Category Archives: Innovation

Thank You for Your Thinkers50 Nominations

Thinkers 50 - Nominations and Votes Needed

Just wanted to write a quick post to thank you all for your support over the years as I’ve done my best to make innovation insights accessible for the greater good.

Whether you started following along when I launched Blogging Innovation back in 2006 or became part of the world’s most popular global innovation community when we launched Innovation Excellence, your support has been greatly appreciated.

Many of you have been kind enough to nominate me again this year for the Thinkers50 ranking.

There is still time to nominate me or any of your other favorite innovation authors for the 2021 edition of the Thinkers50 rankings.

Nominations close September 1, 2021 at 9am GMT.

Blogging Innovation, and then Innovation Excellence, became home to more than 8,000 innovation-related articles from 400+ contributing authors.

I’m super excited about The Rebirth of Blogging Innovation as Human-Centered Change and Innovation as a place to share with you a multitude of different voices and perspectives from super-talented authors from around the globe on a range of innovation and transformation-related topics.

ESPECIALLY those coming at change and innovation from a human-centered perspective.

If you’ve contributed articles to Blogging Innovation or Innovation Excellence in the past or know someone who has, or know someone who should, please point your browser or their browser to my contact page and we’ll turn the initial trickle of innovation content back into a true Human-Centered Change and Innovation river.

Here are the first GUEST POSTS from Arlen Meyers, Janet Sernack, Paul Sloane, and Nicolas Bry:

  1. Innovation Teams Do Not Innovate — by Janet Sernack
  2. Why so much medical technoskepticism? — by Arlen Meyers
  3. Avoid the Addition Bias — by Paul Sloane
  4. Catalysing Change Through Innovation Teams — by Janet Sernack
  5. Innovation organization only thrives along with innovation culture — by Nicolas Bry
  6. How to Conduct Virtual Office Hours — by Arlen Meyers

Keep innovating!

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Innovation Teams Do Not Innovate

Innovation Teams Do Not Innovate

Guest Post from Janet Sernack

In our first blog in this series of three blogs, we reinforced and validated the importance and role of collaboration. We then described the range of emerging new, inspirational, and adaptive models that lean into complexity and catalyze and embed sustainable innovative workplace culture change. Where some organizations, like Alibaba, Disney, Google, Salesforce, and GE, developed their future fitness by courageously investing in catalyzing, igniting, and leading change through innovation teams.

Innovation teams are teams that don’t innovate!

Conventional team collaboration performance and development approaches are still relevant and foundational to long-term organizational success.  And, a new range of organizational needs are emerging in our fast-changing and disruptive world, that complement conventional team development processes including the importance of:

  • Providing a unified and holistic and systemic “collective mind” focussed on adding value to customers,
  • Being agile, focused, and in charge to make faster decisions,
  • Sharing resources and insights to reduce costs,
  • Working interdependencies to improve efficiencies and productivity,
  • Shifting focus from being competitive towards co-creating ecosystems to solve bigger, more complex problems, to lead, embed, and sustain value-adding change in a disruptive world.

According to the authors of Eat, Sleep Innovate, an innovation team is formed to develop “something different that creates value” and do this best in a culture where such behaviors come naturally.

These behaviors include:

  • Curiosity
  • Customer obsession
  • Adeptness to ambiguity
  • Collaboration
  • Empowerment
  • Accountability

Purpose of innovation teams

The purpose of an innovation team is to create an environment that unlocks an organization’s collective intelligence (capacity, competence, and confidence) and builds the capability to change as fast as change itself.

Usually, through providing mentorship, coaching, and learning process in ways that align, engage, enable, equip and leverage peoples’ collective intelligence to:

  • Adapt to higher levels of ambiguity and uncertainty,
  • Challenge the status quo and help break a conventional business as usual habits, leadership styles, and comfortable ways of working,
  • Provoke future “fast forward” (horizon three) thinking,
  • Support the implementation of digital and organizational transformational efforts,
  • Collectively and collaboratively drive innovation across organizations pragmatically and make it a reality,
  • Leverage synergies across ecosystems to solve complex problems and deliver increased value to customers.

Ultimately, to provoke and evoke future “fast forward” creative discoveries and experiment with new platforms and possible future business models to help guide future renewal and reinventions.

Delivering these, as smart and multi-disciplinary teams in ways that are timely, agile, and disciplined that potentially support and bring significant value to customers, the market, and to the organization.

Unconventional stretch collaboration requires connection, cognitive dissonance, and conflict

Experimenting with, iterating, and adapting new collaborative models, enables organizations and their leaders, to shift their focus – from being defensively competitive towards being creatively constructive.

Where the goal is to create a high performing, connected, and networked workplace culture where people:

  • Have the time and space to deeply connect, collaborate, and co-create value,
  • Maximize differences and diversity of thought,
  • Generate the urgency and creative energy to innovate,
  • Feel safe and have permission to freely share ideas, wisdom, knowledge, information, resources, and perspectives.

Innovation teams create discord and generate conflict

At ImagineNation™ we have found that the best way for innovation teams to perform is through building safety and trust, whilst simultaneously being safely provocative and evocative in creating discord and conflict to disrupt peoples conventional thought processes, behaviors, and habits.

