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The Agency Revolution

What People Really Want from Employers Today

LAST UPDATED: April 19, 2026 at 5:38 PM

The Agency Revolution

GUEST POST from Chateau G Pato


The Death of the “Conscript” Mentality

For decades, the traditional employment contract was built on a transactional foundation: the “Conscript” model. Organizations expected employees to trade their time, compliance, and cognitive labor for a steady paycheck and a cubicle. But the world has shifted. In a landscape defined by rapid technological acceleration and shifting social values, the era of the industrial-era conscript is officially over.

Today, people are looking to be Architects and Magic Makers. They are no longer content being cogs in a machine; they want to be the designers of the machine itself. This shift represents a fundamental move from passive participation to active contribution. If innovation is truly the act of removing friction from the human experience, then as leaders, we must start by removing the friction within our own organizational structures.

“The most attractive employers in 2026 aren’t those offering the flashiest perks, but those who provide the highest level of Human Agency.”

In this article, we explore how the most successful organizations are moving away from managing “headcount” and toward empowering individuals to own their impact, drive change, and find a sense of true agency in their professional lives.

Radical Transparency & Psychological Safety: The Fuel for Change

Innovation and change are inherently risky endeavors. If an employee fears that a failed experiment or a dissenting opinion will lead to professional exile, they will naturally default to the status quo. Psychological safety is not a “soft” HR concept; it is the essential fuel for an agile organization. Without it, your innovation engine is running on an empty tank.

To move forward, leaders must dismantle the “Zero-Error Trap.” In many corporate cultures, the cost of being wrong is perceived as higher than the benefit of being right. This creates a culture of silence where employees hide their best ideas and mask emerging problems. To thrive, we must shift the focus from “avoiding failure” to “maximizing learning velocity.”

Achieving this requires Radical Communication Loops. We need to create direct, unfiltered lines of communication from the “edges” of the organization — where the employees interact with customers — to the “center” where strategy is formed. When people see that their insights lead to tangible change, they stop being observers and start being owners.

  • Safety as Fuel: Creating an environment where curiosity is prioritized over compliance.
  • Dismantling the Zero-Error Trap: Celebrating the “intelligent failure” that provides a competitive roadmap.
  • Edge-to-Center Feedback: Ensuring the front lines have a voice in the boardroom.

The “Agency First” Model: Automating the Mundane to Elevate the Human

We are entering an era where the value of a human being in the workplace is no longer measured by their ability to perform repetitive tasks. The “Agency First” model focuses on Cognitive Offloading — using AI and automation to strip away the “mental noise” of administrative drudgery. This isn’t about replacement; it’s about liberation. When we automate the mundane, we don’t just save time; we reclaim the cognitive bandwidth necessary for deep thought and creative problem-solving.

This shift requires a fundamental evolution in management: moving from Monitor to Mentor. Instead of supervisors checking machine-generated outputs, the modern employee takes on the role of a system architect or “AI Coach.” They are responsible for the Human-in-the-Loop upgrade, ensuring that technology serves human goals rather than the other way around.

Ultimately, people today want to focus on Intent. In a world of infinite digital “busyness,” the most valuable skill is the ability to define the Commander’s Intent — the “why” behind the work. By letting intelligent systems handle the “how,” employees are empowered to steer the ship rather than just rowing in the galley. This is how we move from a workforce that is merely busy to a workforce that is profoundly impactful.

“The goal of digital transformation isn’t to make people work more like machines; it’s to use machines so that people can work more like humans.” — Braden Kelley

The Experience Nexus: Co-Creating the Workplace

In the past, organizations treated Customer Experience (CX) and Employee Experience (EX) as separate silos. Today, we realize they are two sides of the same coin. I call this the Experience Nexus. To deliver a seamless external brand, you must first design a seamless internal culture. We are seeing the rise of the Experience Management Office (XMO) — a centralized hub that integrates CX, EX, and Partner Experience (PX) to ensure every touchpoint is human-centered.

Modern employees don’t want to be passive recipients of HR policies; they want to be active designers. This is where the Employee Advisory Board comes in. By involving staff in the co-creation of the workplace — from hybrid work rituals to the selection of software — you shift the dynamic from “us vs. them” to a shared mission. When people help build the house, they care more about the foundation.

However, co-creation requires Radical Transparency regarding the data we collect. As we move toward neuroadaptive workplaces and advanced sensing, maintaining Data Sovereignty is critical. People want to know what is being measured and why. They want the assurance that technology is being used to support their flourishing, not just to track their keystrokes. Transparency builds the trust that makes innovation possible.

  • Unified Experience: Bridging the gap between how we treat customers and how we treat our team.
  • Co-Design Principles: Moving from top-down mandates to collaborative culture-building.
  • Privacy as a Pillar: Respecting individual sovereignty in an increasingly digital environment.

Meaning as the North Star (Not Just “Happiness”)

There is a common misconception in leadership circles that the ultimate goal is “employee happiness.” While happiness is wonderful, it is a trailing indicator. The leading indicator — the one that actually drives retention and brilliance — is Meaning. People don’t just want to feel good at work; they want to feel that their work matters. They want to see the direct line between their daily tasks and the success of the customer.

This shift requires us to rethink performance management entirely. We need to move away from the industrial mindset of “weeding out” low performers and toward a philosophy of “Re-potting.” Often, an employee isn’t failing; they are simply planted in the wrong soil. By identifying their unique aspirations and shifting them into roles where their specific talents can flourish, we honor the human being while optimizing the organization.

The Dream Organization is one where the friction between individual aspiration and corporate objectives disappears. When a company’s North Star aligns with the employee’s personal sense of purpose, you don’t need to “manage” them in the traditional sense. You simply need to provide the resources and get out of their way. In 2026, the competitive advantage belongs to the companies that can bridge the gap between “making a living” and “making a difference.”

