Author Archives: Braden Kelley

About Braden Kelley

Braden Kelley is a Human-Centered Experience, Innovation and Transformation consultant at HCL Technologies, a popular innovation speaker, workshop leader, and creator of the Human-Centered Change™ methodology. He is the author of Stoking Your Innovation Bonfire from John Wiley & Sons and Charting Change from Palgrave Macmillan. Braden has been advising companies since 1996, while living and working in England, Germany, and the United States. Braden is a US Navy veteran and earned his MBA from top-rated London Business School. Follow him on Linkedin, Twitter, Facebook, or Instagram.

Bureaucracy and Politics versus Innovation

Innovation in military hardware is really hard. I wanted to call this article “Corruption versus Innovation” but I sailed back from the precipice to a more forgiving title to give the government and military contractors the benefit of the doubt … Continue reading

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Teaching Old Fish New Tricks

We used to assume that the world was flat. We used to assume that the sun orbited around the earth. We used to assume that it was impossible to go faster than the speed of sound. These assumptions were all … Continue reading

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Top 100 Innovation and Transformation Articles of 2021

2021 marked the re-birth of my original Blogging Innovation blog as a new blog called Human-Centered Change and Innovation. Many of you may know that Blogging Innovation grew into the world’s most popular global innovation community before being re-branded as … Continue reading

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Top 40 Innovation Bloggers of 2021

After a week of torrid voting and much passionate support, along with a lot of gut-wrenching consideration and jostling during the judging round, I am proud to announce your Top 40 Innovation Bloggers of 2021: Janet Sernack Janet Sernack is … Continue reading

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Entrepreneurs Must Think Like a Change Leader

Some entrepreneurs start a business because they want to be their own boss doing something they understand. But many startup entrepreneurs start a business because they want to change something, to deliver more value for customers than existing solutions, to … Continue reading

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Technology Not Always the Key to Innovation

Humans love technology and often we make the mistake of thinking that technology is the only path to innovation. But there are many examples that prove this is often folly… The wine industry offers a couple of great examples. Alternative … Continue reading

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Fast Company is Wrong

Starbucks the Real Winner in Amazon Go Collaboration Recently Starbucks announced a collaboration with Amazon Go on a New York City store that combines Starbucks Pickup concept with Amazon’s Go concept. A Fast Company article titled Starbucks and Amazon team … Continue reading

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Building a Better Change Communication Plan

In the ACMP Standard for Change Management the second phase is to “Formulate the Change Management Strategy” and its first step is to “Develop the Communication Strategy.” The quality of your communication strategy and its execution is one of the … Continue reading

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Black Friday Shows No Loyalty

Marketers love to hold up points-based loyalty programs as proof of their contribution to their company’s financial success through repeat purchase behavior. But traditional loyalty programs are nothing more than complicated, and expensive to manage, discount programs. Black Friday is … Continue reading

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Free Customer Experience Maturity Assessment

HCL Digital & Analytics Customer Experience (CX) Strategy practice lead Danyel LaGow recently published a new white paper titled: 5 Practical Strategies to Boost Your CX Success “Driving a seamless customer experience alongside fundamental business decision-making is indispensable for business … Continue reading

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