To engage people in maximizing differences and diversity to generate creative ideas, and experiment with inventive prototypes, that ultimately solve big and complex problems and deliver commercially astute, innovative solutions.

By connecting, networking, and focussing on co-creation and emphasizing collaboration, inclusion, and mutual accountability, and not on being competitive.

Dealing with the organizational blockers – Innovation teams

At ImagineNation™ our experience has enabled us to understand and reduce the range of key common blockers to transformational and innovation-led change initiatives.

Where we support clients identify, and resolve and remove them by enabling and equipping innovation teams to:

  • Develop agile and innovation mindsets: building capability in safely exposing and disrupting rigid mindsets through customized mindset shifting, behavioral-based, skills development programs.
  • Understand the impact of the organization’s collective mindset: supporting teams to develop an empathic understanding of one another, then shifting how they feel and think to act differently, and cultivate the discomfort resilience when facing the challenges and failures in the innovation rollercoaster ride.
  • Enable leadership development: through educating, mentoring, and coaching leaders to grow their adaptive, collaborative, engaging, and innovative team leadership and membership capabilities.
  • Foster the development of an adaptive and innovative culture: by applying the cultural assessment and diagnostic processes that result in pragmatic culture change initiatives.
  • Ensure strategic alignment: sensing, perceiving, and developing a mutual focus, common language and understanding, and a collaborative networked way of working, that bridges the gap between the current and desired states.

Setting up an innovation team – the critical success factors

At ImagineNation™ we have also helped our clients identify, and embed the critical success factors, that enable innovation teams to drive and embed innovation-led change and transformational initiatives by ensuring:

  • Alignment to the mission, vision, purpose, values.
  • Strategic allocation of resources.
  • Leadership team sponsorship and mentorship.
  • Investment in team members and leader’s capability development.
  • Thinking big and focussing on clarifying and delivering future “fast forward” far-reaching solutions to highly impactful challenges.
  • Organization engagement and enrolment in implementing changes and creating, inventing, and delivering innovative solutions.
  • Lines of sight to stakeholders, eco-system players, and customers, taking an empathic value-adding perspective at all times.

Innovation teams – an unfreezing opportunity to co-create future-fit organizations

Embracing this type of collaborative approach creates an unprecedented opportunity for organizations, who have been upended as a result of the Covid-19 crisis, to develop a sense of urgency toward unfreezing and eliminating their corporate antibodies.

Empathizing with the range of challenges leaders are facing right now, where many are slowly waking up to a post-covid world, where there is an unprecedented and urgent opportunity to co-create a “new normal” that is well-designed to lift any of the emotional barriers to teamwork, locked-down relationships and online fatigue.

Opening the door to a new kind of co-creative, collaborative and cohesive team spirit that allows and encourages people to re-imagine, re-learn, reinvent and co-create new, fresh future fit, adaptive and innovative, people and customer-centric systems, structures, business models, and ecosystems.

All of which are mandatory for delivering future “fast forward” strategies for applying the collaborative and collective intelligence required for increasing value in innovative ways that people and customers appreciate and cherish, in ways we have not previously imagined, that connect with and contribute to, the good of the whole.

Find out about our learning products and tools, including The Coach for Innovators Certified Program, a collaborative, intimate, and deep personalized innovation coaching and learning program, supported by a global group of peers over 8-weeks, starting Tuesday, October 19, 2021.

It is a blended and transformational change and learning program that will give you a deep understanding of the language, principles, and applications of a human-centred approach and emergent structure (Theory U) to innovation, within your unique context. Find out more

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Innovative Ways to Engage Employees in the Innovation Process

Innovative Ways to Engage Employees in the Innovation Process

GUEST POST from Chateau G Pato

Welcome to the age of innovation! In this ever-evolving business landscape, the role of employees has become more significant than ever before. Today, companies are recognizing the necessity of inclusive innovation efforts, wherein every employee feels empowered and motivated to contribute to the innovation process. Below, I share two compelling case studies that highlight successful strategies to engage employees in the innovation journey.

Case Study 1: Google’s ‘20% Time’ Policy

Google has long been celebrated as a hotbed for innovation, and one of the company’s most successful strategies to fuel creativity is its ‘20% Time’ policy. This initiative allows employees to dedicate 20% of their work hours to projects that interest them, even if these projects fall outside their regular job responsibilities.

Key Elements of the ‘20% Time’ Policy:

  • Autonomy: Employees have the freedom to explore ideas that they are passionate about. This autonomy leads to increased motivation and creative thinking.
  • Resource Allocation: The company provides necessary resources and support to help employees turn their ideas into reality.
  • Recognition: Successful projects born out of the ‘20% Time’ are acknowledged and celebrated, fostering a culture of appreciation and motivation.

The impact of the ‘20% Time’ policy has been monumental. Iconic products like Gmail, Google News, and AdSense emerged from this initiative, demonstrating the power of giving employees room to innovate.

Case Study 2: 3M’s ‘15% Rule’

3M, a company renowned for its innovation, has adopted a similar approach to employee engagement with its ‘15% Rule.’ This rule allows employees to devote 15% of their working time to developing new ideas and projects.

