Category Archives: Innovation

‘Stealing’ from Artists to Make Innovations Both Novel and Familiar

AKA Self Plagiarism

Stealing from Artists to Make Innovations Both Novel and Familiar

GUEST POST from Pete Foley

This morning I came across a wonderful piece of music by one of my guitar heroes, Robert Fripp, of King Crimson fame. It was a duet with Andy Sommers (The Police). You don’t need to listen to it to connect to the insight it gave me, but if you are interested, you can watch it here. It’s interesting and innovative music

I’m a fan of Fripp, in part because of his technical expertise with the guitar, but mostly because of his innovation and restless creativity. King Crimson are not a top 40 band, but they’ve enjoyed a long and successful career going back to the late 1960’s. Their longevity derives, at least in part from their ability to completely reinvent themselves, and challenge their audience on a regular basis. But they do so while also retaining a loyal following and owning a unique space in music. They have, over 50 odd years, managed to walk the tightrope between constant change and ongoing familiarity.

The Novelty-Familiarity Dichotomy: Stepping back, that tightrope is one of the biggest challenges we all face as innovators. Hitting the sweet spot between novelty and familiarity is key to both trial and repeat. If we don’t offer something new and interesting, then people have no reason to try us, and are better off staying with their existing habits and behaviors. But make it too different, and we create a barrier to adoption, because we ask potential users to take a risk by straying from the proven and familiar, and to put effort into trying, using and understanding us.

This reflects the somewhat schizophrenic, or at least dual personality of our collective human behavior. We are drawn to familiarity, but have also evolved to crave novelty. Our desire to experiment and explore is key to why we are the dominant species on the planet, and have expanded our presence to just about every habitat on the planet. But the lower cognitive demands of the familiar mean much of our life is still dominated by habits, comfortable repetition and familiar activities. Whether we an artist, a brand, work in an office, or are simply in a romantic relationship, we all have to navigate this dichotomy.

Self Plagiarizing: That brings me back to Robert Fripp. Given his history of continuous change, and much as I enjoyed the track, I was surprised that the core riff sounded very, very similar to a King Crimson song Thela Hut Ginje, released the year before. They are both Robert Fripp co-compositions, so he was effectively ‘stealing’ his own ideas, or self plagiarizing.

Initially that seemed odd for someone who has for decades been a formidable change agent. But I often learn a lot about the innovation process via analogy from music and fine arts. So I started thinking about self plagiarism, and if it is a tool we could or should use more in innovation in general, as a potential way to maintain familiarity while also driving change

Transferring our own signatures into multiple new executions ensures familiarity and hence reassures to our ‘loyal’ users. But in parallel, putting those signatures in new contexts also provides a way to draw in new ‘fans’, or safely break monotony for our ‘regulars’. Of course, at one level, the reassurance element is exactly what branding does. But the concept of self plagiarism is potentially a way to achieve this on a more subtle, implicit level.

Name that Band! The arts community are masters of this. It’s amazing to me how often we almost instantly recognize an artist, even if the painting or song itself is not familiar. Maybe it’s a unique voice, a unique style or sound, or perhaps a signature motif. Whether it’s David Bowie, Mick Jagger, Pablo Picasso, Salvador Dali or Taylor Swift, we intuitively and largely unconsciously recognize their ‘style’. Of course, explicit continuity and consistency is also important. The wall of color in a supermarket acts as both a signpost, and reinforces important popularity cues. Even in more dispersed digital environments, more ‘explicit’ cues provide important and cognitively simple cues that tie individual innovations to over-arching brands.

But self reference, or self plagiarism is an additional tool that I think is worth exploring. It allows us to leverage (implicit) sensory cues to reinforce brand consistency, and is one potential way to reinforce continuity in the face of evolutionary or even disruptive change. And just as you may intuitively recognize a song by your favorite artist without having to ‘think’ about it, it can operate very quickly, and help an innovation to ‘feel’ right.

Bob Dylan Goes Electric: And having more implicit tools can help with some of the inherent constraints of consistent branding. Chasing familiarity can be both a blessing and a curse; ask any classic rock band on a greatest hits tour. Or for any of you who saw the excellent “A Complete Unknown’ movie about Dylan, that culminates in the outrage he created with his core fan base by ‘going electric. Maintaining familiarity ‘talks’ to a loyal audience, but can also be quite constraining, especially for the most innovative amongst us. And this can be especially challenging if, as in Dylan’s case, the outside world is changing quickly and we need or want to respond. But there are numerous examples of artists who have done this quite successfully. For better or for worse, Dylan still sounded distinctly like Dylan after he ‘rebranded’ as electric. David Bowie, Madonna, or the different ‘periods’ that describe Picasso’s catalog are good examples of dramatic change and reinvention that still maintain some familiarity and consistency.

What taking this kind of approach looks like for us will of course depend upon the area in which we are innovating. But sensory cues, shapes, or relative design elements are all cues we can self-plagiarize, that add layers of familiarity, and are often difficult for competition to copy without evoking as, and hence increasing the ‘mind-share’ of their competitor.

Of course, this is not to suggest replacing brand (visual) language and brand first design with subtle, implicit cues. But the journey of a brand is complex, and in today’s world of rapid change, we are likely to increasingly need ways to manage ever greater changes within a ‘familiar’ context. Thinking about different, potentially complementary ways to do this is never a bad idea.