“Stop trying to engineer happiness. Start designing for significance.”

Conclusion: Getting to the Future First

We are currently living through a profound transition in the nature of work. We are moving from a world where we use tools to perform tasks, to a world where we inhabit intelligent systems. Navigating this shift requires a FutureHacking™ mindset — the ability to look at the horizon not with fear, but with the intent to shape it. The future isn’t something that happens to us; it’s something we build through the choices we make today.

As leaders, our primary call to action is simple yet challenging: Stop trying to “make people happy” and start making their work important. When an individual understands their role in the larger story of innovation and human experience, engagement becomes a natural byproduct rather than a forced metric. We must provide the agency, the safety, and the tools that allow our teams to move from being participants in a process to being masters of their craft.

Change doesn’t happen in the boardroom through slide decks and mandates. It happens in the hearts and minds of the people on the front lines who choose to bring their best selves to work every day. By designing an organization that honors human potential, you don’t just stay competitive — you get to the future first.

The question isn’t whether the workplace will change, but whether you will be the one to lead that change. Let’s build something meaningful together.

Frequently Asked Questions

1. What is the difference between a “Conscript” and a “Magic Maker”?

A “Conscript” is an employee who performs work based on transactional compliance — trading time for a paycheck. A “Magic Maker” is an empowered individual who uses their agency to solve problems, innovate, and create value through human-centered design and passion.

2. Why is psychological safety considered the “fuel” for innovation?

Innovation requires the freedom to experiment and fail. Psychological safety ensures that employees can take calculated risks and share dissenting opinions without fear of retribution, which is essential for rapid learning and organizational agility.

3. What does “re-potting” talent mean in a modern organization?

Rather than traditional performance management that “weeds out” low performers, “re-potting” involves identifying an individual’s unique strengths and moving them into a different role or environment where they can better flourish and contribute to the mission.

Image credit: Google Gemini

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Ten Skills Every Futurist Should Have

Ten Skills Every Futurist Should Have

GUEST POST from Art Inteligencia

As the demand for futurists grows, so does the need for the right skill set. Futurists are employed to provide strategic advice and insights into the future of a particular industry, organization or region. They must be able to assess trends, analyze data, and make predictions about the future. To be successful in this field, a futurist must have a wide range of skills.

Here are ten skills every futurist should have:

1. Problem-Solving: Futurists must be able to recognize and solve complex problems. They must be able to take a “big picture” view and develop strategies to address the issues at hand.

2. Creativity: Futurists must be able to think outside the box and come up with creative solutions to problems. They must be able to think of innovative solutions and approaches to address the challenges they are presented with.

3. Communication: Futurists must be able to effectively communicate their ideas and findings. They must be able to explain their process and results in a manner that is understood by their clients.

4. Research: Futurists must be able to conduct detailed research and analyze data in order to identify emerging trends and patterns. They must also be able to synthesize data to form meaningful conclusions.

5. Networking: Futurists must be able to build strong relationships with stakeholders and industry experts. They must be able to form a network of contacts who can provide relevant information and insights.

6. Interpersonal Skills: Futurists must be able to work with a variety of people. They must be able to collaborate with colleagues, clients and stakeholders to achieve desired outcomes.

7. Business Acumen: Futurists must have an understanding of business principles and processes. They must be able to apply their knowledge of the industry and the organizational context to their work.

8. Critical Thinking: Futurists must be able to think critically, analyze data, and identify patterns. They must be able to draw conclusions and make informed decisions.

9. Adaptability: Futurists must be able to adjust to changing circumstances and environments. They must be able to think on their feet and come up with solutions quickly.

10. Resilience: Futurists must be able to handle failure and setbacks. They must be able to stay focused and committed to their mission despite the challenges they face.

These skills are essential for any successful futurist. By honing and developing these skills, a futurist can become an invaluable asset to any organization.

For more information on what a futurist or futurologist is and does, check out my other articles here:

Bottom line: Futurology and prescience are not fortune telling. Skilled futurologists and futurists use a scientific approach to create their deliverables, but a methodology and tools like those in FutureHacking™ can empower anyone to engage in futurology themselves.

Image credit: Pixabay

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What is the Job of a Futurist?

What is the Job of a Futurist?

GUEST POST from Art Inteligencia

A futurist is a professional who studies the future and tries to anticipate how current trends and events will shape the world in the years to come. Futurists use a variety of methods to make predictions about the future, including data analysis, trend analysis, scenario planning, and technology forecasting. They are also knowledgeable about the latest developments in emerging technologies, and they often use this knowledge to make educated guesses about the future of our world.

Futurists have a variety of jobs, from consulting for large corporations to writing and speaking about the future of the world. They are often sought out by government agencies, businesses, and other organizations to advise them on potential future scenarios and help them plan for the future. Futurists can also be found in academia, where they often conduct research on long-term global trends.

The job of a futurist is to think about the future and how it will be shaped by current events. This involves keeping a close eye on emerging technologies, political developments, and economic trends. They must be able to identify potential risks and opportunities and then devise strategies to prepare for the future. This requires a deep understanding of the world and the ability to think critically and analytically.

Futurists can also be found working in a variety of corporate roles, such as strategic planning, operations, research, and marketing. In these roles, they use their understanding of the future to inform decisions and help companies stay ahead of the curve.

As technology continues to evolve and the world becomes increasingly connected, the job of a futurist will become even more important. Futurists will be essential for helping both individuals and organizations navigate the quickly changing world and prepare for the future.

For a deeper understanding of the field, explore what futurology is and what a futurologist does.

