Author Archives: Braden Kelley

About Braden Kelley

Braden Kelley is a Director of Design Thinking, Innovation and Transformation at Oracle, a popular innovation speaker, workshop leader, and creator of The Change Planning Toolkit™. He is the author of Stoking Your Innovation Bonfire from John Wiley & Sons and Charting Change from Palgrave Macmillan. Braden has been advising companies since 1996, while living and working in England, Germany, and the United States. Braden earned his MBA from top-rated London Business School. Follow him on Twitter and Linkedin.

The World is About to Get Smaller

As many of you may already know, recently I joined Oracle to help build a new innovation and digital transformation offering that leverages design thinking and other tools to engage prospective North American customers of Oracle in human-centered problem-solving focused … Continue reading

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Going Beyond the Business Model Canvas

For decades when business people and aspiring entrepreneurs came up with an idea and became serious about commercializing it, they would, by default, create a business plan. Anyone who has ever created a business plan knows they are a LOT … Continue reading

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FLASH SALE – 50% off the best book for Digital Transformation and Change – 24 hours only!

Exciting news! The publisher of my second book – Charting Change – is having a 24-hour FLASH SALE and so you can get the hardcover version or the eBook for 50% off the list price. I stumbled across this and … Continue reading

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China Plans to Trump Innovation from Outer Space

First, let me say that this is not a political article, but instead an article about a potential innovation crisis looming just over the horizon thanks to brinkmanship between China and the United States. Second, let me say this article … Continue reading

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Top 10 Benefits of the Change Planning Toolkit™

Some of the smartest people and organizations in the world are learning how to use the Change Planning Toolkit™ to change how they plan and execute change and to undertake the transformation work necessary to thrive in the experience economy. … Continue reading

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Innovation, Change and Transformation in London – Part One

I’m off to London tomorrow for my London Business School class reunion. And, while I’m looking forward to reuniting with my LBS classmates, I’m also looking forward to connecting in person with some of the smartest innovation, change and transformation … Continue reading

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Are You Prepared to Run a Digital Business for the Digital Age?

In our digital age, all companies must change how they think, how they interact with customers, partners, and suppliers, and how their business works on the inside. Customer, partner, and supplier expectations have changed, and a gap is opening between … Continue reading

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Innovating at Cloud Speed

Innovation in the software industry continues unabated. No longer do we have to program computers directly in ones and zeroes, with cumbersome paper punch cards, or even to craft every line of code by hand. We have entered a new … Continue reading

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What is the Cost of a Failed Change Initiative or Innovation Project?

It seems like a simple question. One that you would expect to lead to some risk mitigation behavior, but it doesn’t. And when you consider that companies are spending an increasing amount of their budget on technology and working to … Continue reading

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Genius of Rewarding Customers for Eating Other People’s Pizza

Dominos is riding the creativity train yet again, with their latest creative marketing idea. Following on the heels of Dominos Hotspots and Dominos Zero Click Ordering, they now have come up with a great idea for getting people to download … Continue reading

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