Author Archives: Braden Kelley

About Braden Kelley

Braden Kelley is a Human-Centered Experience, Innovation and Transformation consultant at HCL Technologies, a popular innovation speaker, and creator of the FutureHacking™ and Human-Centered Change™ methodologies. He is the author of Stoking Your Innovation Bonfire from John Wiley & Sons and Charting Change (Second Edition) from Palgrave Macmillan. Braden is a US Navy veteran and earned his MBA from top-rated London Business School. Follow him on Linkedin, Twitter, Facebook, or Instagram.

Change the World – Step One

Change the World - Step OneDo you want to change the world?

Even just one tiny corner of your own world?

Change often feels overwhelming, scary even, and frequently we don’t know where to begin.

Stoking Your Innovation Bonfire focused on helping organizations identify and remove barriers to innovation, and has also served as a great innovation primer for innovation practitioners all over the world.

As people choose and commit to going down the innovation path in a measured way, one of the first things they discover is that many things will have to change inside the organization and in how the entity engages with others outside the organization for their new product or service ideas to successfully walk the transitional path from insight to idea to experiment to implementation project to market offering and market success.

Because of this, my next book and most of my future articles here on Innovation Excellence in the run up to the release of my Change Planning Toolkit™ will be focused on helping people build a strong foundation for achieving successful organizational change. This series of articles will culminate with the launch of a new book from Palgrave Macmillan in January 2016 on the best practices and next practices of organizational change and an introduction to my Change Planning Toolkit™.

So, if we’re hoping to change the world, our world, whether that is with a big W or a little one, where should we begin?

Let’s begin by painting a background for the landscape of organizational change.

Four Keys to Successful Change

Above you’ll see a visualization of the Four Keys to Successful Change. Leave one out and eventually your change effort, no matter how big or small, will eventually fail. If you’re setting setting out to change the world, even a small corner of it, then you’ll want to be sure to consider each of the four keys and make sure that you proceed in a measured way that takes each into account.

Let’s look at each briefly in turn before we look at each area in more detail in future posts, and eventually in the book in January 2016.

The Four Keys to Successful Change

1. Change Planning

Change Planning is the first key to successful organizational change, and it focuses on drawing out the key issues of the necessary change and puts some structure and timeline around them. You will find you have a better experience and a more successful outcome if you use a more visual, collaborative method using something like the Change Planning Toolkit™ I will be releasing soon to help you create the necessary change plans, goals, metrics, etc.

2. Change Leadership

Change Leadership is the second key to successful organizational change, and is important because good change leadership provides the sponsorship, support and oversight necessary for the change activities to receive the visibility, care, and attention they need to overcome inertia and maintain momentum throughout the process of transformation.

3. Change Management

Change Management represents the third key to successful organizational change, and it is probably the one most people think of when they think about organizational change because it focuses on managing the change activities necessary to achieve the change objectives. The term itself has some challenges however as the term also refers to the management of code changes during the software development process and its relationship with project management is confused. We will dig more into the relationship between project management and change management in a future article.

4. Change Maintenance

Change Maintenance represents the fourth and probably most neglected key to successful organizational change. Many change leaders lose interest after the major launch milestones are achieved, and this is a real risk to sustained success of the change effort. During the change maintenance phase is when you measure the outcomes of the planned change activities and reinforce the change, to make sure the change effort has met the change objectives and when you ensure that the behavior change becomes a permanent one. Neglect this phase and people often slip back into their old, well worn patterns of behavior.

Conclusion

This is the first article in a series to help make changing the world seem a little less overwhelming, a little less scary. I hope you have found the article and the framework a useful first building block as we work together to build a strong foundation for successful organizational change. To be alerted when the Change Planning Toolkit™ becomes available, please be sure and click the link below to join the mailing list, and stay tuned for the next article in this series!

Sign up for updates on the Change Planning Toolkit™ (Charting Change Insiders)

Image credit: Youthventure.org


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Your Chance to Help Change Change

Your Chance to Help Change ChangeMy first book Stoking Your Innovation Bonfire was designed to help organizations identify and remove barriers to innovation, but readers also found it to be a great primer on how to take a structured, sustainable approach to innovation, and as a result the book has found its way into university courses and libraries around the world.

I’ve been thinking over the last few years about where I could provide the most value in a follow-up book, and it came to me that innovation is really all about change and that where most organizations fail to achieve innovation is in successfully making all of the changes necessary to transform their inventions into innovations. At the same time, the world has changed, the pace of change is accelerating and organizations are struggling to cope with the speed of changes required of them, including the digital transformation they need to make.

So, my next book, this time for Palgrave Macmillan, will focus on highlighting the best practices and next practices of organizational change. And where does any successful change effort begin?