Key Elements of the ‘15% Rule’:

  • Faith in Employees: By investing faith in their employees’ abilities, 3M encourages a culture of trust and confidence.
  • Collaboration: Employees are encouraged to form cross-functional teams to bring diversified perspectives to their projects.
  • Intrapreneurship: The rule fosters an intrapreneurial environment where employees feel like owners of their projects, driving them to achieve innovative solutions.

One of the most notable outcomes of the ‘15% Rule’ is the invention of the Post-it Note. This iconic product revolutionized communication and organization, and it emerged from an employee’s effort within the ‘15% Rule.’ This success story emphasizes the importance of giving employees the latitude to explore their ideas.

Key Takeaways for Effective Employee Engagement in Innovation

Drawing inspiration from these case studies, we can identify some key strategies to successfully engage employees in the innovation process:

  1. Provide Autonomy and Freedom: Create an environment where employees have the freedom to explore their ideas without the constraints of their regular job responsibilities.
  2. Allocate Resources and Support: Ensure that employees have access to the resources, tools, and support necessary to execute their ideas.
  3. Foster a Culture of Recognition: Celebrate and reward innovative ideas and projects, and make recognition a vital part of the culture.
  4. Encourage Collaboration: Promote cross-functional teamwork to bring diverse perspectives and expertise to the innovation process.
  5. Build Trust and Confidence: Show faith in employees’ abilities and create an environment where they feel confident and motivated to innovate.

By adopting these strategies, organizations can not only drive innovation but also cultivate a workforce that feels valued and empowered. As we’ve seen with companies like Google and 3M, the results can be truly transformative.

In conclusion, engaging employees in the innovation process is no longer an option but a necessity. By creating a culture that fosters creativity, autonomy, and support, organizations can unlock the full potential of their workforce and drive groundbreaking innovations.

Let’s embark on this journey of inclusive innovation, where every employee is a co-pilot steering the company toward a radiant future of endless possibilities.

SPECIAL BONUS: The very best change planners use a visual, collaborative approach to create their deliverables. A methodology and tools like those in Change Planning Toolkit™ can empower anyone to become great change planners themselves.

Image credit: Pexels

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The Rebirth of Blogging Innovation

The Rebirth of Blogging Innovation

Join Us Here at Human-Centered Change and Innovation

Fifteen years ago I started writing Blogging Innovation on a cumbersome platform called Blogger.

It started as a place to share my observations and insights about business and innovation. Leveraging what I learned operating and optimizing the marketing engine powering what is now VRBO.com from Expedia, Blogging Innovation grew.

Blogging Innovation drew an increasingly large audience and its mission grew into:

“Making innovation insights accessible for the greater good.”

This led me to invite other leading innovation voices onto this growing platform to broaden the chorus of voices across a range of innovation-related specialties and topics.

I had the opportunity to go out and do video interviews with luminaries like Dean Kamen, Seth Godin, Dan Pink, John Hagel, and many others, sharing them with you on the blog and via my YouTube channel.

A global innovation community was born with Blogging Innovation transforming into Innovation Excellence and then into Disruptor League before I stepped away.

Recently I posted a slideshow on LinkedIn of the Top 40 Innovation Bloggers of 2020 and in communicating with the authors recognized for their contributions on the list it surfaced that people would be interested in contributing guest posts here.

Please follow the link, give it a like or leave a comment on LinkedIn supporting your favorite author on the list or add a name of someone I should watch for this year’s list.

Because people expressed interest in contributing articles to Human-Centered Change and Innovation, I’ve decided to allow some guest posts from select authors.

Here are the first three:

1. How to Conduct Virtual Office Hours
by Arlen Meyers

2. Innovation organization only thrives along with innovation culture
by Nicolas Bry

3. Catalysing Change Through Innovation Teams
by Janet Sernack

If you’ve contributed articles to Blogging Innovation in the past and are interested in contributing to Human-Centered Change and Innovation, please contact me and I’ll set you up with a user account.

Topics of particular interest include:

  • Innovation Culture
  • Innovation Methods
  • Change and Transformation
  • Human-Centered Design
  • Behavioral Science and Economics
  • Customer Experience and Insights
  • Employee Experience and Engagement
  • Organizational Psychology

Keep innovating!


Accelerate your change and transformation success

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Catalysing Change Through Innovation Teams

Catalysing Change Through Innovation Teams

Guest Post from Janet Sernack

What makes Israel so innovative? And what has this got to do with teaming? One of the key discoveries, we made, almost ten years ago, when we relocated to Israel, was the power of its innovation eco-system – the result of a collaboration between the state, venture capital firms, successful entrepreneurs, educational system, business system, incubators, and accelerators. Reinforcing and validating the importance and role of collaboration, where a range of new, inspirational, and adaptive models that lean into complexity and catalyze and embed innovative workplace culture changes, have emerged. Where some organizations have strategically and systemically, courageously invested in applying these new models internally, in catalyzing change through innovation teams.

