Special eBook Offer – $13.99 for the Charting Change

Special Charting Change eBook offer

Wow! Exciting news!

My publisher is having a summer sale that will allow you to get the digital version (eBook) of my latest best-selling book Charting Change for only $13.99!

You can also get the softcover or hardcover version of the book for 10% off (which is useful for anyone living outside an Amazon stronghold because it includes FREE SHIPPING WORLDWIDE! *).

I created the Human-Centered Change methodology to help organizations get everyone literally all on the same page for change. The 70+ visual, collaborative tools are introduced in my book Charting Change, including the powerful Change Planning Canvas™. The toolkit has been created to help organizations:

  • Beat the 70% failure rate for change programs
  • Quickly visualize, plan and execute change efforts
  • Deliver projects and change efforts on time
  • Accelerate implementation and adoption
  • Get valuable tools for a low investment

You must go to SpringerLink for this Cyber Sale:

  • The offer is valid until 11:59PM EDT on July 23, 2025 only

Click here to get this deal!

Quick reminder: Everyone can download ten free tools from the Human-Centered Change methodology by going to its page on this site via the link in this sentence, and book buyers can get 26 of the 70+ tools from the Change Planning Toolkit (including the Change Planning Canvas™) by contacting me with proof of purchase.

*This offer is valid for English-language Springer, Palgrave & Apress books & eBooks. The discount is redeemable on link.springer.com only. Titles affected by fixed book price laws, forthcoming titles and titles temporarily not available on link.springer.com are excluded from this promotion, as are reference works, handbooks, encyclopedias, subscriptions, or bulk purchases. The currency in which your order will be invoiced depends on the billing address associated with the payment method used, not necessarily your home currency. Regional VAT/tax may apply. Promotional prices may change due to exchange rates.

This offer is valid for individual customers only. Booksellers, book distributors, and institutions such as libraries and corporations please visit springernature.com/contact-us. This promotion does not work in combination with other discounts or gift cards.

Unblocking Change

Unblocking Change

GUEST POST from Mike Shipulski

If you want things to change, you have two options. You can incentivize change or you can move things out of the way that block change. The first way doesn’t work and the second one does. For more details, click this link at it will take you to a post that describes the late Danny Kahneman’s thoughts on the subject.

And, also from Kahneman, to move things out of the way and unblock change, change the environment.

Change Blocker 1 – Metrics

When you measure someone on efficiency, you get efficiency. And if people think a potential change could reduce efficiency, that change is blocked. And the same goes for all metrics associated with cost, quality and speed. When a change threatens the metric, the change will be blocked. To change the environment to eliminate the blocking, help people understand who the change will actually IMPROVE the metric. Do the analysis and educate those who would be negatively impacted if the change reduced the metric. Change their environment to one that believes the change will improve the metric.

Change Blocker 2 – Incentives

When someone’s bonus could be negatively impacted by a potential change, that change will be blocked. Figure out whose incentive compensation are jeopardized by the potential change and help them understand how the potential change will actually increase their incentives. You may have to explain that their incentives will increase in the long term, but that’s an argument that holds water. Until they believe their incentives will not suffer, they’ll block the change.

Change Blocker 3 – Fear

This is the big one – fear of negative consequences. Here’s a short list: fear of being judged, fear of being blamed, fear of losing status, fear of losing control, fear of losing a job, fear of losing a promotion, fear of looking stupid and fear of failing. One of the best ways to help people get over their fear is to run a small experiment that demonstrates that they have nothing to fear. Show them that the change will actually work. Show them how they’ll benefit.

Eliminating the things that block change is fundamentally different than pushing people in the direction of change. It’s different in effectiveness and approach. Start with the questions: “What’s in the way of change?” or “Who is in the way of change?” and then “Why are they in the way of change?” From there, you’ll have an idea what must be moved out of the way. And then ask: “How can their environment be changed so the change-blocker can be moved out of the way?”

What’s in the way of giving it a try?

