Tag Archives: employee retention

Re-engineering Trust and Retention in the AI Contact Center

The Empathy Engine

LAST UPDATED: November 9, 2025 at 1:36PM
Re-engineering Trust and Retention in the AI Contact Center

by Braden Kelley

The contact center remains the single most critical point of human truth for a brand. It is where marketing promises meet operational reality. The challenge today, as highlighted by leaders like Bruce Gilbert of Young Energy at Customer Contact Week(CCW) in Nashville recently, is profound: Customers expect friction-less experiences with empathetic responses. The solution is not merely throwing technology at the problem; it’s about strategically weaving automation into the existing human fabric to create an Empathy Engine.

The strategic error most organizations make is starting with the technology’s capability rather than the human need. The conversation must start with empathy not the technology — focusing first on the customer and agent pain points. AI is not a replacement for human connection; it is an amplification tool designed to remove friction, build trust, and elevate the human agent’s role to that of a high-value relationship manager.

The Trust Imperative: The Cautious Adoption Framework

The first goal when introducing AI into the customer journey is simple: Building trust. The consumer public, after years of frustrating Interactive Voice Response (IVR) systems and rigid chatbots, remains deeply skeptical of automation. A grand, “all-in” AI deployment is often met with immediate resistance, which can manifest as call abandonment or increased churn.

To overcome this, innovation must adhere to a principle of cautious, human-centered rollout — a Cautious Adoption Framework: Starting small and starting with simple things can help to build this trust. Implement AI where the risk of failure is low and the utility is high — such as automating password resets, updating billing addresses, or providing initial diagnostics. These are the repetitive, low-value tasks that bore agents and frustrate customers. By successfully automating these simple, transactional elements, you build confidence in the system, preparing both customers and agents for more complex, AI-assisted interactions down the line. This approach honors the customer’s pace of change.

The Agent Retention Strategy: Alleviating Cognitive Load

The operational cost of the contact center is inextricably linked to agent retention. Finding and keeping high-quality agents remains a persistent challenge, primarily because the job is often highly stressful and repetitive. AI provides a powerful retention tool by directly addressing the root cause: cognitive load.

Reducing the cognitive load and stress level on agents is a non-negotiable step for long-term operational health. AI co-pilots must be designed to act as true partners, not simply data overlays. They should instantly surface relevant knowledge base articles, summarize the customer’s entire history before the agent picks up the call, or even handle real-time data entry. This frees the human agent to focus entirely on the empathetic response — active listening, problem-solving, and de-escalation. By transforming the agent’s role from a low-paid data processor into a high-value relationship manager, we elevate the profession, directly improving agent retention and turning contact center employment into an aspirational career path.

The Systemic Challenge: Orchestrating the AI Ecosystem

A major limiting factor in today’s contact center is the presence of fragmented AI deployments. Many organizations deploy AI in isolated pockets — a siloed chatbot here, a transcription service there. The future demands that we move far beyond siloed AI. The goal is complete AI orchestration across the enterprise, requiring us to get the AIs to talk to each other.

A friction-less customer experience requires intelligence continuity: a Voice AI must seamlessly hand off its collected context to a Predictive AI (which assesses the call risk), which then informs the Generative AI (that drafts the agent’s suggested response). This is the necessary chain of intelligence that supports friction-less service. Furthermore, complexity demands a blended AI approach, recognizing that the solution may involve more than one method (generative vs. directed).

For high-compliance tasks, a directed approach ensures precision: for instance, a flow can insert “read as is” instructions for regulatory disclosures, ensuring legal text is delivered exactly as designed. For complex, personalized problem-solving, a generative approach is vital. The best systems understand the regulatory and emotional context, knowing when to switch modes instantly and without customer intervention.

The Strategic Pivot: Investing in Predictive Empathy

The ultimate strategic advantage lies not in reacting to calls, but in preventing them. This requires a deeper investment in data science, moving from descriptive reporting on what happened to predictive analytics to understand why our customers are calling in before they dial the number.

This approach, which I call Predictive Empathy, uses machine learning to identify customers whose usage patterns, payment history, or recent service interactions suggest a high probability of confusion or frustration (e.g., first-time promotions expiring, unusual service interruptions). The organization then proactively initiates a personalized, AI-assisted outreach to address the problem or explain the confusion before the customer reaches the point of anxiety and makes the call. This shifts the interaction from reactive conflict to proactive support, immediately lowering call volume and transforming brand perception.