With good planning. But it is really hard for most people to successfully plan a change effort, because it is hard to visualize everything that needs to be considered and everything that needs to be done to affect the changes necessary to support an innovation, a digital transformation effort, a merger integration, or any other kind of needed organizational change.

But my Change Planning Toolkit™ and my new book (January 2016) are being designed to help you get everyone literally all on the same page for change. Both the book and my collaborative, visual Change Planning Toolkit™ are nearly complete. But before they are, I’d like to engage you, the intelligent, insightful Innovation Change Management community to help contribute your wisdom and experience to the book.

I’m looking for a few change management tips and quotes attributable to you (not someone else) to include in the book along with the other best practices and next practices of organizational change that I’ve collected and the introduction to my Change Planning Toolkit™ that I’m preparing.

It’s super simple to contribute. Just fill out the form, and the best contributions will make it into the book or into a series of articles that I’ll publish here and on a new site focused on organizational change that I’m about ready to launch.

I look forward to seeing your great organizational change quotes and tips!

UPDATE: The book is now out! Grab a copy here:


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Conference Wrapup – Change Management 2015

Change Management 2015

Recently I had the opportunity to attend the Association of Change Management Professionals’ (ACMP®) annual conference in Las Vegas, Nevada, titled appropriately Change Management 2015. The event represented a convening of nearly 1,000 change management professionals from around the globe, including countries as geographically dispersed as Qatar and Australia, but with the bulk of the attendees being from the United States, Canada, and Australia.

Nearly 1,000 attendees is a pretty decent size, much bigger than any innovation event that I’ve ever been to, but this larger number of attendees is quite small when you consider the number of people serving in official or unofficial change management roles around the world (either as employees or consultants), or when compared to the number of project managers (estimated at 16.5 million people around the world) and potentially as many as 1.5 million six sigma black belts and green belts sprinkled around the world.

Meanwhile, a couple of the leading training organizations in the change management space have trained just short of 100,000 people in the principles of change management.

If you agree that proactively managing change in organizations is at least as important as the practice of Six Sigma, and potentially as important as project management, that means that as the pace and importance of change continues to gather steam, there could be the need to train between 1.4 million and 16.4 million change management professionals in the next few years.

Professionalizing the Change Management Profession

One of the things that occured at the conference was the highlighting of the ACMP Standard for Change Management™ and the new ACMP Qualified Education Provider™ (QEP™) program. Both of these are steps along the way to building momentum for a change management certification that the ACMP® hopes will become the gold standard for people worldwide to highlight that they have the skills knoweldge, and experience to be recognized as a Certified Change Management Professional™ (CCMP™).

Kicking it off with Dan Pink

The opening keynote at the event was delivered by Dan Pink, author of ‘Drive’ and several other books. Much of his speech was about the societal impacts of the greater availability of information that we enjoy today, and how that will also affect our ability to sell, to influence, and to affect change. In sales, it used to be that the seller nearly always had more information than the buyer, that is rarely the case any more. Because of this shift in information availability, experts are being called on more to be a curator of information than as a way to access information. Dan highlighted how nearly everything that we do in business involves sales and change, yet business schools and MBA programs teach neither sales nor change (they might teach a course on leadership if you’re lucky). And if the ABC’s of sales used to be “Always Be Closing” then the new ABC’s of sales are Attunement, Buoyancy and Clarity.

One interesting personal productivity insight that Dan shared was the idea that asking yourself questions before doing something is a better preparation method than positive self talk. Another was how by reducing your feelings of personal power before going into a conversation can actually increase your effectiveness at getting people to do something. And finally, consider these points related to change:

  • Context is more important than the individual
  • When engaging people for change, it’s very important to use the audience’s language not yours
  • Instead of focusing on changing people’s minds, focus on making it easy for people to do something
  • When information goes down easier it is more likely to stick (rhyming, distillation, etc.)

The IBM Research Perspective

There was a great quote from Hilary Bland of IBM at the conference that illustrates the necessary future direction and importance of change management:

“The ability to anticipate, manage and capitalize on pervasive change is often the difference between market leadership and extinction.”

Between IBM’s research study in 2008 and their followup study in 2014, they’ve seen a shift from organizations managing change on projects to organizations increasingly focusing on enterprise transformation. While the 2008 study examined how organizations manage change and gained practical knowledge, the 2014 study gained insights into the new environment of continuous transformation & the attributes of organizations that are highly successful in managing change.

One of the findings from IBM’s 2014 study was that 74% of respondents are concerned employees are not fully prepared to adapt to an increasingly digital work environment. This sentiment also manifests in the finding that only 20% of organizations successfully deliver on more than 75% of their projects.

And while the digital revolution provides new opportunities to lead change – bottom-up, top-down, sideways – the fact is that 87% of the IBM study respondents stated that not enough focus is currently placed on change management in critical projects and that only 44% of high performance change organizations understand change benefits – Scary!