Transform creative discoveries

Innovation teams transform creative discoveries and ideas into new platforms and business models in timely, agile, and disciplined ways that bring significant value to the market and organization. Who, according to Nick Udall, CEO and co-founder of nowhere, effectively deliver the desired step-changes, breakthrough innovations, and organizational transformation, in ways that “move beyond what we know and step into the unknown, where the relationship between cause and effect is more ambiguous, hidden, subtle and multi-dimensional.”

New collaborative models

The range of new collaborative models, include teams and teaming, tribes, collectives, and eco-systems, are all designed to help organizations innovate in turbulent times.

Where they empower and enable everyone to be involved in innovating, and in responding to the diverse assortment of complex challenges emerging from the Covid-19 crises. They also empower and enable people to co-sense and co-create inventive solutions to the range of “complex” challenges, in ways that potentially engineer 21st-century adaptability, growth, success, and sustainability, in countries, communities, and organizations.

Capacity to change

Groups, teams, and teaming are now the “DNA of cultures of innovation”, who fuel organizations, with an “evolutionary advantage – the capacity to change as fast as change itself.” As we transition from our pre-Covid-19 conventional business-as-usual “normals”, organizations have the opportunity to adapt to the high levels of ambiguity by leveraging their peoples’ collective genius.

Utilizing innovation teams to multiply their value and co-create innovation cultures that catalyze growth, in the post-Covid-19 world through:

  • Emerging and exploring possibilities
  • Discovering creative opportunities
  • Making strategic decisions
  • Incubating and accelerating new ideas.

Realm of the creative team

According to Dr. Nick Udall in “Riding the Creativity Roller-Coaster” – creative teams embrace and work with the unknown, intangible, invisible, the unconscious and the implicate, that their key challenges are “to wander with wonder into the unknown.”

Through cultivating a 21st-century skill set, including – attending and observing, questioning, listening and differing, risk-taking and experimenting, and teaming and networking that enables them to be, think and act differently.

Catalyzing change through innovation teams involves creating a culture of innovation, which according to the authors of “Eat, Sleep, Innovate” – is one in which (mindsets) and behaviors that drive innovation come naturally.

Where creative teams are formed around a Passionate Purpose, that propels them into the unknown, in an unpredictable world, where they connect and stretch with cognitive dissonance and creative tension, through developing discomfort resilience. To co-create collective breakthroughs that shift them beyond managing the probable, toward leading what’s possible.

Role of collective mindsets and behaviors

One of the key elements that we can intentionally cultivate is our ability to develop habits that build our mental toughness and emotional agility to cope with stress and adversity, at the same time, paradoxically, create, invent and innovate.

The one thing that we can all control, and is controllable, are our individual and collective mindsets – how we think, feel and choose to act, in solving complex problems, performing and innovating, to dance on the edges of our comfort zones, in the face of the kinds of uncertainties we confront today.

Challenges in creating a culture of innovation 

Our research at ImagineNation™ has found that many organizations are disappointed and disillusioned with many of the conventional approaches to effecting culture change, largely because of variables including:

  • Confusion between the role of climate, culture, and engagement assessments and processes, knowing which one aligns to their purpose, strategy, and goals and delivers the greatest and most relevant value.
  • The typically large financial investment that is required to fund them.
  • The time it takes to design or customize, and implement them.
  • The complexity of tools and processes available that are involved in contextualizing and measuring desired changes.
  • Designating responsibility and accountability for role modeling, leading, and implementing the desired changes.
  • Building peoples’ readiness and receptivity to the desired change.
  • Efforts are required in removing the systemic blockers to change.
  • Designing and delivering the most appropriate change and learning interventions.
  • The false promises of “innovation theatre”.
  • The time it takes to reap desired results, often years.

In response to our client’s need for speedy, cost-effective, and simple, internal and collaborative culture change initiatives, we developed an integrated, simple, yet profoundly effective approach that integrates three powerful streams for catalyzing change through innovation teams:

  1. Team development and teaming skills
  2. Education and learning interventions
  3. Coaching and mentoring initiatives

By taking these variables into account, focussing on building the internal capability, and offering a different and fresh perspective towards catalyzing change through innovation teams.

Creating a culture of innovation – the innovation team 

We took inspiration from our 32 years of collective knowledge, wisdom, and experience across the domains of change management, culture, leadership, and team development as well as from our 8 years of iterating and pivoting our approach to the People Side of Innovation.

Coupling this with our extensive research sources, we developed and customized a team-based action and blended learning and coaching methodology for innovation teams, described as:

  • Change catalysts who operate with senior leadership sponsorship, empowered and equipped to trigger internal change management, engagement, and learning initiatives.
  • Teachers, coaches, and mentors who provide coaching and mentoring support to educate people in innovation principles and processes that cultivate sustainable innovation through co-creating learning programs and events.
  • A small effective and cohesive team, of evangelists, agitators, coaches, and guides and enables the whole organization to participate through partnering and collaborating on potentially ground-breaking (Moonshot) projects, aligned to the organization’s vision, purpose, and strategy.
  • Amazing networkers and influencers who work both within and outside of silos to inspire and motivate people to co-operate and collaborate by taking a systemic perspective, leveraging organizational independencies, to co-sense and co-create groundbreaking (Moonshot) prototypes that they pitch to senior leaders.
  • Being customer-obsessed and equipped with the innovation agility – capacity, competence, and confidence to adapt, transform, and constantly innovate to maximize the impact of innovation across the organization to affect growth, and deliver improved value by making innovation everyone’s job, every day, to make innovation a habit and way of life.