The Organizational Checkpoint: Post-Deployment Evolution

Once you’ve successfully implemented AI to address pain points, the work is not finished. A crucial strategic question must be addressed: What happens after AI deployment? What’s your plan?

As AI absorbs simple transactions, the nature of the calls that reach the human agent becomes disproportionately more complex, emotional, and high-value. This creates a skills gap in the remaining human workforce. The organization must plan for and fund the Up-skilling Initiative necessary to handle these elevated interactions, focusing on conflict resolution, complex sales, and deep relationship management. The entire organizational structure — training programs, compensation models, and career paths — must evolve to support this higher-skilled human workforce. By raising the value of the human role, the contact center transitions from a cost center into a profit-generating Relationship Hub.

Conclusion: Architecting the Human Layer

The goal of innovation in the contact center is not the elimination of the human, but the elevation of the human. By using AI to build trust, reduce cognitive load, enable predictive empathy, and connect disparate systems, we free the human agent to deliver on the fundamental customer expectation: a friction-less experience coupled with an empathetic response. This is how we re-engineer the contact center from a cost center into a powerful engine for talent retention and customer loyalty.

“AI handles the transaction. The human handles the trust. Design your systems to protect both.” — Braden Kelley

Your first step into the Empathy Engine: Map the single most stressful task for your top-performing agent and commit to automating 80% of its cognitive load using a simple AI co-pilot within the next 90 days.

What is that task for your organization?

Image credits: Google Gemini

Content Authenticity Statement: The topic area, key elements to focus on, insights captured from the Customer Contact Week session, panelists to mention, etc. were decisions made by Braden Kelley, with a little help from Google Gemini to clean up the article.

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Paying Your Employees More Can Save You Money

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Paying Your Employees More Can Save You Money

GUEST POST from Shep Hyken

What’s the secret to keeping employees, getting them to work hard and provide a more engaging experience with your customers? There are two answers. The first is one word: Money.

Many years ago, I worked with a well-known fast casual restaurant chain. I was impressed by its low turnover and high customer engagement and satisfaction ratings. Its secret was higher starting pay, generous raises and a reasonable benefits package. All of that compensation led to attracting the best candidates, and more importantly, keeping them.

A recent RetailWire article covered the higher wages Costco pays its employees. Typical hourly employees (Costco refers to them as “assistants”) include cashiers, stockers, warehouse personnel and people running the Costco food courts. With a tighter labor market, it is tougher to find people to fill these roles (and others). It is reported that Costco’s wages are at the high end of the industry. A memo from Costco’s CEO Ron Vachris stated, “We believe our hourly wages and benefits will continue to far outpace others in the retail industry.”

While wages are higher, employee retention in retail has gone down. According to an article in The Economist, the average employee turnover rate in the retail industry is 60%. Costco’s turnover is 8%, which is an incredible 86.67% lower than the industry.

Does this mean the higher wages are being paid by consumers? The simple answer is no. The longer answer is why. Just because a company pays employees more, a resulting benefit, such as lower turnover, actually reduces the cost of the higher wage. Lower turnover results in lower hiring costs, which also includes the cost of on-boarding and training. The full cost of the higher wage is dramatically reduced to a point that might pay for itself.

But higher wages aren’t the only reason employees stick around, work harder and better engage with customers. As mentioned at the top of the article, there is also a second reason, and that is culture.

While some employees will stick around for the paycheck, if you want the most out of any employee, they must like their job, and that goes beyond the job description. It also includes who they work with and work for. The culture of a company helps retain the best talent.

Regardless of what you pay your employees, if they don’t like the company, the way they are treated, their boss or leadership, paying them more may not be enough. I won’t go into creating company culture, but you can check out a Forbes article from last year that covered the Employee Hierarchy of Needs with a focus on building a fulfilling workplace culture.

Happy employees mean happier customers. All the benefits mentioned translate to higher NPS and customer satisfaction scores. If you compare the highest-rated companies and brands for customer service and experience posted by the American Customer Satisfaction Institute (ACSI) and the highest-rated companies and brands by employees at www.Glassdoor.com, you’ll find many of the same names. This is further backed up by an excellent article in the Harvard Business Review titled “The Key to Happy Customers? Happy Employees” by Andrew Chamberlain and Daniel Zhao. Even though it was written just over five years ago, the insights are more relevant than ever.

Companies like Costco prove that investing in employees through both compensation and culture isn’t just good for employees. It’s good for business. Employee happiness is contagious. Customers pick up on it. And when customers are happy, they come back, spend more and tell others. And, that makes the leadership and investors happy too!