On final interesting tidbit from the 2014 IBM Research findings – In 2008 only 20% of surveyed companies were using internal resources to manage change projects, but this number is 84% now – highlighting a perceived need for companies to build their own internal change management capability instead of relying on consultants.

Here is a link to the latest IBM study ‘Making Change Work 2014’ – https://ibm.biz/BdRV9y

Gearing Up for Change – A Case Study

Columbia Sportswear shared several learnings from the change management components of their SAP upgrade, including:

  • Success comes not from just saying things multiple times but doing things multiple times
  • We had to stress that company success is determined by the quality of and access to data
  • Initially we were given a tiny training budget, so we went out and got data to build support for an increase
  • We used learnings from a previous failure to build support for our new approach
  • Our first steps were to capture tribal knowledge, map processes, and write standard operating procedures (SOP’s)
  • We then trained execs in our change methodology and did monthly change surveys to
  • We won support from senior management to bring in long term temporary employees to free up our super users to participate in the project. This was a priority!
  • Focus was key! The company had to say “We’re going to do this upgrade, make/sell products, and nothing else!” – and then of course remind people…
  • We had to get creative in our communications, both in terms of building new communication channels and creative messaging, but also we had to work really hard not to talk about the system being changed, but instead focus on how this was a company evolution.

The Culture Question

There were several good culture questions and comments that came up from various sessions, including:

  • When it comes to culture change, you have to define which parts of the culture you’re going to retain too.
  • Findings from IBM’s study on making change work… 1. Lead at all levels 2. Make change matter 3. Build the muscle
  • People at IBM got social really fast around the topic of change because managers were looking at profiles and who was contributing
  • Engagement = Communication + Co-creation
  • Successful change efforts blend effective approaches to the task side and the people side
  • Pace of change is both a driver for change management and a resistor
  • Accountability key to embedding your change into normal operations
  • People hate being off plan. They will want to tell people about the green behind the red. Consider only allowing people time with the boss to discuss yellow/red projects and how the boss can help, instead of making people feel like they have to be green.
  • When change saturation exists, consider having cross-functional resource conversations to look for solutions.
  • “Change has to start by doing less” -Lisa Bodell
  • “Change Leaders should keep these three things in mind – Ask killer questions, Reverse assumptions, and Kill a stupid rule” – Lisa Bodell

Learning as it Relates to Change

There was a great session at the Conference with Christine Cox, PhD. looking at breakthroughs in organizational learning. Some of the key takeaways included:

  • People who multitask (or who sit next to multitaskers during lectures) exhibit lower comprehension
  • Memory can be improved by relating learning to yourself
  • To harness emotion for better learning you want to tap into people’s emotions without overactivating them
  • People strongly remember moments where they made connections and generated those connections or insight
  • Learning is also increased when the right social elements are added
  • Give people opportunity to share what they’ve learned and reflect on its self-relevance
  • Spacing is also important for learning. No cramming!
  • 12 hour learning spacing that includes a night’s sleep helps comprehension more than 12 hours of spacing during waking hours
  • Instructional design should perhaps shift from content delivery to creating the space for insight
  • Incorporating some forms of generation into the learning situation – like polls, guided reflection, writing answers, explaining to another, hearing from another – can increase retention

All Trains Change for Change

Carmen Bianco, the President of the Manhattan Transit Authority (MTA) discussed how our world is changing and how the MTA has to focus on technology, strategy and culture. One of the big questions the MTA is grapplin with is:

How can we get more technology underground so that we can get more train cars per hour moving through the system?

The MTA is ordering 1,000 new train cars and growth is causing them to explore how they can change their culture to be more customer-focused and how they can move more train cars per hour and how they can get more people into each train car. Carmen’s initial focus on culture change has been on top executives so that the middle of the organization knows they’re serious. For change to filter all of the way down, the alignment and commitment has to work its way down. Carmen feels that if he can get everyone on his team to be that good boss, that’s a home run because it effects countless numbers of people. Carmen has also instituted no meeting days at MTA where he requires managers to get out with their employees and then do a debrief with him at the end of the day.

Carmen spoke about the challenge they face with 44% of executives and 41% of operating supervisors becoming pension eligible soon. The potential retirement of 44% of managers next year is both a risk and an opportunity to culture change progress. He spoke about how just when it seemed like he wasn’t changing the culture, the super storm came and provided a galvanizing opportunity. He marveled as he watched the MTA perform with the customer in mind (even sacrificing sleep). He feels blessed to have a phenomenal group of employees who have come up with ideas like FastTrack, where we had 900 employees working in the same area. At first citizens and the media ridiculed the idea, but now people are asking ‘When are you bringing this to my neighborhood?’ The creation of FastTrack reminded me of that scene in the Apollo 13 movie. It’s a good idea to keep that Apollo 13 scene ‘What do you have?’ in mind for constraint-focused brainstorming.