Interested in bringing futurist thinking to your organization? Learn more about booking a futurist speaker.

Bottom line: Futurology and prescience are not fortune telling. Skilled futurologists and futurists use a scientific approach to create their deliverables, but a methodology and tools like those in FutureHacking™ can empower anyone to engage in futurology themselves.

Image credit: Pixabay

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Innovating the Path for Human Growth

Career Lattice, Not Ladder

LAST UPDATED: December 10, 2025 at 12:12PM

Innovating the Path for Human Growth - Career Lattice, Not Ladder

GUEST POST from Chateau G Pato

For over a century, the metaphor guiding professional development has been the career ladder: a single, vertical track where success is measured solely by climbing to the next managerial rung. This linear approach is fundamentally broken for the modern, innovation-driven economy. It forces technical experts into supervisory roles they neither want nor excel at, creates deep talent silos, and ultimately limits an organization’s adaptive capacity. The traditional ladder generates leadership bottlenecks and expertise gaps.

The solution is the Career Lattice. This model replaces simple vertical promotion with a complex, interconnected network of roles that rewards movement across functions, deepening of non-managerial expertise, and mastery of cross-disciplinary skills. This horizontal and diagonal movement is the necessary foundation for building a resilient, innovative, and human-centered workforce. The lattice acknowledges that a lateral move from marketing to product development, or a diagonal shift into a subject matter expert track, is often more valuable to the individual’s growth and the company’s innovation ecosystem than a simple management title. Organizations must unlearn the idea that management is the only path to influence and compensation and embrace the horizontal value of the expert. This is the structural requirement for true Human-Centered Innovation.

Visual representation: A diagram comparing the Career Ladder (a single vertical line with few rungs) to the Career Lattice (a broad, interconnected grid showing horizontal, vertical, and diagonal movement between different functions like Engineering, Marketing, and Strategy).

The Three Core Benefits of the Lattice

Shifting to a lattice model yields three transformative benefits that directly fuel innovation:

1. Deepened T-Shaped Expertise

The lattice explicitly supports the growth of T-Shaped Professionals — individuals who possess deep expertise in one area (the vertical bar of the ‘T’) but also broad, cross-functional knowledge (the horizontal bar). A designer who has spent a year in customer service, or a developer who has shadowed the finance team, gains the empathy and perspective necessary to create truly human-centered solutions. The lattice makes these moves desirable and compensable, creating a workforce rich in interdisciplinary context.

2. Unblocking the Expert Track

The biggest failure of the ladder is forcing valuable experts — brilliant engineers, data scientists, or regulatory specialists — into managing people just to gain a pay raise or seniority. The lattice introduces parallel, high-status, high-compensation Expert Tracks (e.g., Distinguished Engineer, Principal Architect, Master Strategist) that are non-managerial. This allows top talent to focus on complex problem-solving and mentorship without sacrificing their career ambition, keeping critical institutional knowledge and technical leadership focused on innovation, not administration.

3. Fostering Organizational Agility

A workforce with experience across multiple functions is inherently more agile. When teams need to pivot or collaborate on a complex, novel problem (the core of innovation), individuals who have worked in different departments understand the language, incentives, and constraints of their partners. This shared context dramatically reduces friction, misunderstandings, and siloed thinking, accelerating the organization’s responsiveness to market shifts. The lattice acts as an organizational glue.

Designing the Lattice: Essential Structural Elements

Simply drawing a box grid is not enough. A functional Career Lattice requires intentional structural changes:

  • Value Equivalence: Compensation and seniority must be mapped to skill mastery and organizational impact, not reporting lines. A Principal Architect (non-manager) must be demonstrably capable of earning the same as a Director (manager).
  • Internal Mobility as a KPI: The success of managers and HR should be tied to the percentage of employees making meaningful lateral or diagonal moves. Internal mobility must be prioritized over external hiring for specific roles.
  • Rotational Assignments: Formalize temporary, project-based assignments outside a person’s core function. These tours of duty expose employees to new challenges and build lattice connections without permanent job changes.

Case Study 1: Transforming a Technology Team into a Business Partner

Challenge: IT Department Viewed as a Cost Center, Lacking Business Empathy

A large financial services company (“FinNova”) had a technically excellent IT department, but it was siloed. IT projects often failed because the team lacked empathy for the daily struggles and strategic needs of the sales and operations teams. The only promotion path in IT was to become an IT manager, increasing the isolation.

Lattice Intervention: Diagonal and Horizontal Movement

FinNova implemented a Career Lattice focused on building business context. They established a “Business Architect” track — a diagonal move from IT specialist. These non-managerial roles required 18 months of embedded work in a business unit (Sales, Compliance, Operations) followed by a return to IT to lead strategic integration projects.

  • The Business Architect track was compensated equally to the IT Manager track.
  • IT staff were required to complete at least one rotational assignment (e.g., three months in a branch office) before being eligible for the top technical roles.

The Innovation Impact:

The lattice successfully broke the silo. IT projects began incorporating operational realities from the start. The quality of IT strategic advice improved dramatically, and the IT department transitioned from a cost center to a genuine business partner, directly enabling the firm’s transition to a digital-first service model. The lattice created cross-functional translators.

Case Study 2: Retaining Top Talent Through Expertise Recognition

Challenge: Loss of Senior Scientific Researchers to Competitors

A bio-technology startup (“BioLeap”) found that its top PhD-level researchers were leaving for management positions at larger firms after reaching the ceiling of the non-managerial “Senior Scientist” role. The company was hemorrhaging institutional knowledge and technical leadership.

Lattice Intervention: The Expert Track Parallel

BioLeap formally introduced a parallel Expert Track to run alongside the Management Track. They created “Research Fellow” and “Principal Investigator” titles, offering compensation and perks equivalent to Director and VP-level roles, respectively.