Image Credit: Wikimedia Commons

This article was originally published on Forbes.com

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Top 10 Human-Centered Change & Innovation Articles of August 2023

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Top 10 Human-Centered Change & Innovation Articles of August 2023 Drum roll please…

At the beginning of each month, we will profile the ten articles from the previous month that generated the most traffic to Human-Centered Change & Innovation. Did your favorite make the cut?

But enough delay, here are August’s ten most popular innovation posts:

The Paradox of Innovation Leadership — by Janet Sernack
Why Most Corporate Innovation Programs Fail — by Greg Satell
A Top-Down Open Innovation Approach — by Geoffrey A. Moore
Innovation Management ISO 56000 Series Explained — by Diana Porumboiu
Scale Your Innovation by Mapping Your Value Network — by John Bessant
The Impact of Artificial Intelligence on Future Employment — by Chateau G Pato
Leaders Avoid Doing This One Thing — by Robyn Bolton
Navigating the Unpredictable Terrain of Modern Business — by Teresa Spangler
Imagination versus Knowledge — by Janet Sernack
Productive Disagreement Requires Trust — by Mike Shipulski

BONUS – Here are five more strong articles published in July that continue to resonate with people:

An Introduction to Journey Maps — by Braden Kelley
The Real Reasons Employees Stay Or Leave — by Shep Hyken
Where People Go Wrong with Journey Maps — by Braden Kelley
From Sticky Notes to Digital Transformation — by Dainora Jociute
Four Transformation Secrets Business Leaders Can Learn from Social and Political Movements — by Greg Satell

If you’re not familiar with Human-Centered Change & Innovation, we publish 4-7 new articles every week built around innovation and transformation insights from our roster of contributing authors and ad hoc submissions from community members. Get the articles right in your Facebook, Twitter or Linkedin feeds too!

Have something to contribute?

Human-Centered Change & Innovation is open to contributions from any and all innovation and transformation professionals out there (practitioners, professors, researchers, consultants, authors, etc.) who have valuable human-centered change and innovation insights to share with everyone for the greater good. If you’d like to contribute, please contact me.

P.S. Here are our Top 40 Innovation Bloggers lists from the last three years:

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The Real Reasons Employees Stay Or Leave

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Hint: It’s about more than money

The Real Reasons Employees Stay Or Leave

GUEST POST from Shep Hyken

What if every great employee you (or your company) hired never left? Of course, that’s unrealistic … or is it? Joey Coleman is one of the brightest authors and speakers on the planet. His first book, Never Lose a Customer Again, is one of the very best books I’ve read on how to keep your customers coming back. He’s now taken some of the same ideas that worked for customer retention and written a second book, just as brilliant, Never Lose an Employee Again.

Coleman studied and researched organizations worldwide, and he found that 50% of hourly employees quit before their 100-day anniversary. For non-hourly or salaried employees, it’s 20%. I interviewed Coleman on Amazing Business Radio to learn how we can keep good employees.

“How we onboard employees and make them feel part of our community can differentiate whether they will be long-time employees or leave almost as fast as they came,” Coleman said. “The first 100 days are the most important time in the entire relationship with an employee because this is where the foundation is laid.”

So, why do employees leave? Contrary to popular belief, the No. 1 reason an employee leaves to work elsewhere is not money. In the traditional exit interview, where an employee talks to their employer face-to-face, money is the easiest and safest excuse for an exit. The true reasons for leaving are more telling—and can help prevent an employee from going, even if offered more money somewhere else. Coleman cites the Work Institute employee retention study, sharing the top five reasons employees leave:

No clear career path — This is the top reason employees leave. Nearly one-quarter (24%) don’t see future opportunities in the organization. Most employees want to advance their careers and learn new skills. Laying out a potential path for an employee from the very beginning of their employment with you can have long-term benefits.
Stress or lack of resources — Not providing employees with the tools they need or giving them too heavy of a workload can impact their emotional health, which could lead them to find work at another company.
Health and family matters — As much as an employee may love working with your organization, personal health, a sick child or an aging parent can interfere with their ability to work. Regarding the latter, Coleman says, “Just as some employers provide daycare for young children, some employers in the future will also provide an eldercare program.”
Work/life balance — The job has to fit the employee’s lifestyle. Something as seemingly insignificant as a long commute can negatively impact the employee’s personal life so much that they leave.
Money — Almost one in 10 (9%) leave because of money. That means nine out of 10 leave for other reasons, often within our control.