Developing the future fit future-facing company

Involves a commitment toward catalyzing change through innovation teams, leveraging teams, tribes, collectives as internal growth engines, who collaborate quickly to respond to ambiguity, turbulence, and rapid developments. By being nimble and agile, leading with open minds, hearts, and will to be present and compassionate to emerging human needs, courageously experiment with different business models, and creatively contribute to an improved future, for everyone.

This is the first in a series of three blogs about catalyzing change through innovation teams, why innovation teams are important in catalyzing culture change, and what an innovation team does.

Check out our second blog which describes how an innovation team operates and our final blog which includes an evidence-based case study of an effective and successful innovation team in a client organization.

Find out about our learning products and tools, including The Coach for Innovators Certified Program, a collaborative, intimate, and deep personalized innovation coaching and learning program, supported by a global group of peers over 8-weeks, starting Tuesday, October 19, 2021.

It is a blended and transformational change and learning program that will give you a deep understanding of the language, principles, and applications of a human-centered approach and emergent structure (Theory U) to innovation, within your unique context. Find out more

Image credit: Unsplash.com

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Innovation organization only thrives along with innovation culture

Guest Post from Nicolas Bry

Innovation organization doesn’t thrive without innovation culture: organization and process without culture are like a factory without raw materials; culture without organization and process is appropriate to initiate a handful of innovation projects, but doesn’t scale.

Looking at 3 major innovation programs I shaped (open innovation with internet user and entrepreneursempowering employees with intrapreneurship, exploring and experimenting in short cycles in Africa), this correlation between organization and culture became obvious to me. Some fundamental pieces to assemble have come to my mind, in order to make innovation organization match with culture in a complete jigsaw: these essentials let fledgling innovators fly the nest, and seasoned ones hit the nail even better. Thus entrepreneurship can emerge as a second nature, and a core value for organizations.

1. Innovation Organization

To set-up a streamlined innovation process, I find these 3 organization pieces to be paramount:

1. Test and learn iterative path

Share the virus of test and learn in short cycles with your innovators; confronting the value proposition with the customer target as soon as possible to capture insights, and iterating positively on your solution as on your target users; avoiding the product bias pitfall: ‘don’t fall in love with your product, fall in love with the user problem’ as Ash Maurya says; spending the initial time on materializing the value proposition, designing mock-up to let users clearly visualize it and express feedback and insights; sorting out the key hypothesis to validate and the appropriate tests to perform, and capturing The Right It, without yet engaging in significant product development;

2. Collaborative platforms design

Open innovation blossoms with shared goals and explicit knowledge; to facilitate knowledge sharing, entice innovators to create a platform that let others create value on top of it, applying modular design from the very beginning; having in mind end-users and developers ecosystem as 2 different user targets; exposing building blocks (APIs) that can be quickly reused internally and externally to create instantly new businesses;

3. Scale-up preparation stage

Once product market fit is on the trend to prove true, the innovator’s venture shall anticipate the acceleration of sales and operations, the scale-up. Crossing the chasm and industrializing processes (marketing, product, sales, recruitment and on-boarding, partnerships) requires preparation, just as if you were upgrading your sailboat from a promenade near the coast to a transatlantic journey with heavy wind blowing. Have also in mind that the corporate scale-up has simultaneously to win.

Homme Tenant Un Sac à Dos Noir

2. Innovation Culture

To instill an innovation culture, I find these 3 cultural pieces quite efficient:

1. Empowerment with creative tension

Unleashing creativity and autonomy is fine, but a framework actually helps innovators; At Google, they say ‘innovation loves constraints’, and ‘the faster, the better’: speed is a constraint that pushes you to focus on the core, and to eliminate the superfluous, leading to frugal execution. ‘Less is more’ claimed famous designer Mies van der Rohe. In that sense, speed triggers a positive tension;

2. Upstream aspiration with C-level and business units commitment

Innovators often start bottom-up initiatives; at a certain point, innovators need to be aspired with C-level and business units support to leverage the corporation assets; explain to these sponsors how innovation differs from ideation, and that it seeks for business impact, just like marketing and sales: innovation is about conquering new customers, improving loyalty, differentiating from competition, creating value for the users and for the company; align innovators endeavors with corporation strategy, and gain credibility with quick wins in your innovation portfolio; you’ll know you have succeeded when business units will include innovation KPIs across the organization;

3. Stimulation of boldness, and risk taking spirit

innovation contests and crowdsourcing stimulate ideation if appropriate recognition comes along; if we want employees to further engage with boldness in execution, failure has to be accepted as part of the innovation process, as Gore company shows it with its Celebrate Failure event; do not underestimate that, while a company has dozen of successful projects to hide a failure behind the curtain, it’s not possible for an employee to offset an experience on his resume; how to detect opportunities out of setbacks, how to become a learning organization is a necessary culture: ‘I never fail, I either succeed or learn’ claimed Nelson Mandela. It requires training for the employees and for the leaders: letting the leaders embrace and learn from failure during a ‘eat your own dog food’ workshop is a fruitful practice I’m a great believer in.