A Whirlwind Tour of Change

The Nike and Peoplefirm session highlighted the importance of communication strategies and creativity in change. PG&E and BeingFirst highlighted how building a change capability within an organization takes time (within PG&E it has taken 2 1/2 years just to START). Year 1 at PG&E may have focused on a lot of change leadership training, but year 2 has to be more about demonstrating results. An internal change group can act as middleware translator between consultants and the organization on a range of projects. Change saturation was discussed many times at the conference, and PG&E talked about how they monitor it at a workgroup level, monitoring what initiatives are effecting different workgroups. In the Marriott session it was highlighted that the most used change tools at Marriott include change overview, stakeholder analysis and communication plan. Chris Churchill and Paul O’Keeffe of Accenture spoke about Agile Change Management and the importance of integrating your change process into your Aigle process, including your task wall or kanban wall process.

Finally, closing keynote speaker Lisa Bodell offered these Eight Statements for Change that she advises organizations work to answer in the affirmative:

  1. People in our organization actively think about pushing boundaries and use trends
  2. Our employees are comfortable asking provocative questions
  3. People think on their feet
  4. People see it through
  5. We are Looking forward 5-10 years
  6. We constantly push for continual improvement
  7. We purposefully hire diverse teams
  8. We look at adjacencies and distant companies and apply best practices

The conference definitely was a whirlwind, and I’d like to thank the Change Management 2015 conference organizers for inviting me to cover the event for the Innovation Excellence audience. Hopefully they’ll have me back as a speaker next year at Change Management 2016 in Grapevine, Texas.

In 2016 my new change management content site will be in full swing and my second book for Palgrave Macmillan (@PalgraveBiz) comes out in January 2016 to highlight the best practices and next practices of organizational change and introduces the new collaborative, visual change planning toolkit. I’ve got some great guest experts lined up as contributors and am finalizing the final few sponsors and contributors in the next couple of months (along with the manuscript), so stay tuned!


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A Lifetime of Innovations

A Lifetime of InnovationThis week I was in Michigan for a family wedding and I had a great conversation with a family member about the history of Lifetime Products and how probably more than twenty years ago he saw the founder of Lifetime Products at a trade show demonstrating their first product, a basketball hoop that could be raised and lowered in seconds with the help of a pole or broom handle.

The founder was standing there and repeatedly saying “The basketball hoop goes up, the basketball hoop goes down.”

My family member was recounting how when he saw the guy at the tradeshow repeating this mantra over and over that he laughed at him, and how more than twenty years later how silly he feels because the guy has created a multimillion dollar company from these simple beginnings and his belief in the company’s first product.

Basketball hoops were the company’s only product for the first nine years until they started manufacturing a picnic table designed to fold flat.

According to my family member the company’s fortunes changed one day when a buyer at Walmart asked a simple question:

“Do you think you make a folding table?”

It obviously would have been easy at this point for the company to respond, “No, we make basketball hoops.” but given that business owners should always be watching to see what customers are struggling with and listening to hear what they might give you permission to sell them, it was smart for Lifetime Products in this situation to say “Of course.”

It also makes sense when you remember that two of the main questions you are always looking to answer for any new product are:

1. Can we make it profitably at scale at a price point where the value delivered is greater than the price?
2. Is there a market for it?

If the answer to question #2 has already been determined to be yes (like in this situation), then it simply becomes a matter of figuring out how to make question #1 true.

Lifetime Products found a way and so it is no longer about just “The basketball hoop goes up, the basketball hoop goes down.”

Basketball hoops may still be an important part of their product line, but their blow molded folding tables have nearly completely replaced much of their heavier wooden competition and they’ve moved on to make folding chairs, sheds, playgrounds, tent trailers, composters, and kayaks.

Now with 2,200 employees and revenue likely north of $250 million, the company is definitely no laughing matter.


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Can Windows 10 Disrupt Android and Get Microsoft Back in Handset Game?

Microsoft Tries to Disrupt Mobile Phone Market

Can Windows 10 Disrupt Android and Get Microsoft Back in Handset Game?I came across an article on Mashable recently highlighting a new Microsoft experiment. It highlights something that Microsoft has prototyped to test as part of their strategy to regain momentum in the mobile phone market by focusing on markets outside the United States where the first generation of the smartphone adoption battle hasn’t already been decided.

The first Microsoft branded phones are now appearing in the market as the relevance of the Nokia brand in the mobile phone market has nearly completely disappeared. With a single digit market share, Microsoft has to do something disruptive to get back in the game and get some value out of their huge Nokia acquisition. Most people would say that doing something disruptive is outside of Microsoft’s comfort zone, but there are examples to the contrary where Microsoft has been more innovative than Google or Apple, so nothing is impossible.

