees reach the innovation goals.

7. Create a Pool of Money to Fund Innovation Projects

Product managers leading product groups and general managers leading business units typically have revenue numbers they are trying to hit, and they will spend their budgets trying to hit those numbers. As a result, there are often precious little financial resources (and human resources) available for innovation projects that don’t generate immediate progress toward this quarter’s business goals. As a result, many organizations find themselves setting money aside outside of the product or business unit silos that can be allocated on the future needs of the business instead of the current needs of the product managers and general managers. This also allows the organization to build an innovation portfolio of projects with different risk profiles and time horizons. But, however you choose to fund innovation projects, the fact remains that you need to have a plan for doing so, or the promising projects that form your future innovation pipeline – will never get funded.

8. Create Human Resource Flexibility to Staff Innovation Projects

Some organizations allow employees to spend a certain percentage of their time on whatever they want, but most don’t. Some organizations allow employees to pitch to spend a certain percentage of their time on developing a promising idea, but most organizations are running so lean that they feel there is no time or money for innovation. Often this is true and so employees sometimes work on promising ideas on their own time, but they shouldn’t have to. And if you make them do so, it will be much more likely that they will develop the promising idea with others outside the company and the organization will gain nothing from these efforts.

Don’t turn your motivated intrapreneurs into entrepreneurs.

You must find a way to create resource flexibility. Organizations that want to continue to grow and thrive must staff the organization in a way that allows managers to invest a portion of their employees’ time into promising innovation projects. One model to consider is that of Intuit, which allows employees to form project teams and to accumulate percent time and then schedule time off to work on an innovation project with co-workers in the same way that they schedule a vacation. This allows the manager to plan for the employees’ absence from the day-to-day and allows the employee to focus on the innovation project during that scheduled leave from their workgroup. But that’s just one possible way to create human resource flexibility.

Pre-Order Nine Innovation Roles Card Decks

9. Focus on Value – Innovation is All About Value

Value creation is important, but you can’t succeed without equal attention being paid to both value access and value translation because innovation is all about value…

Innovation = Value Creation (x) Value Access (x) Value Translation = Success!

Now you will notice that the components are multiplicative not additive. Do one or two well and one poorly and it doesn’t necessarily add up to a positive result. Doing one poorly and two well can still doom your innovation investment to failure. Let’s look at the three equation components in brief:

Value Creation is pretty self-explanatory. Your innovation investment must create incremental or completely new value large enough to overcome the switching costs of moving to your new solution from the old solution (including the ‘Do Nothing Solution’). New value can be created by making something more efficient, more effective, possible that wasn’t possible before, or create new psychological or emotional benefits.

Value Access could also be thought of as friction reduction. How easy do you make it for customers and consumers to access the value you’ve created. How well has the product or service been designed to allow people to access the value easily? How easy is it for the solution to be created? How easy is it for people to do business with you?

Value Translation is all about helping people understand the value you’ve created and how it fits into their lives. Value translation is also about understanding where on a continuum between the need for explanation and education that your solution falls. Incremental innovations can usually just be explained to people because they anchor to something they already understand, but radical or disruptive innovations inevitably require some level of education (often far in advance of the launch). Done really well, value translation also helps to communicate how easy it will be for customers and consumers to exchange their old solution for the new solution.

The key thing to know here is that even if you do a great job at value creation, if you do a poor job at either value access or value translation, you can still fail miserably.

10. Focus on Creating a Culture of Learning Fast

There is a lot of chatter out there about the concept of ‘failing fast’ as a way of fostering innovation and reducing risk. Sometimes the concept of ‘failing fast’ is merged with ‘failing cheap’ to form the following refrain – ‘fail fast, fail cheap, fail often’.

Now don’t get me wrong, one of the most important things an organization can do is learn to accept failure as a real possibility in their innovation efforts, and even to plan for it by taking a portfolio approach that balances different risk profiles, time horizons, etc.