Propagating a culture of organized innovation, while organizing innovation culture, you will durably shape people to become successful innovators, and win the game. That’s the best mean to achieve impactful outcome: innovation that change people’s lives.

Image credit: Pexels.com

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The Art of Storytelling

How to Communicate Innovation Effectively

The Art of Storytelling: How to Communicate Innovation Effectively

GUEST POST from Art Inteligencia

Innovation is the lifeblood of progress. But inventing the next big thing is only half the battle; the real challenge lies in communicating these innovations effectively. Enter the art of storytelling. In the world of business, effective storytelling can bridge the gap between abstract ideas and tangible outcomes. Here, we unravel the secrets behind the art of storytelling and how it can be harnessed to communicate innovation.

Why Storytelling?

Storytelling is much more than a marketing strategy; it is a powerful tool that:

  • Engages and captivates the audience.
  • Conveys complex ideas in a simple, relatable way.
  • Builds an emotional connection with the audience.

When used effectively, storytelling can turn an innovative concept from a mere idea into a compelling vision that drives action.

Case Study 1: Apple and the iPhone

When Apple first introduced the iPhone, they did more than just unveil a new product—they told a story. Steve Jobs stood on stage and didn’t just list the features; he narrated a tale of an innovative future. His key strategies included:

  1. Focusing on Benefits: Jobs highlighted how the iPhone would simplify life by combining multiple devices into one compact unit.
  2. Using Visual Aids: Through vivid visuals and demonstrations, he showed practical uses of the iPhone, making the audience visualize its impact on their lives.
  3. Crafting a Narrative: Jobs’ presentation wasn’t just about the “what,” but also the “why” and “how,” crafting a compelling narrative of technological evolution.

The result? The world saw the iPhone not just as a new gadget, but as a revolutionary tool transforming communication and daily life.

Case Study 2: Tesla and the Roadster

Tesla’s journey with the Roadster is another exemplary case of innovation storytelling. Elon Musk and his team focused on more than just the car’s specifications. Their key strategies included:

  • Emphasizing the Vision: Tesla communicated a broader vision of a sustainable future, bottling the imagination of a world less dependent on fossil fuels.
  • Highlighting Impact over Features: Rather than boasting about technical metrics, they highlighted the environmental benefits and long-term savings.
  • Creating Inspirational Content: Through high-impact videos, interviews, and social media, Tesla created a narrative of excitement and urgency around adopting electric vehicles.

This storytelling approach allowed Tesla to overcome skepticism, foster enthusiasm, and galvanize a community of early adopters and brand evangelists.

Key Elements of Effective Innovation Storytelling

To master the art of storytelling in innovation, consider these essential elements:

1. Know Your Audience: Tailor your narrative to resonate with the values, beliefs, and needs of your target audience.

2. Craft a Clear Message: Simplify complex concepts and focus on the overarching benefit or the big “why” behind your innovation.

3. Use Emotional Appeal: Connect with the audience on an emotional level through relatable stories, testimonials, or visions of a better future.

4. Utilize Visuals: Use compelling visuals to demonstrate your innovation’s impact vividly and memorably.

5. Build a Narrative Arc: Structure your story with a clear beginning, middle, and end, bringing the audience along a journey of discovery and transformation.

Conclusion

Innovation without effective communication is like a masterpiece locked in a vault. The art of storytelling is the key to unlocking its potential. By borrowing techniques from great storytellers and focusing on the emotional and practical impacts of your innovations, you can not only communicate effectively but drive meaningful change. After all, the stories we tell today shape the world we innovate for tomorrow.

Bottom line: Futurology is not fortune telling. Futurists use a scientific approach to create their deliverables, but a methodology and tools like those in FutureHacking™ can empower anyone to engage in futurology themselves.

Image credit: Pixabay

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The Impact of Psychological Safety on Innovation Success

The Impact of Psychological Safety on Innovation Success

GUEST POST from Art Inteligencia

In today’s rapidly changing business environment, the ability to innovate has become a crucial differentiator for organizations. However, one indispensable factor that often goes unnoticed is psychological safety. Teams that feel safe to take risks and voice their ideas without fear of retribution are the ones most likely to succeed in driving innovation. This article explores the profound impact of psychological safety on innovation success, supported by two compelling case studies.

What is Psychological Safety?

Psychological safety is a shared belief held by members of a team that it is safe to take interpersonal risks. It was first introduced by Harvard professor Amy Edmondson, who described it as a climate in which people are comfortable expressing and being themselves. The concept is integral for fostering an innovative culture, as it encourages open dialogue, creativity, and the willingness to challenge the status quo.

The Link Between Psychological Safety and Innovation

Organizations that cultivate psychological safety can expect a more engaged, motivated, and innovative workforce. The freedom to fail without fear of humiliation or punishment leads to higher levels of experimentation and risk-taking, both of which are essential for innovation. Several studies have shown a strong correlation between psychological safety and innovation outcomes, making it a non-negotiable element for organizations aiming to stay ahead of the curve.