Image credits: Pixabay

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Three Real Business Threats (and How to Solve Them)

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“The Call is Coming from Inside the House”

Three Real Business Threats (and How to Solve Them)

GUEST POST from Robyn Bolton

“The call is coming from inside the house” is one of those classic quotes that crossed over from urban legend and horror movies to become a common pop-culture phrase. While originally a warning to teenage babysitters, recent research indicates that it’s also a warning to corporate execs that murderous business threats are closer than they think.

In the early weeks of 2025, Box of Crayons, a Toronto-based learning and development company, partnered with The Harris Poll to survey over 1500 business leaders and knowledge workers to diagnose and understand the greatest challenges facing organizations.

They found that “while there is a tendency to focus on external pressures like economic uncertainty, technological disruptions, and labor market issues, our research shows the most critical challenges are unfolding within the workplace itself.”

The threat is coming from inside your house.

Here’s what they found and what you can do about it

Nearly one (1) day each workweek “is lost to the fear of making mistakes.”

Fear is at the core of all the issues making headlines – burnout, disengagement, lost productivity. It “breeds doubt, prompting individuals to question themselves and others, instigating anxiety, hindering productivity, and promoting blame instead of teamwork.”

Fear is also a virus, spreading rapidly from one person to their team members and on and on until it infects the entire organization, embedding itself in the culture.

Executives and managers are key to breaking the cycle of fear that kills innovation, initiative, and growth. By reframing mistakes and learnings, rewarding smart risks even if they result in unexpected outcomes, and role-modeling behaviors that encourage trust and psychological safety, their daily and consistent actions can encourage bravery and remaking the culture.

70% of people don’t see value in listening to people they disagree with.

Unless you’re employed by Lumon Industries, it’s impossible to be a completely different person at work compared to who you are outside of work. So, it should come as no surprise that most people no longer listen to opinions, perspectives, or evidence with which they disagree.

The problem is that different perspectives and experiences are essential to elements of the problem-solving process. Without them, we cannot learn, develop new solutions, and innovate.

Again, executives and managers play a critical role in helping to surface diverse points of view and helping employees to engage in “productive conflict.” Rather than rushing to “consensus” or rapidly making a decision, by expressing curiosity and asking questions, people-leaders create space for new points of view and role model how to encourage and use it.

87% of leaders lack the skills needed to adapt. 64% say funding to build those skills has been cut.

Business leaders are fully aware of the changes happening within their teams, organizations, and the broader world. They recognize the need to constantly adapt, learn, and develop the skills required to respond to these changes. They can even articulate what they need help with, why, and how it will benefit the team or organization.

But leadership training is often one of the first items to be cut, leaving new and experienced people-leaders “ill-equipped to manage the increasing complexity of today’s workplace, stifling their ability to inspire, guide, and support their teams effectively.”

The solution is simple – invest in people. Given the acute need for support and training, forget big programs, multi-day offsites, and centralized learning agendas. Talk to the people asking for help to understand what they want and need and how they learn best. Share what you can do right now with the resources you have and engage them in creating a plan that helps them within the constraints of the current context.

Answer the phone

Just like that terrifying movie moment, the call threatening your business isn’t coming from mysterious outside forces—it’s echoing through your own hallways. The good news? Unlike those helpless babysitters in horror films, you can change the ending by confronting these internal threats head-on.

What internal “call” is your organization ignoring that deserves immediate attention?

Image credit: Unsplash

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What Innovation is Really About

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What Innovation is Really About

GUEST POST from Stefan Lindegaard

Sometimes a short and simple word-play brings out some great reflection.

Resistance kills Change
Fear kills Experimentation
Bureaucracy kills Speed
Control kills Flexibility
Tradition kills Disruption
Pressure kills Creativity
Hierarchy kills Agility
Silos kills Collaboration
Organizational inertia trumps Talent

Now, read that RIGHT to LEFT.

This is in many ways the essence of innovation in my view.

Image Credits: Stefan Lindegaard

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Three Practical Keys to Managing Uncertainty

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Three Practical Keys to Managing Uncertainty

GUEST POST from Robyn Bolton

“A Few Good Men” is one of my favorite movies. As much as I love Jack Nicholson’s classic line, “You can’t handle the truth!” lately, I’ve been thinking more about a line delivered by Lt. Daniel Kaffee, played by Tom Cruise – “And the hits just keep on comin’.”

But, just like Lt. Kaffee had to make peace with Lt. Cdr JoAnne Galloway joining his Cuba trip, we must make peace with uncertainty and find the guts to move forward.

This is much easier said than done, but these three steps make it possible. Even profitable.

Where We Begin

Imagine you’re the CEO of Midwest Precision Components (MPW), a $75 million manufacturer of specialized valves and fittings. Forty percent of your components come from suppliers now subject to new tariffs, which, if they stay in effect, threaten an increase of 15% in material costs. This increase would devastate your margins and could require you to reduce staff.

Your competitors are scrambling to replace foreign suppliers with domestic ones. But you know that such rapid changes are also risky since higher domestic prices eat into your margins (though hopefully less than 15%), and insufficient time to quality test new parts could lead to product issues and lost customers. And all this activity assumes that the tariffs stay in place and aren’t suddenly paused or withdrawn.