So enough buildup. What exactly is Microsoft fooling around with as a potential strategy to get back in the global smartphone market?

It is this…

Microsoft is working with Xiaomi to prove that it is possible to bring Windows to Android hardware. The technical details aren’t all that important, the bigger question is whether Android handset owners would consider doing this or not.

The big value proposition highlighted in the Mashable article is that Windows is less hungry for resources than Android and so especially for people with older smartphones the switch could make their handset feel more responsive. Someone switching like this probably wouldn’t make Microsoft any immediate money, but of course the hope would be that when they upgraded that they would choose a Microsoft OS handset for their next smartphone.

As someone who ditched his Android phone for a Nokia Lumia phone running Windows Phone and never looked back, I can confirm that Windows Phone is better than Android (althought the App selection is much smaller).

Given that Windows Phone biggest weakness is probably App availability, Microsoft better do everything they can to convert phones over to their new Windows 10 OS, other way that gap will never close. Will this experiment be fully unleashed? Will it work? Could Microsoft disrupt the smartphone market and get back in the game with this approach?

I guess only time will tell.

In the meantime, if you want to see more, check out the video above and work on your Chinese at the same time.

If you’re not sure what I meant by seamless computing when I referred to it above, I encourage you to check out my previous article – Cloud Computing is Dead, Long Live the Cloud! (which is also available as a narrated audio file)


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Listen to Crowd Computing is Dead, Long Live the Cloud!

by Braden Kelley

The Innovation Excellence version of my recent article Cloud Computing is Dead, Long Live the Cloud! has done so well that Umano has decided to turn it into an audio-article that you can listen to while you work, drive, etc. if you were too busy to read it when it came out. 😉

Here is the audio file for your listening enjoyment:

(sorry, umano seems to have gone out of business)

Hopefully I will be able to bring you more of my articles narrated in this way for those of you who prefer to listen to content instead of read it.

Keep innovating!


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Whither Innovation in Indiana?

Whither Innovation in Indiana?Now that I’ve got your attention, let’s talk about homosexuality and whether it has any impact on innovation. There probably are two no more polarizing topics in the United States than homosexuality and abortion. But the truth is that if both sides of the political and religious spectrum focused on the golden rule, there would be less corruption, we’d all be a lot happier, probably have more innovation, and our politics would be more productive.

Today we have another great case study for how short people’s attention spans have gotten, how the government can help or hinder innovation, how little investigative journalism still remains in the United States, and how easily people are swayed by a soundbite that runs contrary to (or in support of) their own personal religious or political beliefs.

But this article isn’t going to be some diatribe in support or opposition to Indiana’s Religious Freedom Restoration Act (RFRA) legislation (referred to by the media as an anti-gay law) because I freely admit I don’t fully understand all of the implications of a similar federal law and whether federal protections for gays apply to the state law.

Instead I’d like to focus briefly on what this controversy brings to mind for me in regards to the efforts of hard-working folks attempting to stimulate innovation in Indiana (and elsewhere).

Point #1: People Must Feel Safe to Innovate

If we take Maslow’s Heirarchy of Needs as gospel (okay, maybe that’s dangerous word choice), then safety is one of the most important needs for people, and in order to innovate people must feel safe. True innovation usually requires taking risks and doing things in a new way, and if people feel that trying something new or even just being different has a high price, then people won’t step out of their comfort zone and push the boundaries of conventional wisdom. So if we are truly trying to do everything we can to inspire innovation in our region, shouldn’t we also try to do everything we can to make it feel like a place where it is safe to be different and where that difference is potentially even celebrated?

Point #2: Diversity is Important (to a point)

We all look at the same situation through different eyes and a different history of experiences, values and beliefs. This diversity can help create different idea fragments that can be connected together to create revolutionary new ideas with the potential to become innovations. But at the same time, having some shared experiences helps to make it easier to communicate and to have a higher level of trust (assuming those experiences were good ones). So if we are truly trying to do everything we can to inspire innovation in our region, shouldn’t we also do everything we can to make different groups of people look to our region as a good place to move to so we have a diverse talent pool?

Conclusion: If Culture Trumps Strategy, Environment Trumps Startups

The world is changing. It used to be that companies started and grew in the community where they were founded, hiring increasing numbers of people from the surrounding areas and attracting others from elsewhere. Now, an increasing number of companies (especially digital ones) are moving to more distributed models where they create satellite offices where the talent is rather than trying to attract all of the talent to a single location.