Case Studies

Case Study 1: Google’s Project Aristotle

Google conducted an extensive research project, code-named Project Aristotle, to identify what makes an effective team. The study revealed that psychological safety was the most significant factor in determining team success.

  • Findings: Teams with high psychological safety were found to be more innovative and effective.
  • Implementation: Google implemented various strategies to foster psychological safety, including encouraging open communication, setting clear expectations, and creating a supportive environment.
  • Outcome: As a result, teams became more collaborative and productive, leading to numerous successful projects and innovations.

Case Study 2: Microsoft’s Culture Transformation

When Satya Nadella became the CEO of Microsoft, he introduced a culture of openness and psychological safety that significantly contributed to the company’s turnaround and innovation success.

  • Findings: Nadella recognized that fostering a growth mindset and a safe environment for risk-taking were crucial for innovation.
  • Implementation: Microsoft launched several initiatives, such as internal hackathons and the “One Week” experiment, which encouraged employees to pitch and develop new ideas.
  • Outcome: This shift led to a surge in creative solutions and innovative products, helping Microsoft reclaim its position as a leading tech company.

Strategies for Building Psychological Safety

  • Encourage Open Communication: Foster an environment where team members feel comfortable sharing their thoughts and ideas without fear of judgment.
  • Promote a Growth Mindset: Encourage learning from mistakes and view them as opportunities for growth rather than failures.
  • Model Vulnerability: Leaders should demonstrate vulnerability by admitting their own mistakes and showing that it’s okay to not have all the answers.
  • Recognize and Reward: Acknowledge and reward innovative thinking and risk-taking to reinforce the value of psychological safety.

Conclusion

Psychological safety is a foundational element for any organization aiming to foster a culture of innovation. The case studies of Google and Microsoft demonstrate that creating an environment where employees feel safe to take risks, voice their ideas, and learn from failures leads to significant innovation success. By implementing strategies to build psychological safety, organizations can unlock the full potential of their teams and thrive in an ever-evolving business landscape.

Bottom line: Futurology is not fortune telling. Futurists use a scientific approach to create their deliverables, but a methodology and tools like those in FutureHacking™ can empower anyone to engage in futurology themselves.

Image credit: Pixabay

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The Future of Healthcare

Innovations in Medical Technology and Personalized Medicine

The Future of Healthcare - Innovations in Medical Technology and Personalized Medicine

GUEST POST from Art Inteligencia

The field of healthcare is undergoing a remarkable transformation, driven by rapid advancements in medical technology and the increasing emphasis on personalized medicine. This article explores the future of healthcare, highlighting key innovations and providing real-world examples of how they are improving patient care and outcomes.

Innovations in Medical Technology

1. Artificial Intelligence and Machine Learning

Artificial Intelligence (AI) and Machine Learning (ML) are revolutionizing healthcare by enabling data-driven decision-making and predictive analytics. These technologies are being applied in various areas, including diagnosis, treatment planning, and patient monitoring.

  • AI-based diagnostic tools can identify patterns in medical images that are invisible to the human eye, leading to earlier and more accurate diagnoses.
  • ML algorithms can predict patient outcomes based on historical data, helping healthcare providers tailor treatment plans.

2. Telemedicine

The COVID-19 pandemic accelerated the adoption of telemedicine, a technology that enables remote consultation and treatment. Telemedicine has become an essential tool for providing healthcare to patients who cannot visit a clinic in person.

  • Virtual consultations allow doctors to reach patients in remote or under-served areas.
  • Remote monitoring devices enable continuous tracking of chronic conditions, reducing the need for frequent hospital visits.

Case Study: IBM Watson Health

IBM Watson Health has developed an AI-powered platform that assists oncologists in diagnosing and treating cancer. By analyzing vast amounts of data from medical literature and patient records, Watson provides evidence-based treatment recommendations, enhancing the decision-making process for healthcare providers.

Personalized Medicine

Personalized medicine aims to tailor medical treatment to the individual characteristics of each patient. This approach considers genetic, environmental, and lifestyle factors to design more effective and targeted therapies.

1. Genomic Medicine

Genomic medicine involves the use of genetic information to guide clinical care. Advances in genome sequencing technology have made it possible to identify genetic mutations associated with various diseases and conditions.

  • Patients can receive treatments that are specifically designed to target their unique genetic profiles.
  • Genetic testing can reveal an individual’s predisposition to certain diseases, allowing for preventative measures.

2. Pharmacogenomics

Pharmacogenomics combines pharmacology and genomics to understand how an individual’s genetic makeup affects their response to medications. This field is critical in developing personalized drug therapies.

  • Patients can be prescribed medications that are most likely to be effective based on their genetic makeup.
  • This approach reduces the risk of adverse drug reactions and increases treatment efficacy.

Case Study: 23andMe

23andMe is a consumer genetics and research company that provides direct-to-consumer genetic testing services. Through its platform, individuals can learn about their genetic predispositions to various health conditions and traits. This information empowers users to make proactive decisions about their health and wellness.