After reading the reasons listed above, here is Coleman’s top advice:

Affirm the employee made the right decision to come to work at your organization — The concept of affirm is one of the eight phases of the first 100 days Coleman covers in his book. There is a scientifically proven emotional reaction in which a new employee begins to doubt their decision to accept your job offer. It is called “new hire’s remorse,” which happens between when they accept the job offer and their first day. Reaffirm your new employee’s decision to accept your job offer. Establish a personal and emotional connection even before their first day.
On-boarding must be practiced at a higher level — Don’t just onboard the first day or two (or even a week or two). Coleman says, “If you’re not painting a clear path for your people but expecting them to manage and figure out their careers on their own, then you deserve to lose them.” The amount of time you spend with employees over the first 100 days directly correlates to how long they will stay.
The employee’s personal life is important — Notice that three of the five reasons people leave the organization are personal. Coleman says, “You need to know what’s going on between 5 p.m. and 9 a.m. as much as you are interested in what’s happening between 9 a.m. and 5 p.m. What are your people doing and dealing with when they are not at work?”

I’ve often said that you won’t have a business without customers. Coleman makes the case that the same applies to employees. Much of what gets customers to come back is a great customer experience. You can’t deliver a great CX without a great employee experience on the inside of your organization. Coleman says, “People think that customer experience and employee experience are two different silos. The better way to look at this is that they are two sides of the same coin. We must work on both!”

This article originally appeared on Forbes.com

Image Credits: Shep Hyken

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Innovation Is Driving Away Your Top Talent

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Innovation Is Driving Away Your Top Talent

GUEST POST from Robyn Bolton

You want and need the best, most brilliant, most awesome-est people at your company. But with unemployment at a record low, the battle for top talent is fierce.

So, you vow not to enter the battle and invest in keeping your best people and building a reputation that attracts other extraordinary talents.

You offer high salaries, great benefits, flexible work arrangements, the prestige of working for your company, and the promise of rapid career progression. All things easily matched or beaten by other companies, so you get creative.

INNOVATION!

Your best people are full of ideas and have the confidence and energy to make things happen. So, you unleash them. You host hackathons and shark tanks. You install idea collection software and run contests. You offer training on how to be more innovative. You encourage employees to spend 20% of their time on passion projects.

And they quit.

They quit participating in all the opportunities you offer.

They quit sharing ideas.

They quit your company,

Not because they are ungrateful.

Or because they don’t want to innovate.

Or because they don’t have ideas.

They quit because they realize one of the following “truths”

They’re not “Innovators”

High performers believe they need to work on an innovation project to progress (because management explicitly or implicitly communicates this). But when they finally get their chance, they struggle. The project falls behind schedule, struggles to meet objectives, and is quietly canceled. They see this as a failure. They believe they failed.

But they didn’t fail. They learned something very uncomfortable – they’re not good at everything.

Innovation is different than Operation. When you’re operating, you’re working in a world full of knowledge, where cause and effect are predictable and “better” is easily defined. When you’re innovating, you’re working in a world full of assumptions, where things are unpredictable, patterns emerge slowly, and few things are defined. Most people are great at operating. Some people are great at innovating. Extraordinarily few are great at both.

Innovation is a hobby, not an imperative

The problem with innovation efforts like hackathons, shark tanks, and “20% Time” is that people pour their hearts and souls into them and get nothing in return. Sure, an award, a photo with the CEO, and bragging rights motivate them for a few weeks. But when their hard work isn’t nurtured, developed, and brought to a conclusion (either launched or shelved), they realize it was all a ruse.

They are disappointed but hope the next time will be different. It isn’t.

They stop participating to spend time on “more important” things (their “real” work). But they still care, so they keep tabs on other people’s efforts, quietly hoping this time will be different. It isn’t.

They grow cynical.

They choose to stay and accept that innovation isn’t valued or resign and go somewhere it is.

Their potential is bigger than your box

“I felt like Dorothy in the Wizard of Oz. Before the training, the world was black and white. After, it was full color. I don’t want to go back to black and white.”

For this person, the training had gone wonderfully awry.

The training built their innovation skills but motivated them to find another job because it opened their eyes. They realized that while they loved the uncertainty and creativity of innovation, their place in the organization wouldn’t allow them to innovate. They were in a box on an org chart. They no longer wanted to be in that box, but the company expected them to stay.

But are these “truths” true?

As Mom always said, actions speak louder than words.