Image credit: Pixabay

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Transforming Metrics into Action

Customer Experience (CX) Leaders At Verizon, Autodesk And Prudential Are Going Beyond NPS

Transforming Metrics Into Action

GUEST POST from Shep Hyken

Is Net Promoter Score (NPS) still relevant? How can you transfer insights and data into meaningful actions? And how do you hire the right people to meet your Keep Performance Indicators (KPIs) and success metrics? Those were the questions I asked a panel of esteemed executives at a LinkedIn Live interview.

The guests were Brian Higgins, chief customer experience officer at Verizon Consumer, Elisabeth Zornes, chief customer officer at Autodesk, and Abhii Parakh, head of customer experience at Prudential. Their answers are important to any leader making decisions that impact the customer experience.

NPS Is A Foundational Metric, But Its Role Is Evolving

NPS is a powerful metric when used properly. It’s a simple question that determines whether a customer likes you enough to recommend you. From that single question, a follow-up question could seek further insight or action can be taken to improve what’s not working and elevate what is working. So, the first question I asked was about using NPS as a primary metric.

  • Parakh led off by saying, “No metric is perfect. Whether it’s NPS or something else, it’s always about a combination of tactics and measurements to get the insights on what our customers and advisors want. … We run the numbers on how much more value is being driven by our promoters or passives versus detractors, and we see a very meaningful connection between the two.” He cited three key benefits: effectively tracking long-term relationships, correlation with growth metrics and providing actionable insights.
  • Higgins said that Verizon uses NPS to benchmark in two important places. He said, “I want to look at how we are benchmarking against the competition and then against ourselves.” He looks at three areas: one, is Verizon growing or churning? The second is measuring interaction, both digital and with their reps. The third is taking a look at the overall health of the business. And in addition to measuring customer satisfaction, Verizon also uses NPS for employee satisfaction. If employees aren’t happy, the customer is going to feel it.
  • Zornes uses the measurement to strike a balance between Autodesk’s long-term relationships and direct engagement. She explained, “NPS is a great, long-lasting customer impression measurement for services, solutions and products, but we are in the age of digital first engagements, so we, of course, also measure specific moments in the digital journey along with customer effort scores.” While NPS is a foundational metric at Autodesk, they also use the Deloitte Trust ID to assess transparency, capability, reliability and care.

Bring Numbers To Life Through Employees

Competition turns companies and their products into commodities. All three companies represented on the panel have competition. Assuming the products and services do what they are supposed to do and meet their customers’ needs, what differentiates them from competitors is experience. Often, that experience is driven by employees. The next question focused on the hiring criteria that align with CX KPIs.

  • Zornes said, “The internal team and culture are really what determines the customer experience for our customers. So it’s absolutely critical we bring the right talent on board and foster it accordingly.”
  • Higgins focuses on three big areas for hiring. First, Verizon wants a wide range of experience and knowledge. Second, they want employees to act as “CX detectives,” meaning they never let small details get by. Listen and pay attention to the customer feedback and recognize the power of the details. Third, and what Higgins says is most important, is empathy. “A little voice in the back of your head says, ‘I don’t know if the customer is right, but that doesn’t matter. You’ve got to believe in them and make it right for them.’”
  • Parakh says, “It’s super important for any customer-facing role. But I would also say that in addition to customer experience roles, I think that a customer-obsessed mindset is important for any business role. It’s not just the CX team. I think customer experience is everybody’s job. So, across the company, we need to be looking for folks who have empathy for the customer, a growth mindset and familiarity with CX, as well as business knowledge.”

Rethinking How Technology And People Support CX

As the CX landscape evolves with new technology, so do the roles of employees. How do these three iconic brands rethink talent development to support the team’s ability to deliver an exceptional experience?