Three Steps Forward

Entering the boardroom, you notice that the CFO looks more nervous than usual, and your head of Supply Chain is fighting a losing battle with a giant stack of catalogs. Taking a deep breath, you resolve to be creative, not reactive (same letters, different outcomes), and get to work.

Step 1: Start with the goal and work backward. The goal isn’t changing suppliers to reduce tariff impact. It’s maintaining profit margins without reducing headcount or product quality. With your CFO, you whiteboard a Reverse Income Statement, a tool that starts with required (not desired) profits to calculate necessary revenues and allowable costs. After running several scenarios, you land on believable assumptions that result in no more than a 4% increase in costs.

Step 2: Identify and prioritize assumptions. With the financial assumptions identified, you ask the leadership team to list everything that must be true to deliver the financial assumptions, their confidence that each of their assumptions is true, and the impact on the business and its bottom line if the assumption is wrong.

Knowing that your head of Sales is an unrelenting optimist and your Supply Chain head is mired in a world of doom and gloom, you set a standard scale: High confidence means betting your annual salary, medium is a team dinner at a Michelin-starred restaurant, and low is a cup of coffee. High impact puts the company out of business, medium requires major shifts, and low means extra work but nothing crazy.

Step 3: Attack the deal killers. Going around the room, each person lists their “Deal Killers,” the Low Confidence – High Impact assumptions that pose the highest risk to the business. After some discussion to determine the primary assumptions at the beginning of causal chains, you select two for immediate action: (1) Alternative domestic suppliers can be found for the two highest-cost components, and (2) Current manufacturing processes can be quickly adapted to accommodate parts from new suppliers.

A Plan. A Timeline. A Sense of Calm.

With this new narrowed focus, your team sets a shared goal of resolving these two assumptions within 30 days. Together, they set clear weekly deliverables and reallocate time and people to help meet deadlines.

A sense of calm settles on the team. Not because they have everything figured out, but because they know exactly what the most important things to be done are, that those things are doable, and they are working together to do them.

How could you use these three steps to help you move forward through uncertainty?

Image credit: Pixabay

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Seeing Things as They Cannot Be

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Seeing Things as They Cannot Be

GUEST POST from Mike Shipulski

When there’s a big problem, the first step is to define what’s causing it. To do that, based on an understanding of the physics, a sequence of events is proposed and then tested to see if it replicates the problem. In that way, the team must understand the system as it is before the problem can be solved.

Seeing Things as They Are

The same logic applies when it’s time to improve an existing product or service. The first thing to do is to see the system as it is. But seeing things as they are is difficult. We have a tendency to see things as we want them or to see them in ways that make us look good (or smart). Or, we see them in a way that justifies the improvements we already know we want to make.

To battle our biases and see things as they are, we use tools such as block diagrams to define the system as it is. The most important element of the block diagram is clarity. The first revision will be incorrect, but it must be clear and explicit. It must describe things in a way that creates a singular understanding of the system. The best block diagrams can be interpreted only one way. More strongly, if there’s ambiguity or lack of clarity, the thing has not yet risen to the level of a block diagram.

The block diagram evolves as the team converges on a single understanding of things as they are. And with a diagram of things as they are, a solution is readily defined and validated. If when tested the proposed solution makes the problem go away, it’s inferred that the team sees things as they are and the solution takes advantage of that understanding to make the problem go away.

Seeing Things as They May Be

Even whey the solution fixes the problem, the team really doesn’t know if they see things as they are. Really, all they know is they see things as they may be. Sure, the solution makes the problem go away, but it’s impossible to really know if the solution captures the physics of failure. When the system is large and has a lot of moving parts, the team cannot see things as they are, rather, they can only see the system as it may be. This is especially true if the system involves people, as people behave differently based on how they feel and what happened to them yesterday.

There’s inherent uncertainty when working with larger systems and systems that involve people. It’s not insurmountable, but you’ve got to acknowledge that your understanding of the system is less than perfect. If your company is used to solving small problems within small systems, there will be little tolerance for the inherent uncertainty and associated unpredictability (in time) of a solution. To help your company make the transition, replace the language of “seeing things as they are” with “seeing things as they may be.” The same diagnostic process applies, but since the understanding of the system is incomplete or wrong, the proposed solutions cannot not be pre-judged as “this will work” and “that won’t work.” You’ve got to be open to all potential solutions that don’t contradict the system as it may be. And you’ve got to be tolerant of the inherent unpredictability of the effort as a whole.

Seeing Things as They Could Be

To create something that doesn’t yet exist, something does things like never before, something altogether new, you’ve got to stand on top of your understanding of the system and jump off. Whether you see things as they are or as they may be, the new system will be different. It’s not about diagnosing the existing system; it’s about imagining the system as it could be. And there’s a paradox here. The better you understand the existing system, the more difficulty you’ll have imagining the new one. And, the more success the company has had with the system as it is, the more resistance you’ll feel when you try to make the system something it could be.

Seeing things as they could be takes courage – courage to obsolete your best work and courage to divest from success. The first one must be overcome first. Your body creates stress around the notion of making yourself look bad. If you can create something altogether better, why didn’t you do it last time? There’s a hit to the ego around making your best work look like it’s not all that good. But once you get over all that, you’ve earned the right to go to battle with your organization who is afraid to move away from the recipe responsible for all the profits generated over the last decade.