Economically this is meaning that it is becoming less important that the next Facebook starts in your town than it is for the next Facebook to want to have an office in your town. This means that for cities, counties, states and countries, the greater economic impact is likely to be made not from trying to encourage lots of startups, but instead from trying to create an environment that young, talented people choose to live in.

And when you create a place that is attractive for smart, creative people to move to, you know what, you’re likely to end up not just with more growing digital companies seeking a presence, but also a larger number of startups than if you started with the goal of specifically trying to encourage startups.

Does your region focus on creating startups as the primary goal or on making itself an attractive place for a young, diverse and talented population to live?

Does this uproar help Indiana establish its as an attractive place to be, or work against that perception?

I’ll let you decide!

P.S. If you’re curious, here are The Metro Areas With the Largest, and Smallest, Gay Populations (for what it’s worth, Indianapolis isn’t on either list)


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Listen to the Top 10 Reasons Not to Innovate

The Innovation Excellence version of my recent article No Innovation Beyond This Point has done so well that Umano has decided to turn it into an audio-article that you can listen to while you work, drive, etc. if you were too busy to read it when it came out. 😉

Here is the audio file for your listening enjoyment:

(sorry, umano seems to have gone out of business)

Hopefully I will be able to bring you more of my articles narrated in this way for those of you who prefer to listen to content instead of read it.

Keep innovating!


Accelerate your change and transformation success

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Rise of Seamless Computing

Rise of Seamless Computing

Some people have made fun of the fact that I said that the iPad might fail when it was announced, but I just looked back at what I said back in 2010 (before Apple fixed their Value Translation problem) and I stand by what I said in that article. Then I looked further back to what I wrote in 2009 about my vision for the future evolution of computing, a concept I call Seamless Computing.

I also just looked up the iPad sales data (note this chart is missing the first quarter’s sales data and Q1 is the Christmas quarter). You’ll notice that it did in fact take about two years for iPad sales to really take off (my prediction). When I highlight that this was BEFORE they fixed their value translation problem, I mean that this article was written when most people was calling the iPad a giant iPhone and was before they came out with the out of home (OOH) advertising showing somebody leaning back on a couch with the iPad on their lap. This single image fixed their perception problem, and these billboards came out as the product was starting to ship (a full three months after they announced the product). You’ll also notice in the chart if you follow the link above that the iPad has already peaked and is on the decline.

Unfortunately for Apple, the iPod is past its peak, now the iPad is past its peak, and the iPhone 6 will represent the peak for their mobile phone sales at some point as replacement cycles start to lengthen and lower priced smartphones start to be good enough for most people. Apple will likely to continue to win in the luxury smartphone market, but the non-luxury smartphone market will be where the growth is (not Apple’s strength).

Now, moving on from Apple, what it is interesting is that for the past couple of years we’ve been obsessed with smartphones and cloud computing, but it is looking more and more that the timing is now right for Seamless Computing to become the next battleground.

Cloud Computing won’t die or go away as Seamless Computing takes hold, but the cloud will become less sexy and more just part of the plumbing necessary to make Seamless Computing work.

Who will the winners in Seamless Computing be?

In 2009 I laid out my first ideas about what Seamless Computing might look like:

People’s behavior is changing. As people move to smartphones like the Apple iPhone, these devices are occupying the middle space (around the neighborhood), and the mobility of laptops is shifting to the edges – around the house and around the world.

Personally I believe that as smartphones and cloud computing evolve, these devices will become our primary computing hub and new hardware will be introduced that connects physically, wirelessly or virtually to enhance storage, computing power, screen size, input needs, output needs, etc.

– This would be thinking differently.
– This would be more than introducing a ‘me-too, but a little better’ product.
– This would be innovation.

Then I expanded upon this in 2010 by laying out the following computing scenario:

What would be most valuable for people, what they really want, is an extensible, pocketable device that connect wirelessly to whatever input or output devices that they might need to fit the context of what they want to do. To keep it simple and Apple-specific, in one pocket you’ve got your iPhone, and in your other pocket you’ve got a larger screen with limited intelligence that folds in half and connects to your iPhone and can also transmit touch and gesture input for those times when you want a bigger screen. When you get to work you put your iPhone on the desk and it connects to your monitor, keyboard, and possibly even auxiliary storage and processing unit to augment the iPhone’s onboard capabilities. Ooops! Time for a meeting, so I grab my iPhone, get to the conference room and wirelessly connect my iPhone to the in-room projector and do my presentation. On the bus home I can watch a movie or read a book, and when I get home I can connect my iPhone to the television and download a movie or watch something from my TV subscriptions. So why do I need to spend $800 for a fourth screen again?