  • Research Fellows were given protected time for pure research and mentorship responsibilities but zero direct reports.
  • The promotion criteria for the Expert Track were focused on patent creation, publication of high-impact research, and mentoring junior scientists — not people management.

The Innovation Impact:

By explicitly valuing and rewarding technical mastery over administration, BioLeap immediately stabilized its senior research team retention. The company not only retained its most valuable minds but also leveraged them as internal consultants and mentors, significantly accelerating the development of novel therapies. The lattice allowed their best scientists to continue being scientists, directly contributing to the core mission of disruptive innovation.

Career Lattice Not Ladder Infographic

Conclusion: The Lattice is Human-Centered Strategy

The Career Lattice is more than just an HR policy; it is a fundamental shift in strategy that aligns organizational structure with Human-Centered Innovation. It rewards the natural human desire for continuous learning, diverse experiences, and deep mastery, rather than forcing everyone into the narrow, often ill-fitting, constraints of management. Leaders must champion this shift, not just to retain talent, but to build an enterprise that is inherently more versatile, empathetic, and capable of generating sustained, cross-functional innovation. Stop climbing ladders; start weaving a lattice.

“The depth of your expertise matters as much as the height of your title.” — Braden Kelley

Frequently Asked Questions About the Career Lattice

1. How is a Career Lattice different from a dual-track career system?

A dual-track system (Management vs. Technical) is a component of a lattice. A true Career Lattice is much broader: it allows for horizontal movement between different departments (e.g., Marketing to Finance) and diagonal movement from a technical track into a cross-functional role (e.g., Technical Expert to Project Strategist), rewarding diverse experience, not just vertical or single-track progression.

2. Does the Lattice eliminate the need for traditional managers?

No. The Lattice clarifies and elevates the role of the manager. Instead of being the only path to success, management becomes a distinct specialization focused on people leadership, resource allocation, and strategy execution. It ensures that those who become managers are genuinely skilled in leadership, while experts are free to focus on deep technical or strategic contributions.

3. What is the single biggest barrier to implementing a Career Lattice?

The biggest barrier is cultural—specifically, the ingrained perception that higher management titles automatically equate to higher value and compensation. Successfully implementing a lattice requires leaders to publicly, explicitly, and financially validate the equivalence of the top Expert Track roles with Director or VP-level Management Track roles. Without this cultural shift, employees will still default to chasing the traditional title.

Your first step toward building a Career Lattice: Identify your top five non-managerial experts who are nearing a career ceiling. Create a specific, high-status “Principal” or “Distinguished” title for them and publicly announce their promotion, ensuring the compensation is equal to the next level of management. This sends the clearest signal that expertise is valued horizontally.

Extra Extra: Because innovation is all about change, Braden Kelley’s human-centered change methodology and tools are the best way to plan and execute the changes necessary to support your innovation and transformation efforts — all while literally getting everyone all on the same page for change. Find out more about the methodology and tools, including the book Charting Change by following the link. Be sure and download the TEN FREE TOOLS while you’re here.

Image credit: Pexels

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Accelerate Your 2018 Commitments and Start the Year Strong

Accelerate Your 2018 Commitments and Start the Year Strong

As 2018 picks up speed, perhaps you are a manager or leader with a project that you are responsible for finishing before the end of the first or second quarter. Why not get an MBA-qualified resource to help you complete the work?

I have a good network of highly skilled individuals and could find you a talented resource that can jump right in to almost any situation, get up to speed quickly and accelerate your 2018 commitments.

Or, perhaps I might be able to jump in and help out…

Whether you need part-time help or a full-time resource to help you close out a project before the end of the first or second quarter, please contact me, and let’s see if we can satisfy your resource needs, including specialties like:

  • Presentation creation
  • Help crafting a thought leadership piece you committed to
  • Executive communications
  • Marketing communications
  • Project management
  • Program management
  • Marketing strategy
  • Online marketing execution
  • Social media or community management
  • Training delivery or course creation
  • Workshop facilitation or assistance with workshops

Click here to get some extra help now


Accelerate your change and transformation success

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Wrap Up Those 2017 Loose Ends and Finish the Year Strong

Wrap Up Those 2017 Loose Ends and Finish the Year Strong

As 2017 comes to a close, perhaps you are a manager or leader with a project that you are responsible for finishing before the end of the year. Why not get an MBA-qualified resource to help you complete the work?

I have a good network of highly skilled individuals and could find you a talented resource that can jump right in to almost any situation, get up to speed quickly and close out 2017 with a bang.

Whether you need part-time help or a full-time resource to help you close out a project before the end of the year, please contact me, and let’s see if we can satisfy your resource needs, including specialties like:

  • Presentation creation
  • Help crafting a thought leadership piece you committed to
  • Executive communications
  • Marketing communications
  • Project management
  • Program management
  • Marketing strategy
  • Online marketing execution
  • Social media or community management
  • Training delivery or course creation
  • Workshop facilitation or assistance with workshops

Click here to get some extra help now


Accelerate your change and transformation success

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The Future of Fractional Employees

The Future of Fractional Employees

In my last article 10 Reasons to Hire a Part-Time Chief Innovation Officer, I looked at the reasons why an organization might want to hire someone part-time to lead their innovation efforts (a follow-up to my previous post Hiring the Right Chief Innovation Officer).

Now I’d like to explore the idea of a fractional employee in a much broader context with you. A few years ago in my popular white paper Harnessing the Global Talent Pool to Accelerate Innovation commissioned by Innocentive, I introduced the idea of building a global sensing network along with other ways that companies can reach outside their four walls to speed up their ability to innovate. I have continued since then to hypothesize that successful organizations of the future will possess more porous boundaries, becoming less like castles keeping everything inside their walls and more like atoms, freely combining with other atoms to form the molecules the market requires just-in-time.