But don’t look at those fears as bad. Rather, look at them as indicators you’re working on something that could make a real difference. Your ego recognizes you’re working on something better and it sends fear into your veins. The organization recognizes you’re working on something that threatens the status quo and it does what it can to make you stop. You’re onto something. Keep going.

Seeing Things as They Can’t Be

This is rarified air. In this domain you must violate first principles. In this domain you’ve got to run experiments that everyone thinks are unreasonable, if not ill-informed. You must do the opposite. If your product is fast, your prototype must be the slowest. If the existing one is the heaviest, you must make the lightest. If your reputation is based on the highest functioning products, the new offering must do far less. If your offering requires trained operators, the new one must prevent operator involvement.

If your most seasoned Principal Engineer thinks it’s a good idea, you’re doing it wrong. You’ve got to propose an idea that makes the most experienced people throw something at you. You’ve got to suggest something so crazy they start foaming at the mouth. Your concepts must rip out their fillings. Where “seeing things as they could be” creates some organizational stress, “seeing things as they can’t be” creates earthquakes. If you’re not prepared to be fired, this is not the domain for you.

All four of these domains are valuable and have merit. And we need them all. If there’s one message it’s be clear which domain you’re working in. And if there’s a second message it’s explain to company leadership which domain you’re working in and set expectations on the level of uncertainty and unpredictability of that domain.

Image credits: Pexels

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Transforming Leadership to Reshape the Future of Innovation

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Exclusive Interview with Brian Solis

Effective leadership serves as the crucial catalyst for both successful innovation and the profound transformation of any collective entity, be it an organization, a team, or even a country. Leaders are responsible for setting a compelling vision, articulating the ‘why’ behind the need for change, and fostering a culture where calculated risk-taking, experimentation, and learning from failure are not just tolerated, but actively encouraged. By championing new ideas, allocating resources strategically, empowering individuals, and navigating the inherent uncertainties of uncharted territory, leaders create the necessary environment for groundbreaking concepts to emerge and take root. Ultimately, it is the foresight, resilience, and guidance of strong leadership that enables groups to move beyond the status quo, adapt to evolving landscapes, and consciously shape a more innovative and prosperous future.

Today we will start with Gemini’s summarization of the global innovation community’s shared understanding surrounding the intersection of innovation, leadership, and the future above and dive deep into what it takes to make a leadership mindshift with our special guest.

Helping Leaders Make the Mindshift the Future Requires

I recently had the opportunity to interview Brian Solis, a world-renowned futurist, keynote speaker, and author of over 60 industry-leading research publications and 8 best-selling books exploring disruptive trends, corporate innovation, business transformation, and consumer behavior. Forbes has called him “one of the more creative and brilliant business minds of our time” and The Conference Board described Brian as “the futurist we all need now.”

Brian serves as the Head of Global Innovation at ServiceNow where he leads vision, strategy, and program innovation for the company’s global Innovation Centers. Brian also studies disruptive technologies, emergent trends, and market shifts to advise business executives on innovation and transformation strategies.

Brian continues to publish business and technology thought leadership in industry publications such as CIO, Forbes, and Worth, and has consistently been recognized as one of the world’s leading thinkers in innovation, business transformation, and leadership for over two decades. .

Below is the text of my interview with Brian and a preview of the kinds of insights you’ll find in Mindshift: Transform Leadership, Drive Innovation, and Reshape the Future presented in a Q&A format:

1. Let’s set the stage. Why is someone’s mindset so important and what is a mindshift?

Your mindset is the operating system for how you experience and interact with the world. It influences how you perceive reality, react to change, and ultimately determine the role you play in shaping the future.

A mindshift isn’t just a minor adjustment — it’s a fundamental rewiring of how we see, think, and operate. It’s the moment when you realize you don’t have to accept the status quo and instead begin to create new possibilities.

We’re living in an era where exponential change is the new normal. AI, automation, digital transformation — these aren’t just trends; they’re fundamentally reshaping industries and societies. Those who cling to legacy thinking will struggle. Those who embrace a mindshift — who become adaptable, curious, and proactive — will thrive.

A mindshift is about moving from passive observer to active architect of the future. Unlearn old patterns, embrace new perspectives, and take intentional action to drive meaningful change. It’s a choice. It’s a responsibility. And, ultimately, it’s a competitive advantage.

2. Why is it so easy for leaders to downplay potential disruptions?

Leaders often don’t see disruption coming—not because they’re unaware, but because they’re focused on optimizing the present. This comes at the cost designing the future. I call this the “other ROI,” which signifies return on ignorance. Ask, “what happens if I’m not asking different questions?” or “what’s the cost of not investing in alternate futures?” Many companies and executives operate in a legacy mindset, where efficiency, risk avoidance, and short-term gains take priority.

This creates a dangerous blind spot. Disruption doesn’t announce itself with a press release. It starts small, at the edges — emerging consumer behaviors, shifts in expectations, technological advancements that seem niche or “not our problem.” By the time these trends become impossible to ignore, it’s often too late.

Kodak is a classic example. They invented the digital camera but failed to embrace it because they were too invested in their film business. Taxi companies dismissed Uber as a niche alternative until it completely redefined the transportation industry. Blockbuster dismissed streaming early on, etc.