Now, along comes a company called Neptune that is building a prototype of a computing scenario similar to one that I laid out in 2009 and is raising funds on IndieGogo to make it a reality. The main difference is that I had the smartphone as the hub, where they have a smartwatch as their hub. My biggest concern about making the smartwatch the hub would be battery life. Here is a video showing their vision:

But Neptune isn’t alone in pushing computing forward towards Seamless Computing. Microsoft is starting to lay the foundation for this kind of computing with Windows 10. The wireless carriers are investing in increasing their ability to make successful session handoffs between 4G LTE and WiFi without dropping calls or data sessions, and Neptune, Intel and others have created wireless protocols that allow a smart device to send video output to other devices.

Will Seamless Computing be a reality soon?

And if so, how long do you think it will take before it becomes commonplace?

My bet is on 2-3 years, meaning that Neptune may be too early, unless they do an amazing job at all three pillars of successful innovation:

  1. Value Creation
  2. Value Access
  3. Value Translation

Keep innovating!

Image source: Wired


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No Innovation Beyond This Point

No Innovation Beyond This Point

Don’t have time to read this right now? Why not listen instead?

(sorry umano seems to have gone out of business)

This isn’t the Top 10 Excuses for Not Investing in Innovation

I’ve been meaning to write this article for more than a year, after a dialog with the CEO of a leading online travel site where he said that the company wasn’t focused on innovation, that it wasn’t the right time to focus on innovation. This is despite the fact that the organization lists innovation as one of the company’s core values on its posters for employees pinned up around the corporate headquarters (and even painted on the walls).

As a champion of innovation this of course gave me pause.

After all, I travel the world delivering innovation keynotes and teaching innovation masterclasses to hundreds of people at a time, espousing that in today’s environment of rapid change that establishing a sustainable innovation capability is the only way to maintain your competitive advantage and ultimately the health of your business.

His comment, and the absolute certainty with which he delivered it, made me wonder if there might be times when INNOVATION IS A DUMB IDEA.

The CEO’s rationale was that his predecessor had spent freely chasing bright shiny technology objects to the detriment of the business’ core technology infrastructure. And instead of social media or these other bright shiny technology objects delivering new competitive advantage, they actually left the business with a core infrastructure that daily was becoming less capable than the competition at delivering the core elements of value that customers expect from an online travel site.

So, he felt that innovation would be a distraction to the business. Instead he wanted every single resource of the organization marshaled to modernize and stabilize the core technology of their online business to deliver great core value for customers, or there would be gradually fewer customers to deliver value to.

This reminded me of the Pareto principle (the 80/20 rule) because in some ways not only does the core business fund your innovation investments, but it is through continued excellence in delivery of the core value that prevents your organization from quickly going out of business (or losing market share). Meanwhile, through innovation excellence in the other 20% you either prevent the organization from slowly going out of business (or losing market share) or grow your business or market share.

So let’s be clear, you WILL still go out of business if you don’t at some point innovate and reinvigorate your products and services, but I will cede that failure to maintain operational excellence is a faster path to failure than falling short of innovation excellence.

And obviously, the healthier the firm is, the more money it can afford to allocate to innovation. Less obvious is that the best time to invest in innovation is when you feel like you don’t need it, because:

A. Innovation takes time and so you need to invest in advance of inevitable slowing sales

B. You can also invest in innovations that deepen your operational excellence

If you wait too long to invest in innovation, or if you invest in chasing bright, shiny technologies instead of focusing on solving pre-existing customer problems, you end up in a situation like this online travel company. Customers ultimately drive innovation, not technology.

There are of course other times where instead of ceding your innovation investments to focus on the core business, you actually decide to take money away from the core business and in a sense consciously cede it to the competition. The goal here is to increase your investments into innovations that will help your organization jump back into a stronger competitive position on the next curve. But few companies are able to make this work.

So, now you’ll fully understand the reasons behind #1 on my list of the Top 10 Reasons Not to Innovate:

1. Your main business is broken

We took a detailed look at this topic above.

2. Lack of commitment to innovation

If your organization isn’t committed to innovation for the long-term, don’t bother. Innovation isn’t free, it doesn’t happen overnight, and many ideas may become interesting inventions, but don’t end up being valuable innovations in the marketplace. Plus, employees can see right through executive teams that aren’t truly committed to innovation.

3. No common language of innovation

The term “innovation” means different things to different people. Ask 100 people, you’ll get 100 different definitions. So, after getting commitment to innovation, define what innovation means for the organization, and as I speak about in my five-star book Stoking Your Innovation Bonfire, you must also create an innovation vision, strategy, and goals that ideally are formed with the organization’s vision, strategy, and goals in mind.

4. Lack of trust in the organization

Trust is fundamental to the success of any formal approach to innovation. If trust is currently broken in your organization, you must begin repairing that first. Then, and only then, can you start soliciting innovation ideas from your employees. In order to maintain trust (which is very fragile), you must also have all of the pieces in place to show people that ideas are being seriously considered and that that there is a process for choosing, funding, and developing them.