Who does your company value more – innovators or operators? The answer lies in who you promote.
Is innovation a strategic priority? The answer lies in where and how you allocate resources (people, money, and time).
Do you want to retain the person or the resource? The answer lies in your willingness to support the person’s growth.

Speak the truth early and often

If a top performer struggles in an innovation role, don’t wait until the project “fails” to reassure them that operators are as (or more) important and loved as innovators. Connect them with senior execs who faced the same challenges. Make sure their next role is as desirable as their current one.

(Or, if innovators are truly valued more than operators, tell them that, too.)

If innovation is an imperative, commit as much time and effort to planning what happens after the event as you do planning the event itself. Have answers to how people will be freed up to continue to work on their projects, money will be allocated, and decisions will be made.

(Or, if innovation really is a corporate hobby, follow the model of top universities and let people participate f they want and give everyone else time off to pursue their hobbies).

If you want to retain the person more than the resource, work with them to plot a path to the next role. Be honest about the time and challenge of moving between boxes and the effects on their career. And if they still want to break out of the box, help them.

(Or, if you want them to stay in the box, tell them that, too.)

Don’t let Innovation! drive away your top talent. Use honesty to keep them.

Image credits: Pixabay

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People Cannot Work Forever

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People Cannot Work Forever

GUEST POST from Mike Shipulski

When cars run out of gas, they can no longer get the job done until their tanks are filled up. And it’s the same with people, except people are asked to keep on truckin’ even though their tanks are empty.

When machines are used for a certain number of hours, they are supposed to be given rest and routine maintenance. If the maintenance isn’t completed as defined in the operator’s manual, the warranty is voided.

Maybe we could create a maintenance schedule for people. And if it’s not done, we could be okay with reduced performance, like with a machine. And when the scheduled maintenance isn’t performed on time, maybe we could blame the person who prevented it from happening.

If your lawnmower could tell you when you were using it in a way that would cause it damage, would you listen and change your behavior? How about if a person said a similar thing to you? To which one would you show more compassion?

When your car’s check engine light comes on, would you pretend you don’t see it or would you think that the car is being less than truthful? What if a person tells you their body is throwing a warning light because of how you’re driving them? Would you believe them or stomp on the accelerator?

We expect our machines to wear out and need refurbishment. We expect our cars to run out of gas if we don’t add fuel. We expect our lawnmowers to stall if we try to mow grass that’s two feet tall. We expect that their capacities and capabilities are finite. Maybe we can keep all this in mind when we set expectations for our people.

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How To Attract, Grow and Retain Your Best Employees

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How To Attract, Grow and Retain Your Best Employees

GUEST POST from Shep Hyken

In a recent article, Why Employees Stay, I shared seven reasons why employees would want to continue working for a company. No. 5 on the list was that the company offers career growth and promotes from within. Let’s unpack that one, as it seems to be a top reason some companies are able to attract and keep good employees.

There are two parts to this idea. Growth and promotions. They don’t always go together.

1. Growth

Growth comes from training and on-the-job experience. Employees like to grow their skills, knowledge and capabilities. Even though good employees may come to the job with certain skills, they are often onboarded with training. In some cases, the training takes weeks—even months.

Zappos.com, the online retailer known for its stellar customer service, puts new employees through four weeks of training. “The whole point of the four weeks is to build relationships and make sure you’re comfortable in your role,” says corporate trainer Stephanie Hudec.

That’s four weeks before the employee is actually ready to do the job. That’s a hefty investment of time, energy and dollars, just to get someone “game ready” for their job. Or is it?

Zappos built its reputation with an emphasis on customer service. Putting someone in a customer-facing role who isn’t properly trained and ready could diminish the brand’s reputation.

But the training isn’t a one-and-done effort during the onboarding process. Employees are looking to grow. A few weeks in the beginning gets them to a level of proficiency for their current role, but many want more. They want to add to existing capabilities.

2. Promotions

Promotions are career opportunities within the company. It’s obvious that someone who has been at their job for months will be far better than the first day they started. They have to learn the system and processes, adapt their skills and abilities to their responsibilities, and more. Day one is the beginning of “ramping up” to a place where the employee is meeting the employer’s expectations. And then they go beyond.

Often, growth occurs due to training and education. Employees are trained, and the result is that they get better, smarter and more capable. But it takes something more, and that comes from the employee. The employee who is intent on growing must also take initiative and push themselves to grow to the next level.

Employers need to recognize this growth in both capabilities and initiative and take advantage of it, moving that employee through the ranks. Companies that are known for “promoting from within” are very appealing to employees. They attract good people and are better at getting them to stay.