  • Higgins kicked off with a call back to Parakh’s comment about CX being everyone’s job. “If everyone owns CX across the company, it also means they have to get comfortable with the new sets of tools we’re putting in place. I think about AI, gen AI and agentic AI. You have to make sure employees are comfortable with these new tools that are engaging directly with customers.”
  • Parakh emphasized the importance of keeping up and changing with the times. “You can’t survive for 150 years by doing what you’ve always done. We’ve been through multiple stock market crashes and multiple pandemics, and we’ve done that by constantly reinventing, so when it comes to talent, we have to have the same mindset. Everybody in the company, starting from the top leadership, has to understand where things are going because everything is changing so fast.”
  • Zornes believes that the future is now. “AI is not coming. AI is here. And with that, there is a huge opportunity to really convert those transactions that we might have done in the past to a more smooth and self-service experience. … Some of the profiles of what jobs looked like in the past, what they look like now and what they will look like in the future continue to evolve.”

The future of customer experience lies at the intersection of meaningful metrics, empathetic teams and evolving technology. As Higgins, Zornes and Parakh shared in their answers, success comes not from any single measurement tool but from creating integrated systems that consistently detect, analyze and improve the interactions customers have with the brand. And when you add the right people who are able to demonstrate empathy, curiosity and adaptability, you have a winning combination of KPIs, technology and people that gets customers to say, “I’ll be back!”

Image Credit: Pexels

This article was originally published on Forbes.com

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Making it Safe to Innovate

Building Emotional Safety

Making it Safe to Innovate - Building Emotional Safety

GUEST POST from Janet Sernack

When my husband and I became accredited as foster parents for children in need, I thought my skills as a trainer and facilitator would help me navigate the challenges we faced. I quickly discovered that when children arrived at our home late at night, often physically injured and emotionally distraught due to a tragic accident or being separated from their families, their primary need was for emotional safety. This began my long and enlightening quest into what it truly means for someone to develop both emotional and psychological safety. To discover and explore why both emotional and psychological safety are crucial for people to survive, innovate and thrive in the post-pandemic, unstable, and uncertain world.

The whole issue of “safety” is a crucial one. Causing many people, especially those in the change, learning and coaching space, to stop, pause, retreat, and reflect upon how to personalize and contextualize it for ourselves and others we care about and interact with. Yet so few people understand the importance of creating safe environments, especially today when there is so much hatred and violence happening on many of our streets.

We all deserve to, and are entitled to, feel emotionally safe and secure in all aspects of our lives.

What does it mean to be safe?

Because safety: the condition of being protected from or unlikely to cause danger, risk, or injury, impacts everyone and everything in our entire world system. It is an essential element required for our survival, growth, and ability to navigate and innovate in the post-pandemic era. Safety is critical in enhancing people’s capacity to connect, belong, and engage in purposeful relationships, build happy families and secure communities, as well as produce creative, inventive, and innovative work that helps make the world a better place.

What is emotional safety?

Emotional safety exists in an environment where individuals feel valued, respected, and heard, regardless of their values, beliefs, or religious or cultural origins. It involves allowing people to feel safe and secure, nurturing vulnerability, and sharing personal thoughts and feelings without fear of having their words judged as “bad” or “wrong.” Without facing punishment, discrimination, persecution, diminishment, blame, shame, hatred, or violence by others.

It’s a space where it’s safe to say “I don’t know” or “I made a mistake” without being labelled as incompetent or “lacking” in some vital way.

  • Improving well-being, engagement and productivity

Emotional safety is a vital element of an emotionally and mentally healthy environment that fosters well-being, boosts engagement, and enhances productivity. In such an environment, individuals feel secure enough to express, explore, and share their thoughts and feelings about themselves, their colleagues, managers, leaders, and even their organization as a whole. People feel respected and trusted to share ideas, establish boundaries, and be accepted for who they are, what they believe in, flaws and all. 

  • Building mutuality

The intention is to build mutuality, defined by the American Psychological Association as:

“The tendency of relationship partners to think of themselves as members of a dyadic relationship rather than as distinct individuals. As close relationships, particularly romantic ones, develop over time, partners display increasing levels of mutuality, which may influence their affect, cognition, and behavior. In interdependence theory, the tendency of partners to depend equally on each other’s behavior for the attainment of desirable outcomes”.

We live in an interdependent, globalized world where developing emotionally safe, positive, and interactive mutual relationships across geographies, technologies, demographics, and functions is more important than ever. Mutuality lays the groundwork for creating a shared understanding that fosters a safe and open space for learning and effective interactions, based on cooperative, co-petitive, and collaborative relationships in the workplace.