But when it comes to innovation, it is not as important whether you fail fast or fail slow or whether you fail at all, but how fast you learn. And make no mistake, you don’t have to fail to innovate (although there are always some obstacles along the way). With the right approach to innovation you can learn quickly from failures AND successes.

The key is to pursue your innovation efforts as a discrete set of experiments designed to learn certain things, and instrumenting each project phase in such a way that the desired learning is achieved.

The central question should always be:

“What do we hope to learn from this effort?”

When you start from this question, every project becomes a series of questions you hope to answer, and each answer moves you closer to identifying the key market insight and achieving your expected innovation. The questions you hope to answer can include technical questions, manufacturing questions, process questions, customer preference questions, questions about how to communicate the value to customers, and more. AND, the answers that push you forward can come from positive discrete outcomes OR negative discrete outcomes of the different project phases.

The ultimate goal of a ‘learning fast’ approach to innovation is to embed in your culture the ability to extract the key insights from your pursuits and the ability to quickly recognize how to modify your project plan to take advantage of unexpected learnings, and the flexibility and empowerment to make the necessary course corrections.

The faster you get at learning from unforeseen circumstances and outcomes, the faster you can turn an invention into an innovation by landing smack on what the customer finds truly valuable (and communicating the value in a compelling way). Fail to identify the key value AND a compelling way to communicate it, and you will fail to drive mass adoption.


When you start with an innovation audit and creating a common language of innovation (including a definition of innovation), it sets you up well to create a coherent innovation vision, strategy, and goals. And then if you build in the financial and human resource flexibility necessary to create a focus on value creation, access and translation – and support it with a culture that is focused on learning fast – YOU WILL have built a solid foundation for your innovation efforts to grow and mature on top of. Are there more things that go into embedding innovation into your culture and creating sustainable innovation success? Absolutely. But, if you work diligently on these ten items you will get your innovation efforts off to a strong start.

What are you waiting for?

Image Credits: Stoking Your Innovation Bonfire

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Innovation Quotes of the Day – May 2, 2012

“One who fears limits his activities. Failure is the only opportunity to more intelligently begin again.”

– Henry Ford

“Too often we form innovation teams based on who is available instead of focusing on who will make the innovation team successful.”

– Braden Kelley

“If you want to succeed you should strike out on new paths, rather than travel the worn paths of accepted success.”

– John D. Rockefeller, Jr.

What are some of your favorite innovation quotes?

Add one or more to the comments, listing the quote and who said it, and I’ll share the best of the submissions as future innovation quotes of the day!

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Innovation Quotes of the Day – April 25, 2012

“Figure out how to take risks that keep you in the game even if you fail.”

– Seth Godin

“Over the last couple of decades, companies have increasingly found that employees who pursue what they do with passion will outperform an employee with a gun to their head every time.”

– Braden Kelley

“Reading, after a certain age, diverts the mind too much from its creative pursuits. Any man who reads too much and uses his own brain too little falls into lazy habits of thinking.”

– Albert Einstein

What are some of your favorite innovation quotes?

Add one or more to the comments, listing the quote and who said it, and I’ll share the best of the submissions as future innovation quotes of the day!

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Innovation Quotes of the Day – April 10, 2012

“Failing doesn’t make you a failure. Giving up, accepting your failure, refusing to try again, does.”

– Richard Exley

“We must create clarity in innovation language, vision, strategy, goals, and participation for a continuous innovation culture to be created.”

– Braden Kelley

What are some of your favorite innovation quotes?

Add one or more to the comments, listing the quote and who said it, and I’ll share the best of the submissions as future innovation quotes of the day!

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Innovation Quotes of the Day – April 7, 2012

“Maybe innovation is the reaction to the prototype”

– Michael Schrage, MIT Media Lab
– Submitted by Julie Anixter

“Failure is what happens when you don’t recognize a ‘learning opportunity’.”

– Braden Kelley

What are some of your favorite innovation quotes?

Add one or more to the comments, listing the quote and who said it, and I’ll share the best of the submissions as future innovation quotes of the day!

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