Starting At the Bottom

We’ve all heard of “rags to riches” type stories of employees starting at the bottom in the mailroom and ending up in the boardroom. Some executives who started in the mailroom of their respective companies:

George Bodenheimer, president of ESPN

Dick Grasso, former New York Stock Exchange (NYSE) chairman

Krista Bourne, COO of Verizon

Maybe all three of these executives had ambitions to be successful from the beginning, but did any of them ever think they would be in the boardroom after starting their careers in the mailroom? Maybe, maybe not. But they didn’t get to those positions on their own. It’s important to recognize that employees who went to work in the mailroom and grew into important roles in their organizations didn’t get there on their own. They had training, great managers, caring coaches and helpful mentors.

There are plenty of stories of successful executives starting at the bottom. Many of them move and grow from company to company. Recognize that a chance to grow is important to today’s employees. A company that invests in the continuous growth of skills (customer service, leadership, technical, etc.) is better at recruiting new employees and keeping existing employees, but not always forever. Yes, in the perfect world, this growth would coincide with promotion opportunities inside the company, but it doesn’t have to. Just know you may be “growing” the employee to move on if you don’t move them up.

This article originally appeared on Forbes

Image Credit: Shep Hyken

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A How To Guide for Overcoming Procrastination

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A How To Guide for Overcoming Procrastination

GUEST POST from Janet Sernack

I often wonder why some people procrastinate by delaying, postponing, or avoiding solving problems, or by withdrawing from making smart decisions, taking calculated risks, or taking intelligent actions?

Why do they become paralyzed and unable to take the actions necessary to solve some of their key problems?
Why do they often resist making even the most necessary changes to support the delivery of their creative solutions?
Why do so many also avoid taking personal responsibility and being accountable towards achieving their desired outcomes and goals?
Why do people disengage, even when the situation or problem may be critical to their own, their teams, or their organizations success?

Despite knowing that there may be a range of negative consequences for procrastinating, involving a crippling, overwhelming, and paralyzing combination of reactive responses?

Which then typically impacts negatively on people’s self-efficacy and self-belief, self-worth, and self-esteem and diminishes their motivation, disengages them and immobilizes their ability to take the necessary actions and as a result, spiral downwards?

How do we help people overcome procrastination?

Why is this important?

It seems that procrastination is a challenge we and many others have faced at one point or another, where we struggle with being indecisive, delaying, ignoring, avoiding taking actions to initiate, progress, or completing tasks that may be important to us, as well as on issues that really matter to us, our teams, partners and organizations.

Ultimately leading to failures, and an inability to mitigate risks, or be creative and inventive and decreasing possibilities for innovation and increasing engagement, productivity, and improving performance.

Also potentially leading to feelings of loss, insecurity, inadequacy, frustration, disengagement, and depression and in extreme cases, client, project failures and job losses, and even burnout!

Why do people procrastinate?

The need for security and self-protection is the key root causes of procrastination

Procrastination is most often a self-protection strategy, a way of defending ourselves, rooted in fears that result in anxieties around feeling unsafe, vulnerable, and being judged or punished, especially in times of uncertainty, unpredictability, uncontrollability, and when feeling overwhelmed.

In most organizational contexts, procrastinators are likely to respond be risk-averse by:

Being apprehensive and even withdrawing energetically (dis-engaging) from people as well as from the creative conversation, coupled with a lack of commitment to the change process or towards achieving the agreed goal (lacking conviction and being worried about the future).
Not showing up and spending a lot of time and energy zigzagging around and away from what they feel is consuming them or making them feel threatened or uncomfortable (avoidance).
Blaming external people and factors for not “allowing” them to participate or succeed (time, workload, culture, or environment).
Denying that achieving the goal really matters, bringing up excuses, and reasonable reasons about why having the goal doesn’t really matter to them, as well as a willingness to take risks (non-committal).
Being fearful of the future, dreading what might be the range of possible negative and overwhelming events and situations (pessimism).

What are the key signals of an effective procrastinator?

The first step in noticing the key signals is to tune into our own, and peoples’ effective avoidance default pattern as to what is really going on from a systemic perspective.

By paying deep attention, and being non -judgmental and non evaluative to the range of signals outlined as follows:

Behavior Signals

“Playing it safe” or “being nice” by being unwilling to challenge and be challenged.
Resisting any change efforts, disengaging, and being reluctant to disclose and share authentically what is really going on for them.
Unwillingness to take risks.
Shying away from engaging with their partners, families, colleagues, group activities, and from having candid conversations.
Being overtly indecisive and non-committal.