Organization of the Future

Purpose and Passion

One of the key tenets of this belief is that purpose and passion are the key to unlocking the full potential of any human, and that inherently companies do a very job of unlocking either in their quest to match resumes with job descriptions.

In an effort to develop and retain employees, and fill discrete project needs, some companies are reaching beyond the job description to try and tap into more of the knowledge, skills, and abilities of the people they hire. One way this happens is through HR initiatives like the internal internships at Cisco, where a Finance employee with an interest or passion for marketing, could do an internal internship in Marketing, spending a small number of hours each week working on a discrete project with a resource need.

Outside of the organization, there are an increasing number of avenues for employees to use their un-tapped knowledge, skills, and employees to satisfy their quest for passion and purpose. These include challenge driven marketplaces for both crowdsourcing and open innovation, places like Innocentive, 99 Designs, Idea Connection, Crowdspring, and others.

Traveling the Hyperloop Ten Hours a Week

But now, we are starting to see direct to talent (DTT) models emerge. The latest example of the fractional employee model comes from Dirk Ahlborn of Hyperloop Transportation Technologies (HTT), rethinking how companies are built in the first place. Instead of hiring full-time, salaried employees, Ahlborn has decided to crowdsource the labor to part-time workers and offer stock options in lieu of salary, successfully attracting about 450 workers, based in more than a dozen countries, moonlighting from organizations like NASA and Boeing.

HTT requires crowdsourced labor to commit to a 10-hour workweek to be eligible for stock. “The guys are working for stock options — they’re doing 10 times better job [than paid employees],” says Dirk Ahlborn.

Companies like Aecom, one of the world’s largest engineering design firms, are joining individuals in participating in the potentially “transformative” project, as a way to get employees executing mundane projects for the company to also get excited about building something new.

“I always tell everyone it’s a marathon, not a sprint,” Ahlborn says. With 450 workers accumulated over the past couple of years and growing, Ahlborn adds, “It is becoming a movement.”

The Way Forward

From internal internships, to challenge-driven external innovation, to crowdsourced projects, to fractional employee initiatives, the world of work is changing as companies seek to accelerate to match the pace of continuous change and the continuous innovation expectations that come along with it.

If we go back to the Organization of the Future graphic above, you’ll see that job descriptions often overlap not just with employee knowledge, skills, and abilities but those of customers, partners, suppliers, and other employees as well.

Organizations seeking to increase their organizational agility will not only use tools like the Change Planning Toolkit™ but will also change their thinking about how they get work do

ne and will do a better job of recognizing when and where to tap into the abilities of other employees, partners, suppliers, and even customers to achieve the outcomes that will allow them to continue to surprise and delight their customers, clients, or constituents.

And this means embracing a fractional employee future.

Are you ready?

Get the Harnessing the Global Talent Pool to Accelerate Innovation white paper

Sources: Innovation Excellence, MSN

This article was originally featured on Linkedin


P.S. If you’re looking to hire a Chief Innovation Officer (an Innovation Enablement Leader) on a full-time or part-time basis, drop me an email and I can either tackle the role or find someone else who can!


Accelerate your change and transformation success

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Birth of the Part-Time Chief Innovation Officer

Birth of the Part-Time Chief Innovation Officer

In my last article, we looked at the keys to Hiring the Right Chief Innovation Officer, including some do’s and don’ts. I encourage you to follow the link and read the details of how to hire the right person to lead innovation in your organization, but to quickly highlight some of them…

First, the Part-Timing Chief Innovation Officer Hiring Don’ts:

  • Don’t hire a Chief Innovation Officer before the Board of Directors and senior leadership understands what innovation is (AND ISN’T)
  • Don’t hire a Chief Innovation Officer before the Board of Directors and senior leaders are all publicly committed to innovation
  • Don’t hire a Chief Innovation Officer before the Board of Directors and senior leadership have created a budget to fund discrete innovation projects
  • Don’t hire a Chief Innovation Officer before you move beyond the innovation as a project mindset to view innovation as a process and a capability that you need to build (like good governance or operational excellence)
  • Don’t hire a Chief Innovation Officer before you understand how new product development (NPD), research and development (R&D), and innovation will differ in your organization

And the Do’s (the Seven C’s of a Successful Innovation Culture):

  1. Cultivating a Culture of Curiosity
  2. Collection of inspiration and insight
  3. Connections
  4. Creation
  5. Collaboration
  6. Commercialization
  7. Communications

These points from my previous article Hiring the Right Chief Innovation Officer built upon some points I raised in another article Death of the Chief Innovation Officer.

In this article we will explore the idea that every organization needs an Innovation Enablement Leader, whether you call that person a Chief Innovation Officer (CINO), VP of Innovation, Innovation Director, or Innovation Program Manager, but for many organizations it may not make sense or be the right time to have a full-time employee leading your innovation efforts.

Let me say that again for emphasis…

For many organizations it may not be the right time to have a full-time employee leading your innovation efforts.

This does not mean there is ever a reason not to have someone leading your innovation efforts, BUT it does mean that there are times where it may make more sense to have someone from inside (or outside) the organization to lead your innovation efforts on LESS THAN a full-time basis.