The irony? The very disruption leaders fear is also their biggest opportunity. Those who develop a mindshift — who cultivate foresight, agility, and a culture of continuous learning—don’t just react to disruption. They create it.

3. Classic question: Are leaders born or made, and why or how?

Leaders are made. Leadership is not a title, and it’s not something you inherit. It’s a mindset. It’s a set of behaviors and choices that anyone — at any level — can develop.

Yes, some people are naturally more charismatic or decisive or confident or vocal, but leadership isn’t about personality traits. It’s about genuine vision, courage, empathy, and the ability to inspire action.

The best leaders are not limited to those who have climbed the corporate ladder. They’re the ones who create ladders for others. They lift others up. They see problems others ignore, challenge assumptions, and take action when no one else will.

If leadership were purely an inborn trait, we wouldn’t see individuals from unexpected backgrounds rise to the occasion. Look at someone like Satya Nadella, who transformed Microsoft not just by making smart business moves, but by shifting its culture from one of competition to one of collaboration and innovation. Or look at the CEO of ServiceNow, Bill McDermott, who bought a deli at 16 and then sold Xeros copiers door-to-door after college.

The good news? Leadership is a skill. And like any skill, it can be developed — through self-awareness, learning, resilience, and a commitment to constant growth.

4. What are some of the best ways for people to become more self-aware?

Self-awareness is the foundation of a mindshift. Without it, we’re running on autopilot, reinforcing the very patterns that hold us back, but thinking we’re growing.

The first step is intentional reflection. Most of us operate in a reactive state, responding to emails, putting out fires, and navigating daily demands without ever stopping to ask: Why do I think this way? Why do I act this way? What assumptions am I carrying?

Here are some practical ways to build self-awareness:

Journaling – Write down your thoughts, decisions, and reactions. Over time, patterns emerge.
Feedback loops – Actively seek input from mentors, colleagues, and even those who challenge you.
Mindfulness practices – Simply taking a few moments to observe your thoughts rather than react to them can be transformative.
Personality and strengths assessments – Tools like StrengthsFinder or the Enneagram can provide valuable insights into your natural tendencies.
Board of Directors – Change who your surround yourself with. Without realizing, we often keep the company of those who keep us right where we are.
The “Why?” method – When you make a decision or hold a strong opinion, ask “Why?” five times. You might be surprised at the subconscious beliefs driving your actions.

5. What makes it hard for people to be optimistic? Or for some, to avoid being too optimistic?

Optimism is a powerful force — but it has to be grounded in reality.

Many people struggle with optimism because they’re conditioned to focus on risks and worst-case scenarios. We live in a world where negativity is amplified — headlines focus on crises, social media fuels outrage, and many corporate cultures reward problem-spotting over possibility-seeking.

On the other hand, unchecked optimism can be dangerous. If we ignore reality, we risk falling into wishful thinking, assuming everything will work out without taking the necessary action to make it work out.

The key is pragmatic optimism — the ability to see opportunities while also acknowledging challenges. It’s the belief that the future can be better, but only if we take responsibility for shaping it.

6. Most of our audience is aware of the Fixed vs. Growth Mindset concept, but are there key aspects of this concept that tend to be overlooked or underestimated?

Yes — many people misunderstand how to actually develop a growth mindset.

It’s easy to say, “I believe I can grow,” but without action, nothing changes.

Talking about taking action is not taking action. Thinking and dreaming about it, reading about it, learning from others who do it, planning for it, none of this is taking action.

The real key is deliberate discomfort. Growth doesn’t happen in our comfort zones—it happens when we actively seek out challenges that stretch us. You have to start with disrupting yourself.

Another overlooked aspect is environment. You can’t sustain a growth mindset if you’re surrounded by people who reinforce fixed thinking. Leaders must cultivate environments where learning, experimentation, and even failure are embraced.

A growth mindset isn’t just about believing in potential — it’s about practicing resilience, adaptability, and curiosity every single day.

7. What is the role of transcendence in achieving mindshift or the relationship between them?

I tell the story about transcendence and Maslov in the book. If you’re reading this now, I hope you read the book!

Transcendence is about breaking free from the mental constraints of the past. It’s about seeing beyond immediate challenges and into what’s possible.

A mindshift happens when we transcend our habitual ways of thinking, seeing, and being. It requires stepping outside our ego, our fears, and our assumptions to view the world—and our role in it — through a fresh lens.

Great leaders transcend the present to create the future. They don’t just accept reality; they challenge and redefine it. They become it.

8. What is the relationship or overlap between futurology and mindset shifting?

Futurology isn’t about predicting the future—it’s about anticipating and preparing for it. A mindshift allows us to anticipate and shape what’s coming, rather than react to it.

A future-ready mindset means continuously questioning assumptions, scanning for emerging trends, and developing the agility to pivot before disruption forces our hand.

9. What role does storytelling play in a mindset shift for an organization instead of an individual?

Storytelling is communication and can drive cultural transformation.

Organizations shift their collective mindset when leaders craft compelling narratives that connect people to a shared vision of the future.

The most successful change initiatives are fueled by stories that inspire belief, belonging, and action.