  • Becoming attuned

Emotional intelligence, empathy, trust, and effective communication are vital for fostering emotional safety and form the basis for developing effective emotional regulation and management strategies. This enables us to attune to and connect with others with whom we wish to build relationships.

According to Dr. Dan Seigal:

“When we attune with others, we allow our internal state to shift, to come to resonate with the inner world of another. This resonance is at the heart of the important sense of “feeling felt” that emerges in close relationships. Children need attunement to feel secure and to develop well, and throughout our lives we need attunement to feel close and connected.”

As a foster carer, my ability and willingness to attune with them represented the most important gift I could offer the children. It allowed them to feel close and connected to someone who genuinely cared for them by simply providing the most basic essentials. With no judgement or strings attached, and with both detachment and empathy, it also provided them with crucial evidence that this could indeed continue to be possible for them in their future lives.

As a trainer, facilitator, and coach, these are the key ingredients for establishing an emotionally safe and effective learning intervention, particularly about the people side of innovation and in building an organization that fosters a culture of failure

Developing a psychologically safe culture

Emotional safety is closely linked to psychological safety, which is the belief that individuals can be themselves at work and share their opinions and ideas without fear of negative repercussions.  According to Dr Timothy Clarke at the Leaderfactor, psychological safety empowers individuals and teams to reach new levels of creativity, collaboration, and innovation by nurturing a culture of inclusion and vulnerability. It is a social condition where people feel accepted and secure enough to learn, contribute, and question the status quo, free from fear of embarrassment, marginalization, or punishment, by creating an environment founded on permission, safety, and trust.

  • Embodying a way of being

Creating this emotional state or culture is much harder than most people think. Most organizations believe it’s something they must achieve through process and system changes, rather than by embodying it as a way of being a manager, leader, trainer, or coach who creates:

  • Sanctuaries of inclusion—a space where individuals feel safe and are encouraged to express their feelings, thoughts, opinions, and ideas, fostering a profound sense of inclusion, connection, and belonging.
  • Safe containers – a space where individuals confidently disrupt conventional or habitual ways of doing things, step outside their comfort zones, and challenge the status quo, allowing dissonance, contradiction, paradox, and conflict as sources of creative tension to disrupt, differ, and deviate from the norm. 
  • Collective holding spaces—where individuals accept responsibility, take ownership, and are trusted to contribute to the entire system. By fostering co-creative, interdependent relationships both internally and externally, we work towards achieving the team’s and organization’s vision, mission, purpose, and collective goals.
  • Incubators and accelerators of innovation—where team members are free to emerge, diverge, and converge possibilities. They are empowered, enabled, and equipped to transform these into creative ideas and opportunities. Individuals and teams feel safe in unlearning, learning, and relearning new ways of being, thinking, and acting. This environment challenges the status quo by encouraging disruptive questions, taking calculated risks, and experimenting with new ideas within an authentic, fail-fast culture that promotes quick learning.

Benefits of emotional and psychological safety

  • Enhances individual, team, and collective engagement, connection, and belonging. It establishes a foundation for harnessing and mobilizing people’s collective intelligence in line with the organization’s vision, mission, and purpose. 
  • Promotes effective team collaboration, where individuals feel at ease sharing their ideas, opinions, and concerns. It cultivates an environment where diverse perspectives can be openly discussed alongside differing views: 
  • Inspires people to be emotionally energetic, agile, and adaptable in the face of uncertainty and chaos, as well as in a rapidly changing business landscape.

AI will continue to disrupt job stability and security.

Developing emotional and psychological safety is a key success factor that underpins a culture of innovation, as it creates the essential space for individuals to think and act differently. This is achieved through experimentation, learning from failures, and exploring new methods that lead to breakthrough ideas and innovative solutions, enabling individuals to survive and thrive in the age of AI.