Here are ten (10) reasons why it may be more appropriate to hire a part-time Innovation Enablement Leader (aka Fractional Chief Innovation Officer (FCINO)), instead of a full-time one:

  1. Many of the DONT’S may still be in place in your organization and you may need help in removing them so you can get started
  2. You may not be able to afford the dedication of a full-time resource to leading innovation (budget or political constraints)
  3. A risk averse organization may prefer to dedicate part of a single employee’s time to lead innovation efforts in the early days of their commitment to innovation
  4. The organization may be in the crawl phase of a crawl, walk, run innovation strategy and so in the short run only a part-time resource may be required
  5. There may be certain elements of the responsibilities of an Innovation Enablement Leader that you want other employees to own, leaving less than a full-time resource need for an Innovation Enablement Leader
  6. The need may be clear but you don’t have anyone in-house with the right knowledge, skills, and abilities to lead innovation enablement
  7. In some cultures (both country and company) someone from outside the organization (and even outside the country) may be given more leeway to recommend and help drive change than a full-time employee
  8. Hiring a part-time Innovation Enablement Leader from outside to accelerate the organization’s innovation efforts, may seem less traumatic than hiring a full-time external resource
  9. You may want to hire an external resource to work part-time with a new internal Innovation Enablement Leader to accelerate their development
  10. You’ve got more than a full-time employee’s worth of work to do, so you add another resource from inside or outside the organization

As I mentioned in Hiring the Right Chief Innovation Officer, the responsibility for innovation should remain with the business, under an innovation vision, strategy and goals set by the CEO and senior leadership. It’s okay to bring someone in from the outside to help get things off to a strong start, to build a strong foundation, and to set your Innovation Enablement Leader up for success.

Many organizations will want to have someone full-time on their payroll facilitating their innovation efforts, but in this article we’ve looked at some reasons why an organization may instead want to invest in a fractional (or part-time) Chief Innovation Officer (CINO) or Innovation Enablement Leader because of their size or their innovation maturity (or readiness). Whether you source your Innovation Enablement Leader from inside or outside the organization, and whether you do so on a full-time or a part-time basis, the key is that you dedicate someone to organizing the innovation efforts of your organization, to building a common language of innovation, and to empowering people to increase their personal innovation capabilities and the innovation capability and capacity of the organization.

Which way is best for your organization?

Image credit: morgankervin.com


P.S. If you’re looking to hire a Chief Innovation Officer (an Innovation Enablement Leader) on a full-time or part-time basis, drop me an email and I can either tackle the role or find someone else who can!


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Hiring the Right Chief Innovation Officer

Hiring the Right Chief Innovation Officer

Every company begins as the nimble startup, organized around the solution to a single customer problem and executing that solution better than anyone else in the market (including the incumbents with deep pockets). But at some point the hunter inevitably becomes the hunted and that nimble startup as it evolves and scales, eventually becomes that more complex (but capable) incumbent. Inevitably it finds itself so focused on capturing all of the business for its existing solutions, that it finds itself at risk of missing the next evolution in customer needs.

The companies that last the longest, manage to fulfill existing customer needs with well delivered solutions, and identify new customer needs they can satisfy as customer needs (or wants) continue to evolve. But many companies fail to do so quickly enough, especially in our new reality where it is easier than ever to start and scale a solution around the globe with limited resources. Innovation is the key to remaining relevant with customers. Innovation is the key to remaining alive.

It’s innovate or die, and this new reality leaves all companies focused on Winning the War for Innovation.

This quest to win the war for innovation has led many organizations to begin hiring Chief Innovation Officers (CINO), Innovation Managers, VP’s of Innovation, or Innovation Directors.

But many organizations have done so in haste…

There is a right way and a wrong way to hire a Chief Innovation Officer (or other innovation leader).

In this article we will look at the Do’s and Don’ts of successfully hiring the right Chief Innovation Officer.

First, the Don’ts:

  1. Don’t hire a Chief Innovation Officer before the Board of Directors and senior leadership understands what innovation is (AND ISN’T)
  2. Don’t hire a Chief Innovation Officer before the Board of Directors and senior leaders are all publicly committed to innovation
  3. Don’t hire a Chief Innovation Officer before the Board of Directors and senior leadership have created a budget to fund discrete innovation projects
  4. Don’t hire a Chief Innovation Officer before you move beyond the innovation as a project mindset to view innovation as a process and a capability that you need to build (like good governance or operational excellence)
  5. Don’t hire a Chief Innovation Officer before you understand how new product development (NPD), research and development (R&D), and innovation will differ in your organization

Being cognizant of the Don’ts will help you avoid hiring a Chief Innovation Officer before you’re able to help set them (and the organization) up for success.

We are now ready to look at the Do’s, the characteristics, skills, and abilities to look for as you search for a great Chief Innovation Officer (and team).

As I’ve written before in Death of the Chief Innovation Officer, when we think about hiring a Chief Innovation Officer (CINO) or an Innovation Director, VP of Innovation, or Innovation Manager, it is important to view your innovation leader, not as the person responsible for innovating, but instead as the person responsible for enabling innovation, encouraging it, inspiring it, facilitating it, and coordinating it. In short, what you are looking for is more of an Innovation Enablement Leader.

The implication? This person’s job should be to lead not to manage, and to enable instead of control. What you’re looking for is someone to facilitate the Seven C’s of a Successful Innovation Culture:

  1. Cultivating a Culture of Curiosity
  2. Collection of inspiration and insight
  3. Connections
  4. Creation
  5. Collaboration
  6. Commercialization
  7. Communications

1. Cultivating a Culture of Curiosity

Curiosity drives innovation, and so the more curious people you have in your organization, the more innovation you are going to be able to generate. A good Chief Innovation Officer (Innovation Enablement Leader) can help cultivate a culture of curiosity. Amplifying curiosity in your organization is one of the most important improvements you can make in your culture.

Many of my views on improving your innovation culture have been detailed in this white paper Five Ways to Make Your Innovation Culture Smell Better I wrote for Planview and in my popular book Stoking Your Innovation Bonfire.