5. Don’t know how to innovate (or don’t know where to start)

Stoking Your Innovation Bonfire was designed to help organizations identify and remove barriers to innovation, but it also serves as a great innovation primer. Download it onto your Kindle, get it at your library, or get a hardcover from your favorite book seller. In addition, there are over 7,000 articles here on Innovation Excellence from over 400 contributing authors that can help you understand where to begin, and our directory of consultants provides some individuals and companies that can help. Finally, if you are a new innovation leader you should join our Linkedin group and reach out to some of your innovation management peers and ask them how they got started.

6. Innovation readiness down through the organization is lacking

It’s great when executives get religion and not only commit to innovation, but also make it a priority. But your employees must also be ready to innovate, and this requires education (see #5) and communications (see #3 and #4) around not just what innovation is, but why it is important. If your employees don’t understand what innovation is and why it is important to the continued success of the organization, you may be surprised to find that they sit on the sidelines. You wouldn’t expect the organization to go from 0 to 60 mph on its ability to utilize the principles of Lean, Agile, or Six Sigma. Innovation requires an investment in organizational capability and readiness too.

7. Lack of a unique, valuable customer insight

Brainstorming doesn’t drive innovation. Ideas don’t lead to innovation success. Innovation success is determined by customers voting with their feet and their wallets, and the only way that you get them to move either is by developing a new solution to a problem that delivers more value than every existing alternative. Innovation comes from connecting with customers in meaningful ways, and this requires that you develop a unique, valuable customer insight before you even begin generating ideas (possibly even co-creating with customers). Opening up and providing access to ethnographic research, behavioral data, and other sources of inspiration is a good place to start.

8. Can’t cope with the changes required

Committing to building an innovation capability often requires changes to organizational structure, rewards and recognition, budgeting, executive compensation, business unit goals, and other structural elements that the organization may not be ready for. Additionally, sometimes the organization isn’t capable of moving fast enough to realize the market potential of the innovations they are likely to create. In fast moving consumer goods this is can be a real problem, and so companies often must simultaneously accelerate the pace of change in their organization, identify structural impediments, find new ways to design and implement experiments to quickly prove or disprove assumptions or keys to success. I’m currently refining a change planning toolkit for public release and introduction in my new book on organizational change for Palgrave Macmillan. You can get involved with this project here.

9. ROI higher on improvements than innovation

Not all innovations are equal and your innovation pipeline may not always be full of potential innovations likely to scale to a level outpacing the ROI achievable on improvements ideas focused on your current slate of products and services. This reason is often used as an excuse, by executives not committed to innovation, for not funding potential innovations. This makes including it here hard for me to do. But, the fact is that there are times when this is a valid reason not to innovate. Sometimes innovation pipelines go dry for a little while, and usually this means that you haven’t been spending as much time with customers or scanning the landscape as you should have. You must restart these efforts immediately.

10. Too Early (customers not ready, technology not ready to scale) or Tipping Point Not Identified

It is possible to come up with a great potential innovation, but be too early. Compaq developed a hard disk based mp3 player years before Apple launched the iPod, but smartly chose not to launch it. Without the elegant navigation and music organization capabilities it would have certainly failed. The iPod itself didn’t take off until THREE YEARS after its launch (coinciding with the launch of the Windows version of iTunes). Online car services floated around for years, but customers weren’t ready to try them at scale until Uber added a little map showing nearby available cars and started to generate positive word of mouth. Airbnb didn’t invent the vacation rental by owner market but they came out of nowhere against established players and grew the market by asking people to question their lodging assumptions and offering people the ability to rent a spot on someone’s couch. One final example. The Apple TV launched in 2007 (EIGHT YEARS AGO) as a hobby, and while the Apple TV is shipping larger volumes today than eight years ago, it has failed to move the ecosystem as fast as they were able to in the mobile carrier/handset space. Whether HBO Now exclusively is the tipping point for a power shift in the television industry from cable/satellite providers (think mobile service providers) to the television stations (think mobile app makers), remains to be seen.

Conclusion

So there you have it, the Top 10 Reasons Not to Innovate. I’ll now turn around and expose my back so my fellow innovation authors, bloggers, and consultants can notch and loose their arrows in opposition to this heretical idea.

Or, a less painful way to voice your opinion (at least for me), would be for you to utilize the comments section to state your opinions in support or opposition to the idea that innovation is not always a smart idea.

Are there other valid reasons why a company should choose not to innovate?

Not excuses to use to oppose innovation, but real situations where innovation is actually a dumb idea?


SPECIAL BONUS: You can now access my latest webinar ‘Innovation is All About Change’ compliments of CoDev with passcode 1515 here:

(sorry but the link expired)



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