  • Both job losses and opportunities

Fast Company shares that Anthropic CEO Dario Amodei has a stark warning for the developed world about job losses resulting from AI. The CEO told Axios that AI could wipe out half of all entry-level white-collar jobs. This could result in a 10% to 20% rise in the unemployment rate over the next one to five years, Amodei says. The losses could come from tech, finance, law, consulting, and other white-collar professions, with entry-level jobs being hit the hardest.

Just as the children we fostered needed emotional safety, we all require emotional safety when walking our city streets. Similarly, while at work, we all need a psychologically safe working environment rooted in mutuality and trust. This is what allows individuals to attune to each other, feel secure, bonded, and connected, fostering a sense of belonging and unity. This requires investing in the co-creation of emotionally and psychologically safe spaces that attract and retain top talent, enabling individuals to feel valued, as they truly matter, and helping them adapt, innovate, grow, perform and thrive in a post-pandemic, unstable, and uncertain world.

This is an excerpt from our upcoming book, “Anyone Can Learn to Innovate,” scheduled for publication in late 2025.

Please find out about our collective learning products and tools, including The Coach for Innovators, Leaders, and Teams Certified Program, presented by Janet Sernack. It is a collaborative, intimate, and profoundly personalized innovation coaching and learning program supported by a global group of peers over nine weeks. It can be customized as a bespoke corporate learning program.

It is a blended and transformational change and learning program that will give you a deep understanding of the language, principles, and applications of an ecosystem-focused, human-centric approach and emergent structure (Theory U) to innovation. It will also upskill people and teams and develop their future fitness within your unique innovation context. Please find out more about our products and tools.

Image Credit: Pixabay

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Strategic Foresight Secrets to Success

Strategic Foresight Secrets to Success

GUEST POST from Robyn Bolton

Convinced that Strategic Foresight shows you a path through uncertainty?  Great!  Just don’t rush off, hire futurists, run some workshops, and start churning out glossy reports.

Activity is not achievement.

Learning from those who have achieved, however, is an excellent first activity.  Following are the stories of two very different companies from different industries and eras that pursued Strategic Foresight differently yet succeeded because they tied foresight to the P&L.

Shell: From Laggard to Leader, One Decision at a Time

It’s hard to imagine Shell wasn’t always dominant, but back in the 1960s, it struggled to compete.  Tired of being blindsided by competitors and external events, they sought an edge.

It took multiple attempts and more than 10 years to find it.

In 1959, Shell set up their Group Planning department, but its reliance on simple extrapolations of past trends to predict the future only perpetuated the status quo.

In 1965, Shell introduced the Unified Planning Machinery, a computerized forecasting tool to predict cash flow based on current results and forecasted changes in oil consumption.  But this approach was abandoned because executives feared “that it would suppress discussion rather than encourage debate on differing perspectives.”

Then, in 1967, in a small 18th-floor office in London, a new approach to ongoing planning began.  Unlike past attempts, the goal was not to predict the future.  It was to “modify the mental model of decision-makers faced with an uncertain future.

Within a few years, their success was obvious.  Shell executives stopped treating scenarios as interesting intellectual exercises and started using them to stress-test actual capital allocation decisions.

This doesn’t mean they wholeheartedly embraced or even believed the scenarios. In fact, when scenarios suggested that oil prices could spike dramatically, most executives thought it was far-fetched. Yet Shell leadership used those scenarios to restructure their entire portfolio around different types of oil and to develop new capabilities.

The result? When the 1973 oil crisis hit and oil prices quadrupled from $2.90 to $11.65 per barrel, Shell was the only major oil company ready. While competitors scrambled and lost billions, Shell turned the crisis into “big profits.”

Disney: From Missed Growth Goals to Unprecedented Growth

In 2012, Walt Disney International’s (WDI) aggressive growth targets collided with a challenging global labor market, and traditional HR approaches weren’t cutting it.

Andy Bird, Chairman of Walt Disney International, emphasized the criticality of the situation when he said, “The actions we make today are going to make an impact 10 to 20 years down the road.”

So, faced with an unprecedented challenge, the team pursued an unprecedented solution: they built a Strategic Foresight capability.