2. Collection of Inspiration and Insight

Curiosity is driven by inspiration and insight, and so a good Innovation Enablement Leader excels at collecting and sharing inspiration and insight. This can include:

  • Teaching people inspiration gathering frameworks like the Four Lenses of Innovation from Rowan Gibson and idea generation methods like SCAMPER
  • Installing an insight gathering tool (which may or may not be merged together with an idea management solution)
  • Building a Global Sensing Network (click the link to learn more)

Building a Global Sensing Network

3. Connections

Innovation is about collecting and connecting the dots. A good Innovation Enablement Leader is good at building the connections inside (and outside) the organization that help to accelerate the gathering and dissemination of inspiration, insight, and the other elements crucial to effective (and sustained) innovation. Building on the idea of building a global sensing network (see #2), innovative organizations increasingly turn their attention outwards for innovation, recognizing that there are more smart people outside the organization than inside. This leads a good Innovation Enablement Leader to focus on Harnessing the Global Talent Pool to Accelerate Innovation.

4. Creation

The job of an Innovation Enablement Leader (or Innovation Facilitator) is to serve the rest of the organization and to work across the organization to help remove barriers to innovation and to focus on the Seven C’s of a Successful Innovation Culture. This could also mean providing a set of tools and methodologies for creative problem solving and other aspects of innovation work, organizing events, and other activities that support deepening capabilities across the Seven C’s of Successful Innovation Culture.

And because innovation is all about change, a good Innovation Enablement Leader will have a strong organizational change understanding and capabilities, including an understanding of the Five Keys to Successful Change from the Change Planning Toolkit™ (coming soon) and from my upcoming book Charting Change (Feb 2016):

Five Keys to Successful Change 550

A good Innovation Enablement Leader will know when to create a new innovation in-house, when to partner with an external entity like a University, startup, supplier, or other organization, and when to license a piece of technology or to acquire another company or startup in order to realize the desired innovation result for the company’s customers.

A good Innovation Enablement Leader knows which elements of the successful innovation they can best help to facilitate and where they need to call in help. This leads us nicely into #5.

5. Collaboration

Too often we treat people as commodities that are interchangeable and maintain the same characteristics and aptitudes. Of course, we know that people are not interchangeable, yet we continually pretend that they are anyway — to make life simpler for our reptile brain to comprehend. Deep down we know that people have different passions, skills, and potential, but even when it comes to innovation, we expect everybody to have good ideas.

I’m of the opinion that all people are creative, in their own way. That is not to say that all people are creative in the sense that every single person is good at creating lots of really great ideas, nor do they have to be. I believe instead that everyone has a dominant innovation role at which they excel, and that when properly identified and channeled, the organization stands to maximize its innovation capacity. I believe that all people excel at one of nine innovation roles, and that when organizations put the right people in the right innovation roles, that your innovation speed and capacity will increase.

Nine Innovation Roles

Here are The Nine Innovation Roles:

1. Revolutionary

  • The Revolutionary is the person who is always eager to change things, to shake them up, and to share his or her opinion. These people tend to have a lot of great ideas and are not shy about sharing them. They are likely to contribute 80 to 90 percent of your ideas in open scenarios.

2. Conscript

  • The Conscript has a lot of great ideas but doesn’t willingly share them, either because such people don’t know anyone is looking for ideas, don’t know how to express their ideas, prefer to keep their head down and execute, or all three.

3. Connector

  • The Connector does just that. These people hear a Conscript say something interesting and put him together with a Revolutionary; The Connector listens to the Artist and knows exactly where to find the Troubleshooter that his idea needs.

4. Artist

  • The Artist doesn’t always come up with great ideas, but artists are really good at making them better.

5. Customer Champion

  • The Customer Champion may live on the edge of the organization. Not only does he have constant contact with the customer, but he also understands their needs, is familiar with their actions and behaviors, and is as close as you can get to interviewing a real customer about a nascent idea.

6. Troubleshooter

  • Every great idea has at least one or two major roadblocks to overcome before the idea is ready to be judged or before its magic can be made. This is where the Troubleshooter comes in. Troubleshooters love tough problems and often have the deep knowledge or expertise to help solve them.

7. Judge

  • The Judge is really good at determining what can be made profitably and what will be successful in the marketplace.

8. Magic Maker

  • The Magic Makers take an idea and make it real. These are the people who can picture how something is going to be made and line up the right resources to make it happen.

9. Evangelist

  • The Evangelists know how to educate people on what the idea is and help them understand it. Evangelists are great people to help build support for an idea internally, and also to help educate customers on its value.

As you can see, creating and maintaining a healthy innovation portfolio requires that you develop the organizational capability of identifying what role each individual is best at playing in your organization. It should be obvious that a failure to involve and leverage all nine roles along the idea generation, idea evaluation, and idea commercialization path will lead to suboptimal results. To be truly successful, you must be able to bring in the right roles at the right times to make your promising ideas stronger on your way to making them successful. Most organizations focus too much energy on generating the ideas and not enough on developing their ideas or their people.

A good Innovation Enablement Leader will recognize which of the Nine Innovation Roles they excel at and bring in other people into their organization that can help create a well rounded innovation team, and utilize the Nine Innovation Roles to build well-balanced innovation project teams during the execution phase.

Successful Innovation Enablement Leaders typically will be strong Revolutionaries, skilled Evangelists and passionate Customer Champions, but they also must work hard to be an impartial Judge.

At the same time, skilled Innovation Enablement Leaders will build strong relationships with the heads of strategy, digital, customer insight, research and development (R&D), new product development, and operations to both understand where to focus on creating new and differentiated value for customers, and how to create innovation that the company can successfully make, distribute, and support at scale.