10. From your experience, what are some of the best ways to test your story before you start to tell it?

A great story isn’t told — it’s experienced. Before launching a new narrative, whether for an organization, a product, or a movement, it’s essential to validate it in the real world. Here’s how:

Start Small, Iterate Fast – Share your story with a small, trusted audience first—mentors, team members, or even a focus group. Observe their reactions. Are they engaged? Do they lean in? Do they see themselves in the story?
The Emotional Test – A great story moves people. If it doesn’t spark curiosity, excitement, or even tension, it might need refinement. If people just nod politely, go deeper—make it more personal, more relatable, or more urgent.
Reverse Engineer It – What reaction do you want? Is your story designed to drive action? To challenge assumptions? To inspire change? If it doesn’t achieve its intended purpose, revisit the framing.
Test Across Channels – Does your story hold up in a conversation? A blog post? A social media post? A keynote? A strong narrative should be adaptable yet consistent across different mediums.
Listen for the Retell Factor – The best stories get repeated. If people remember and share your message in their own words, you’ve got something powerful. If they struggle to summarize it, it might need simplification or more emotional depth.

A story goes beyond what you say—it’s what people hear, feel, and share. Make sure it resonates before you take it to a bigger stage.

11. What’s the biggest barrier to a mindshift, and how can people overcome it?

The biggest barrier? Fear of letting go.

People often cling to outdated beliefs, behaviors, and ways of working—not because they’re effective, but because they’re comfortable. Even when the evidence is clear that change is needed, there’s a psychological safety in the familiar.

Overcoming this requires intentional unlearning. The best way to do this?

Expose yourself to new ideas and perspectives – Read outside your industry. Talk to people with different viewpoints. Travel, even if it’s just to a different part of your city. Disruption often starts with who you surround yourself with.
Challenge your own beliefs – Ask yourself: What do I assume to be true that might not be? What if the opposite were true? This exercise alone can unlock powerful insights.
Get uncomfortable, on purpose – Growth doesn’t happen in the comfort zone. Seek experiences that stretch you—whether that’s public speaking, launching a bold new initiative, or simply saying “yes” to something that scares you.
Redefine failure – Failure isn’t the opposite of success; it’s part of the process. A mindshift happens when you stop fearing failure and start learning from it.
Surround yourself with catalysts – The people around you either reinforce old thinking or help you level up. Seek out those who challenge you, inspire you, and push you to see things differently.

A mindshift doesn’t happen to you. It happens because of you. And the more intentional you are about rewiring your thinking, the more unstoppable you become.

12. What’s one thing every leader should do today to future-proof themselves?

Start with reading Mindshift! 😉

Leaders today need vision.But they also need foresight. The world is shifting too fast for traditional leadership approaches to keep up.

So here’s a challenge: Block out 30 minutes every week to explore the future.

Study emerging trends (AI, automation, shifting workforce dynamics).
Read about what’s happening outside your industry.
Watch how Gen Z and Gen Alpha are interacting with technology.
Ask, “What does this mean for me? My industry? My team?”

The leaders who thrive in the future are the ones who anticipate it today. The best way to be ready for what’s next is to start thinking like the future, right now.

Conclusion

Thank you for the great conversation Brian!

I hope everyone has enjoyed this peek into the mind of the man behind the insightful new title Mindshift: Transform Leadership, Drive Innovation, and Reshape the Future!

Image credits: Brian Solis

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From Dinosaur to Disruptor in Three Quotes

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From Dinosaur to Disruptor in Three Quotes

GUEST POST from Robyn Bolton

If you’re leading a legacy business through uncertainty, pay attention. When The Cut asked, “Can Simon & Schuster Become the A24 of Books?” I expected puff-piece PR. What I read was a quiet masterclass in business transformation—delivered in three deceptively casual quotes from Sean Manning, Simon & Schuster’s new CEO. He’s trying to transform a dinosaur into a disruptor and lays out a leadership playbook worth stealing.

Seventy-four percent of corporate transformations fail, according to BCG. So why should we believe this one might be different? Because every now and then, someone in a legacy industry goes beyond memorable soundbites and actually makes moves. Manning’s early actions—and the thinking behind them—hint that this is a transformation worth paying attention to.

“A lot of what the publishing industry does is just speaking to the converted.”

When Manning says this, he’s not just throwing shade—he’s naming a common and systemic failure. While publishing execs bemoan declining readership, they keep targeting the same demographic that’s been buying hardcovers for decades.

Sound familiar?

Every legacy industry does this. It’s easier—and more immediately profitable—to sell to those who already believe. The ROI is better. The risk is lower. And that’s precisely how disruption takes root.

As Clayton Christensen warned in The Innovator’s Dilemma, established players obsess over their best customers and ignore emerging ones—until it’s too late. They fear that reaching the unconverted dilutes focus or stretches resources. But that thinking is wrong. Even in a world of finite resources, you can’t afford to pick one or the other. Transformation, heck, even survival, requires both.

“We’re essentially an entertainment company with books at the center.”

Be still my heart. A CEO who defines his company by the Job(to be Done) it performs in people’s lives? Swoon.

This is another key to avoiding disruption – don’t define yourself by your product or industry. Define yourself by the value you create for customers.

Executives love repeating that “railroads went out of business because they thought their business was railroads.” But ask those same executives what business they’re in, and they’ll immediately box themselves into a list of products or industry classifications or some vague platitude about being in the “people business” that gets conveniently shelved when business gets bumpy.