Conclusion

The future of healthcare is bright, with innovations in medical technology and personalized medicine poised to transform the industry. Artificial Intelligence, telemedicine, genomic medicine, and pharmacogenomics are just a few examples of the advancements that are improving patient care and outcomes. As these technologies continue to evolve, they hold the promise of a more effective, efficient, and personalized approach to healthcare.

Bottom line: Futurology is not fortune telling. Futurists use a scientific approach to create their deliverables, but a methodology and tools like those in FutureHacking™ can empower anyone to engage in futurology themselves.

Image credit: Pixabay

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Scaling Human-Centered Design

Best Practices for Growth and Expansion

Scaling Human-Centered Design

GUEST POST from Chateau G Pato

In today’s fast-paced, ever-evolving market landscape, human-centered design (HCD) has emerged as a bright guiding star for organizations striving to create products, services, and experiences that resonate deeply with their users. However, scaling HCD practices across large, distributed teams, or during periods of rapid growth, presents unique challenges.

To successfully expand your HCD capabilities while preserving their core principles, it’s crucial to follow certain best practices. In this article, we’ll explore these best practices through insightful case studies of organizations that have effectively scaled HCD.

Understanding Human-Centered Design

Human-centered design is a creative approach to problem-solving that starts with an understanding of the needs and experiences of the people you’re designing for. The process often involves the following stages:

  1. Empathize – Understand your users and their needs.
  2. Define – Clearly articulate the problem you are solving.
  3. Ideate – Generate a wide range of solutions.
  4. Prototype – Build tangible representations for a range of your ideas.
  5. Test – Iterate and refine your solutions based on user feedback.

Best Practices for Scaling Human-Centered Design

Scaling HCD requires more than just integrating it into your workflows. It involves a cultural shift, investment in education, and effective tools and processes. Here are some key best practices:

1. Institutionalize a User-Centric Culture

  • Leadership Buy-in: Leaders should be vocal advocates for HCD, encouraging its methods and principles throughout the organization.
  • Cross-functional Teams: Embed HCD practitioners within cross-functional teams to ensure diverse perspectives and holistic solutions.
  • Celebration of Wins: Recognize and celebrate successful HCD projects to reinforce its value.

2. Develop Robust Training Programs

  • Workshops and Bootcamps: Regularly offer training sessions to enhance skills and spread HCD knowledge.
  • Mentorship Programs: Pair less experienced staff with HCD experts to provide on-the-job learning opportunities.
  • Online Resources: Create a repository of HCD tools, templates, and case studies that employees can access anytime.

3. Implement Repeatable Processes and Tools

  • Design Systems: Develop and maintain a design system to ensure consistency across products.
  • Journey Mapping: Use journey maps to visualize and communicate user experiences.
  • Feedback Loops: Establish consistent feedback mechanisms to quickly iterate on designs.

Case Study: IBM – From Design Thinking to Enterprise-wide HCD

IBM is a prime example of a company that scaled HCD across its massive, global organization. The company’s transformation started with the adoption of design thinking principles in 2012. Here’s how they did it:

Cultural Transformation

IBM understood that scaling HCD would require a cultural overhaul. They appointed over 1,000 design leaders across various divisions, ensuring that teams had dedicated advocates for HCD practices. Leadership reinforced the value of design thinking by integrating it into the company’s overall strategic goals.

Training and Tools

IBM invested heavily in training, creating IBM Design Thinking, a scalable framework for design thinking with resources accessible to all employees. They developed the “Loop” model, emphasizing continuous user feedback and iteration, which helped embed HCD into the DNA of their operations.

Results

As a result, IBM saw significant improvements in user satisfaction and a faster time-to-market for their products. The embracement of HCD enabled IBM to stay competitive and innovative in a rapidly changing tech landscape.

Case Study: Airbnb – Building an HCD Culture through Storytelling and Visualization

Airbnb illustrates how storytelling and visualization can drive the adoption of HCD at scale.

Storytelling

Airbnb’s founders began by listening to user stories to understand their needs deeply. This storytelling approach became a foundational element of their HCD practice, making user experiences tangible and relatable for the entire team.

Visualization with Experience Maps

Airbnb created detailed experience maps that visualized the journey of users from start to finish, allowing teams to identify pain points and opportunities for improvement. These visual tools helped communicate the importance of HCD to non-designers and facilitated cross-functional collaboration.

Results

By embedding storytelling and visualization in their HCD efforts, Airbnb could continuously innovate and refine their platform based on real user insights. This approach significantly contributed to their rapid growth and global success.

Conclusion

Scaling human-centered design is both an art and a science. It requires a concerted effort to foster a user-centered culture, invest in employee education, and implement robust processes and tools. By learning from the experiences of companies like IBM and Airbnb, organizations can navigate the complexities of growth while maintaining an unwavering focus on their users.

Human-centered design, when scaled effectively, not only drives innovation but also ensures that growth is rooted in genuine user needs and experiences. As you embark on your scaling journey, remember: empathy, education, and iteration are your greatest allies.

Human-Centered Change and Innovation is embracing the heart of innovation, one user at a time.

SPECIAL BONUS: The very best change planners use a visual, collaborative approach to create their deliverables. A methodology and tools like those in Change Planning Toolkit™ can empower anyone to become great change planners themselves.

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