Neurological State Signals

Increased anxiety and “attention deficit” syndrome.
Low motivation and self-confidence.
Diminished ability to self-regulate and self-control.
Diminished self-efficacy and self-concept.
Onslaught of the creeping doubts and the imposter syndrome.

Extrinsic or Environmental Signals Occur When Fearful of Perception of Others

Performing poorly, making mistakes, or failing.
Fearful of doing too well, or in being too successful.
Losing control, status, or role.
Looking stupid, or being disapproved of.
Avoids conflict situations.

Fear of Success Signals

Some of us are unconsciously afraid of success, because irrationally we secretly believe that we are not worthy of it and don’t deserve it, and then self-sabotage our chances of success!

Being shy, introverted, and uncomfortable in the spotlight.
Being publicly successful brings social or emotional isolation.
Alienating peers as a result of achievement.
People may think you’re self-promoting.
Being perceived as a “tall poppy”.
Believing that success may not be all it’s cracked up to be, and that it might change you, but not for the better.

Fear of Failure Signals

Some people’s motivation to avoid failure often exceeds their motivation to succeed, which can cause them to unconsciously sabotage their chances of success.

Cognitive biases or irrational beliefs act as filters distorting reality.
Past pains felt from being vulnerable, abandoned, punished, blamed, or shamed in front of others, or of being disapproved of, envied, rejected, or disliked by others.
Fearful of looking “bad” or incompetent, in front of others.
Feeling threatened, a sense of danger or potential punishment, causing them to move away (freeze, fight, take flight) from confronting dangerous, painful situations as threatening.

Overcoming Procrastination Tips

Co-create a safe, compassionate, and collaborative relationship

As most people find safety in procrastination at some point in time, to be an effective leader, manager, or coach in these situations, it’s important to be empathic and compassionate and “work with” where they may be coming from in terms of underlying self-beliefs:

“I don’t want to get hurt”.
“I don’t want to expose myself to risk”.

As well as respond constructively to their thoughts about how others may see them including:

Lacking confidence,
Hesitant.

Noticing how they may perceive themselves:

“I am nowhere near as good as I should be”.
“I am inadequate.”

Then by paying deep attention, and being intentional in co-creating a safe creative, and collaborative conversation that builds safety, permission, rapport, and trust by being:

Gentle and non-threatening, being both kind and courageous,
Aware of being both too direct, fast, and too laid back.
Providing gentle guiding, assurance, and lots of patience.
Focused on encouraging engagement, commitment, and confidence towards setting and achieving the desired outcome.

Ultimately enabling and equipping people to overcome procrastination creates openings and thresholds for learning and growth, to become the best person, to themselves and others, they can possibly be, and achieve the changes they wish to make in the world.

Find out about The Coach for Innovators Certified Program, a collaborative, intimate, and deep personalized innovation coaching and learning program, supported by a global group of peers over 8-weeks, starting May 2022. It is a blended learning program that will give you a deep understanding of the language, principles, and applications of a human-centered approach to innovation, within your unique context. Find out more.

Contact us now at mailto:janet@imaginenation.com.au to find out how we can partner with you to learn, adapt, and grow your business, team and organisation through disruption.

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The Advantages of Investing in Employee Retention

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The Advantages of Investing in Employee Retention

GUEST POST from Chateau G Pato

Employee retention is a key factor in the success of any business. A company that is able to retain its employees, as well as attract new ones, is more likely to succeed in the long run. Investing in employee retention is one of the best investments a company can make, as it can lead to increased profitability, improved morale, and a more productive workforce. This article looks at some of the advantages of investing in employee retention.

1. Improved Morale: Investing in employee retention can help to improve morale, as employees feel more valued and appreciated by the company. This can lead to a more positive work environment and increased productivity.

2. Increased Profitability: Retaining employees can help to reduce the costs associated with hiring and training new staff. This can lead to increased profitability, as the company is able to focus more of its resources on other areas of the business.

3. Reduced Turnover: Employee turnover can be costly for a business, as it takes time and money to recruit and train new staff. Investing in employee retention can help to reduce turnover, as employees are more likely to stay with the company if they feel valued and appreciated.

4. Improved Productivity: Retaining employees can help to improve productivity, as they are more likely to be more familiar with the company’s processes and procedures. This can help to reduce mistakes and ensure that tasks are completed more efficiently.