When you define yourself by the Job you do for your customers, you quickly discover more growth opportunities you could pursue. New channels. New products. New partnerships. You’re out of the box —and ready to grow.

“The worry is that we can’t afford to fail. But if we don’t try to do something, we’re really screwed.”

It’s easy to calculate the cost of trying and failing. You have the literal receipts. It’s nearly impossible to calculate the cost of not trying. That’s why large organizations sit on the sidelines and let startups take the risks.

But there IS a cost to waiting. You see it in the market share lost to new entrants and the skyrocketing valuations of successful startups. The problem? That information comes too late to do anything about it.

Transformation isn’t just about ideas. It’s about choosing action over analysis. Or, as Manning put it, “Let’s try this and see what happens.”

Walking the Talk

Quotable leadership is cute. Transformation leadership is concrete. Manning’s doing more than talking—he’s breaking industry norms.

Less than six months into his tenure as CEO, he announced that Simon & Schuster would no longer require blurbs—those back-of-jacket endorsements that favor the well-connected. He greenlit a web series, Bookstore Blitz, and showed up at tapings. And he’s reframing what publishing can be, not just what it’s always been.

The journey from dinosaur to disruptor is long, messy, and uncertain. But less than a year into the job, Manning is walking in the right direction.

Are you?

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An Organizational, Leadership and Team Dynamics Perspective on Innovation Trends

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An Organizational, Leadership and Team Dynamics Perspective on Innovation Trends

GUEST POST from Stefan Lindegaard

I recently worked with a European client to map their innovation challenges and opportunities, particularly focusing on how they align with global trends in leadership and team dynamics.

As businesses face increasingly complex challenges, innovation – especially in how teams are structured and how leaders respond to change – has become a critical differentiator for long-term success.

Below are some key trends that we are exploring further in this context. We plan to narrow these down to 4-6. Which ones do you think are the most important to keep in mind? And why?

1. Leadership Agility and Adaptive Decision-Making

Leaders today must navigate complex, fast-moving environments. One key innovation trend in leadership is the ability to shift between strategic, operational, and entrepreneurial mindsets. This agility allows leaders to respond to uncertainty while driving innovation forward, particularly in ambiguous or volatile conditions. Adaptive leadership enables organizations to experiment with new ideas while managing operational excellence.

2. Innovation as a Team-Driven Process

The top-down approach to innovation is giving way to more team-driven processes. Leaders are increasingly leveraging cross-functional teams that work in agile frameworks to co-create solutions. This decentralization not only improves innovation speed but also empowers teams by giving them ownership over the innovation process. Teams are no longer just executing on leadership directives; they are actively shaping organizational innovation strategies.

3. Purpose-Driven Leadership and Team Motivation

In the context of innovation, aligning leadership and team efforts with a larger organizational purpose is proving to be a powerful motivator. Purpose-driven leadership focuses on innovation that not only drives profitability but also addresses broader societal and environmental challenges. Teams motivated by a sense of purpose are more engaged and creative, which fosters a culture of continuous innovation.

4. Remote and Hybrid Collaboration for Innovation

With the rise of hybrid work models, teams are innovating how they collaborate remotely. Leadership needs to ensure that innovation thrives in distributed teams by adopting digital collaboration tools, fostering a culture of open communication, and using technology to bridge physical distances. Effective remote collaboration also involves maintaining team cohesion and ensuring that all voices are heard, regardless of location.

5. Building a Culture of Psychological Safety

For innovation to thrive, leaders must cultivate an environment where team members feel safe to take risks and share unconventional ideas. Psychological safety is essential for fostering creativity within teams, especially when it comes to innovation. Leaders who encourage experimentation and tolerate failure as part of the innovation process tend to build more resilient and dynamic teams.

6. Data-Driven Leadership and Innovation

Leaders and teams are increasingly leveraging data to drive innovation decisions. Data analytics and AI-powered insights are being used to forecast market trends, optimize team performance, and identify areas for innovation. By building data-driven cultures, organizations can make informed decisions faster and enhance both team dynamics and leadership effectiveness.

7. Diversity and Inclusion as Innovation Catalysts

Diverse teams bring a wider range of perspectives to the innovation process, which enhances creativity and problem-solving. Inclusive leadership that emphasizes the importance of diversity in innovation efforts not only reflects societal values but also produces better business outcomes. Diversity in teams accelerates the generation of new ideas and encourages out-of-the-box thinking.

8. Sustainability as a Leadership Priority

Sustainability has emerged as a top priority for leaders, impacting how teams innovate. Organizations are now focusing on sustainable innovations that address environmental concerns while also driving business growth. Leadership that prioritizes sustainability tends to inspire teams to develop long-term solutions that benefit both the organization and society at large.

9. Collaboration with External Partners

Open innovation models, where companies collaborate with external partners, startups, and even competitors, are becoming increasingly popular. Leaders are building ecosystems of innovation that go beyond internal teams, involving external stakeholders to co-develop new solutions. This trend broadens the scope of innovation and helps organizations tap into a wider pool of ideas and expertise.

10. Learning and Development for Innovation Skills

For teams to remain innovative, continuous learning and upskilling are essential. Leaders are now focusing on creating environments where team members can constantly update their skills in areas like AI, digital tools, and design thinking. By embedding a learning culture into the team’s DNA, organizations ensure they remain competitive in the ever-evolving innovation landscape.