6. Commercialization

You are hiring an Innovation Enablement Leader (whether that is a Chief Innovation Officer, VP of Innovation, Innovation Director, or Innovation Manager) not to shepherd a single potential innovation project from insight to market, but to build a sustainable, continuous source of innovation, and a culture that reinforces your method for creating continuous innovation. One tool I’ve created for all types of Innovation Enablement Leaders is the Eight I’s of Infinite Innovation™, which as you can see, places inspiration at the center of looping, infinite process (see #2).

Eight I's of Infinite Innovation

7. Communications

Most organizations have innovated at least once in their existence, and in many organizations people are still innovating. A true Innovation Enablement Leader is more of a coach, supporting emergent innovation, and helping people test and learn, prototype and find the right channel to scale the most promising insight-driven ideas (or work with the organization to create new channels).

A good Innovation Enablement Leader excels at helping to define AND consistently communicate and reinforce the organization’s common language of innovation. Several companies all around the world have purchased my book Stoking Your Innovation Bonfire in large quantities for their senior leadership team (and even substantial parts of their organization) to help build their common language of innovation, or brought me in to help facilitate innovation workshops and knowledge transfer to help jumpstart their innovation program.

Conclusion

Are you seeking to control innovation with a Chief Innovation Officer or to facilitate it with an Innovation Enablement Leader?

Ultimately, the responsibility for innovation should remain with the business, under an innovation vision, strategy and goals set by the CEO and senior leadership. It’s okay to bring someone in from the outside to help get things off to a strong start, to build a strong foundation, and to set your Innovation Enablement Leader up for success.

Many organizations will want to have someone full-time on their payroll facilitating their innovation efforts, but as I’ll describe in my next post, some organizations may feel more comfortable bringing in a fractional (or part-time) Chief Innovation Officer (CINO) or Innovation Enablement Leader because of their size or their innovation maturity (or readiness), and that’s okay too.

So, stay tuned for an article on fractional or part-time Chief Innovation Officers (CINOs), and keep innovating!


P.S. If you’re looking to hire a Chief Innovation Officer (an Innovation Enablement Leader) on a full-time or part-time basis, drop me an email and I can either tackle the role or find someone else who can!


Image credit: blog.internshala.com


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The Digital Innovation Talent Shortage

The Digital Innovation Talent ShortageI was watching our Seattle Seahawks lose to the Green Bay Packers on Sunday and was surprised to see a series of television ads air during the game from GE, not touting how great their products are, but why GE is a great place for software developers to come work.

Each 30 second advertisement will have cost GE nearly $700,000, meaning that GE probably spent $2 million last Sunday. First I’ll share the ads and then I’ll share my thoughts on their significance.

All three advertisements are in this single video from ad agency BBDO:

  • Advertisement #1 (Parents’ reaction to Owen taking a developer job at GE)
  • Advertisement #2 (Fellow students’ reaction to Owen taking a job with GE)
  • Advertisement #3 (Friends’ reaction to Owen taking a developer job with GE)

All three ads highlight the gap between most people’s industrial age thinking and our new digital reality, and close with the tagline:

“The digital company. That’s also an industrial company.”

A year ago, together with Linda Bernardi, a Chief Innovation Officer at IBM, the two of us wrote about this very subject in our article for the world’s most popular innovation web site, Innovation Excellence:

You’re Either a Technology Business or You’re Out of Business

The sad truth is that most companies don’t realize this. GE, based on this ad campaign, obviously does. I won’t re-visit all of the points in the article, but instead I encourage you to read it, and for now I’ll focus on additional thoughts emerging since then. One thing I did after publishing this article with Linda, was ask the following question at my previous employer:

“Are we a technology company that happens to serve customers in the health insurance industry, or are we a health insurance company with an IT department?”

Does anyone want to guess what the majority of people answered?

The healthcare industry is undergoing a period of incredible change, but they are not the only ones. Technology is transforming market and customer expectations faster than executives and employees can transform their thinking. Customers expect more, they demand more, in every industry, and this is opening the door both for new entrants and for existing competitors to rearrange the market share picture, IF they take strategic actions focused on transforming into a more digital, more collaborative, more innovative organization. The questions every organization should be asking themselves include:

  1. How can we modify the architecture of our organization to cope with the increasing pace of change?
  2. How can we increase our organizational agility?
  3. How can we retain the talent we need to power a true digital transformation?
  4. How can we attract the talent we need to fill the gaps in our skills base to empower a successful digital transformation and to drive success in the marketplace as a social business?

I see GE’s ad campaign as the canary in the coal mine, an example of a large company awakening to one of the major challenges every organization faces in continuing to stay relevant (and profitable) in a rapidly changing, digital, always connected world.

The fact is that almost every organization needs more digital innovation talent…

And you know what?

There is a shortage…

Keeping up with the pace of technological change is hard enough. Conducting a digital transformation, and becoming a true social business is even harder, but INCREDIBLY important to your current and future success. The companies that realize this and commit to a coordinated digital transformation, embracing the fact that they are a technology company serving a particular industry and a certain set of customers will have a better chance of attracting the scarce talent they need to complete the work to emerge out the other side. And you MUST do this before every other company out there piles on and causes an incredibly bloody fight for the scarce digital innovation talent out there, and the market share that is at risk.

I will be writing more about how to increase your organizational agility and to achieve a successful digital transformation in the coming months in the run up to the publishing of my second book by Palgrave Macmillan on organizational change and the Change Planning Toolkit™.

Are you going to be like GE and admit that you need to change the way you think of yourself as an organization and change the perception potential employees have of you in the marketplace?

Are you ready to become a social business?

Do you have what you need to achieve a successful digital transformation?

Are you ready to admit that you need help getting there?

Image credit: news-leader.com


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