5. Improved Customer Service: When employees feel valued and appreciated, they are more likely to provide good customer service. This can help to improve customer satisfaction, leading to increased sales and profitability.

Investing in employee retention can be beneficial for any business, as it can help to improve morale, increase profitability, reduce turnover, and improve productivity. It is important for companies to recognize the importance of investing in their employees, as it can lead to improved overall business performance.

To illustrate the value of employee retention, consider the case of Google. The company has long been committed to investing in its employees and offering competitive wages, benefits, and perks. This commitment to its employees has paid off in the form of increased productivity, employee satisfaction, and high levels of employee retention. Google’s retention rate is currently at 95%, and the company attributes this to its commitment to employee development, career growth, and a positive work culture.

Another example of an organization that has benefited from investing in employee retention is Amazon. The company has a retention rate of over 95%, with employees staying with the company an average of four to five years. Amazon focuses on creating an environment that encourages innovation, collaboration, and learning. The company also offers competitive salaries, generous benefits, and flexible working arrangements.

In conclusion, investing in employee retention can have numerous benefits for any organization. It can reduce recruitment costs, boost morale, and save money in the long run. Organizations should focus on creating an environment that values employees and provides them with opportunities for growth. Companies such as Google and Amazon have seen the advantages of investing in employee retention and have reaped the rewards.

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Ten Reasons to Hire an Innovation Keynote Speaker

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Innovation Keynote Speakers are often misunderstood, maligned, and underutilized.

We have all been to many conferences, and heard many good (and bad) keynote and session speakers with a variety of styles (all of which are perfectly acceptable), including:

1. The Motivator

Say this public speaking style and most people will envision Bill Clinton, Tony Robbins, Steve Ballmer or someone like that. Notice that not all three examples are people you think of as full of boundless energy, that can be incredibly motivating. The motivator tries to connect on an emotional level with the audience and dial up the inspiration.

2. The Academic

This speaking style is nearly, but not completely synonymous with college professors and others in the “teaching” business. My personal style straddles between The Academic and The Storyteller. The Academic focuses on bringing compelling content and connecting with the intellect of the audience, bringing them tools and concepts that done well, are easy to grasp and use.

3. The Storyteller

The Storyteller makes a strong use of similes, metaphors, and stories to get their points across. Bill Clinton straddles the line between The Motivator and The Storyteller. Storytellers try to connect on an emotional level and along with The Academic, tend to dive deeper into their points than The Motivator or The Standup comedian. Personally I love good stories and funny pictures and so my personal T-shaped speaking style embraces bits of The Storyteller and The Standup Comedian as well.

4. The Standup Comedian

The Standup Comedian aims to keep the audience laughing, using humor to underscore and to make their points. Other than comedy writers or standup comedians, few speakers will rely on this as their primary style, but many will drift into this style from time to time.

As you might expect, all of these styles are perfectly valid as long as the content is solid and valuable, but the energy of The Motivator entices a lot of people and as you can imagine, this group does the most to both help and hurt people’s perceived value of keynote speakers. Sometimes The Motivator inspires people to action, and other times they are the equivalent of cotton candy, firing people up with weak content that they can’t do anything with.

So, if with public speaking, like other communication vehicles, content is king and all speaking styles are valid, then you need to find the right content, the right speaker, and have the right reasons for employing one.

With that in mind, let’s look at the…

Top 10 Reasons to Hire an Innovation Keynote Speaker

To begin an honest dialog around the role of innovation in your organization’s future

To help build/reinforce your common language of innovation

To bring in fresh ideas to inspire fresh insights

To bring additional perspectives to existing innovation conversations

To lay the groundwork for building an innovation infrastructure

To help reduce the fear of innovation in your organization

To reinforce your commitment to innovation publicly to your employees

To increase the energy for innovation in your company

To inject fresh life into an existing innovation program

To combine with an innovation workshop to build new innovation capabilities

Click the image to download as a PDF:

This is of course, not a comprehensive list of the reasons that companies around the world find value in periodically bringing in an innovation keynote speaker to dialog with their employees. Some companies choose to achieve some of these objectives via the innovation keynote, and others by sponsoring innovation training programs, or by retaining an innovation thought leader in an advisory capacity to provide the same kind of external perspectives, input, insights, and diversity of thought.

So, whether you are a new innovation leader seeking guidance on how to get off on the right foot, or an experienced Chief Innovation Officer, VP of Innovation, or Innovation Director, I encourage you to consider having myself or another innovation keynote speaker or workshop leader as a guest from time to time. I know you’ll find value in it!

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