A key observation for us is that innovation today requires a holistic approach, one that integrates leadership vision with team dynamics to foster environments where creativity and agility can thrive.

By narrowing down to the most impactful trends, we can better equip organizations to innovate effectively in a world that demands both speed and sustainability.

A Roadmap for Corporate Innovation

Image Credits: Stefan Lindegaard, Pexels

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Innovation Truths

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Innovation Truths

GUEST POST from Mike Shipulski

If it’s not different, it can’t be innovation.

With innovation, ideas are the easy part. The hard part is creating the engine that delivers novel value to customers.

The first goal of an innovation project is to earn the right to do the second hardest thing. Do the hardest thing first.

Innovation is 50% customer, 50% technology and 75% business model.

If you know how it will turn out, it’s not innovation.

Don’t invest in a functional prototype until customers have placed orders for the sell-able product.

If you don’t know how the customer will benefit from your innovation, you don’t know anything.

If your innovation work doesn’t threaten the status quo, you’re doing it wrong.

Innovation moves at the speed of people.

If you know when you’ll be finished, you’re not doing innovation.

With innovation, the product isn’t your offering. Your offering is the business model.

If you’re focused on best practices, you’re not doing innovation. Innovation is about doing things for the first time.

If you think you know what the customer wants, you don’t.

Doing innovation within a successful company is seven times hard than doing it in a startup.

If you’re certain, it’s not innovation.

With innovation, ideas and prototypes are cheap, but building the commercialization engine is ultra-expensive.

If no one will buy it, do something else.

Technical roadblocks can be solved, but customer/market roadblocks can be insurmountable.

The first thing to do is learn if people will buy your innovation.

With innovation, customers know what they don’t want only after you show them your offering.

With innovation, if you’re not scared to death you’re not trying hard enough.

The biggest deterrent to innovation is success.

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Contemporary Science versus Natural Language

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Contemporary Science versus Natural Language

GUEST POST from Geoffrey A. Moore

Item 1. The fastest human-created spacecraft goes 165,000 mph. Pretty amazing. But for it to travel one light year would take roughly 3000 years—basically, the length of recorded human history. The closest star system that hosts an earth-like planet (Alpha Centauri) is 4.4 light years away. Thus, it would take today’s fastest vehicle 14,000 years to make a one-way trip. On our earth, 14,000 years ago humanity’s most sophisticated technology was a stone axe. Thus, while we love to talk about space travel outside the solar system, as well as aliens in UFOs coming to Earth, neither is remotely possible, not now, not ever.

Item 2. There are 30 trillion cells in the average human body. There are 100 trillion atoms in a typical human cell. That means there are three thousand trillion trillion atoms, give or take, in you or me. Atoms are so small that it is not clear any words we have would apply to how they actually operate. Particle and wave are two of the ones we end up using the most. Neither of them, however, can coherently explain something as simple as the double-slit experiment.

Item 3. The metabolic reactions that support all life are mind-bogglingly fast. Take mitochondria for example. They are the organelles that produce the bulk of our ATP, the energy molecule that drives virtually all life’s chemical reactions. Of the 30 trillion cells in your body, on average each one uses around 10 million molecules of ATP per second and can recycle all its ATP in less than a minute. There is simply no way to imagine something happening a million times per second simultaneously in thirty million different places inside your own body.

Item 4. Craig Venter has been quoted as saying, “If you don’t like bacteria, you’re on the wrong planet. This is the planet of the bacteria.” In one-fifth of a teaspoon of seawater, there are a million bacteria (and perhaps 10 million viruses). The human microbiome, which has staked out territory all over our body, in our gut, mouth, skin, and elsewhere, harbors upwards of three thousand kinds of bacteria, comprising some 3 million distinct genes, which they swap with each other wherever they congregate. How in the world are we supposed to keep track of that?

Okay, okay. So what’s your point?

The point is that contemporary science engages with reality across a myriad of orders of magnitude, from the extremely small to the extremely large, somewhere between sixty and one hundred all told. Math can manage this brilliantly. Natural languages cannot. All of which means: philosophers beware!

Philosophers love analogies, and well they should. They make the abstract concrete. They enable us to transport a strategy from a domain where it has been proven effective and test its applicability in a completely different one. Such acts of imagination are the foundation of discovery, the springboard to disruptive innovation. But to work properly they have to be credible. That means they must stand up to the kind of pressure testing that determines the limits to which they can be applied, the boundaries beyond which they must not stretch. This is where the orders of magnitude principle comes in.

It is not credible that there could be a cause that is a million million times smaller than its effect. Yes, it is theoretically conceivable that via a cascading set of emergent relationships, one could build a chain from such an A to such a B, but the amount of coordination that would be required to lever something up a million million times is just ridiculously improbable. So, when philosophers refer to the uncertainty principles embedded in quantum mechanics, and then infer or imply that such uncertainty permeates human affairs, or when they trace consciousness down to quantum fluctuations in messenger RNA, when, in short, they are correlating things that are more than a trillion, trillion times different in size and scope, then they are misusing both the mathematics of science and the resources of natural language. We simply have to stay closer to home.

That’s what I think. What do you think?

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