WDI trained over 500 leaders across 45 countries, representing five percent of its workforce, in Strategic Foresight.  More importantly, Disney integrated strategic foresight directly into their strategic planning and performance management processes, ensuring insights drove business decisions rather than gathering dust in reports.

For example, foresight teams identified that traditional media consumption was fracturing (remember, this was 2012) and that consumers wanted more control over when and how they consumed content.  This insight directly shaped Disney+’s development.

The results speak volumes. While traditional media companies struggled with streaming disruption, Disney+ reached 100 million subscribers in just 16 months.

Two Paths.  One Result.

Shell and Disney integrated Strategic Foresight differently – the former as a tool to make high-stakes individual decisions, the latter as an organizational capability to affect daily decisions and culture.

What they have in common is that they made tomorrow’s possibilities accountable to today’s decisions. They did this not by treating strategic foresight as prediction, but as preparation for competitive advantage.

Ready to turn these insights into action? Next week, we’ll dive into the tools in the Strategic Foresight toolbox and how you and your team can use them to develop strategic foresight that drives informed decisions.

Image credit: Gemini

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Getting Back to Measuring What Matters

Getting Back to Measuring What Matters

GUEST POST from Greg Satell

“Not everything that can be counted counts and not everything that counts can be counted,” is a quote often attributed to Albert Einstein, which I think aptly sums up the past 40 years. Since the 80s, we’ve been laser-focused on numbers and missed the underlying math. We’ve become finance-obsessed but lost track of economics.

Consider Jack Welch, who Fortune magazine named “Manager of the Century.” In the article explaining why he deserved such an honor, it lauded the CEO’s ability to increase the stock price and deliver consistent earnings growth, but nowhere did it refer to a breakthrough product or impact on society.

There’s a good reason for that. As NY Times columnist David Gelles explains in, The Man Who Broke Capitalism, Welch increased profits largely by firing workers, cutting investment and ‘financializing’ the firm. During his 20 year reign, innovation faltered and the company produced less, not more. Clearly, we need to reevaluate what we consider valuable.

What’s The Purpose Of A Company?

In a famous 1937 paper, Ronald Coase argued that the economic function of a firm was to minimize transaction costs, especially information costs. For example, it makes sense to keep employees on staff, even if you might not need them today, so that you don’t need to search for people tomorrow when important work needs to be done..

In 1976, Michael Jensen and William Meckling built on Coase’s work in their groundbreaking paper entitled The Theory of The Firm, which asserted that the purpose of the firm was to make money for its owners. They further argued that there is a fundamental principal-agency problem between managers and owners because their interests are not perfectly aligned.

These were brilliant works of economic theory, but as reflections of reality they are somewhat absurd. People start businesses for all sorts of reasons, profits being just one motivation. That’s why we have public benefit corporations and socially responsible investment funds. Heirs such as Abigail Disney have spoken out strongly against corporate greed.

There is simply no basis for the notion that owners of businesses care only about profits, much less the stock price over a given period. Yet during the 1970s and 1980s there was a growing conservative intellectual movement that argued that managers had a moral responsibility to increase shareholder value at the expense of pretty much everything else.

Today, many portray the conservative movement behind the nation of shareholder value as evil and greedy. Most of the evidence indicates that its leaders thought they were doing the right thing. It seems that there were more fundamental errors at play.

Management By Algorithm

In the 1920s , a group of intellectuals in Berlin and Vienna, became enamored by an idea that came to be known as logical positivism, that human affairs should be subjected to the same logical rigor as physical sciences. It failed miserably and, when Kurt Gödel published his incompleteness theorems in 1931, it was completely discredited.

Yet the strain of thought that arose in the 1970s that gave rise to Jack Welch’s brand of capitalism was essentially the same thing. It was, in effect, management by algorithm, in which human agency was eschewed and decisions were boiled down to a single variable to be optimized. Pretty much everything else could be blissfully ignored.

Does a particular action further the mission of the enterprise? It doesn’t matter as long as the stock price goes up. Will a merger of two companies undermine market forces and restrain trade? Unless regulators can prove that prices will go up, they have no right to step in. What should govern relations between nations? They should simply pursue their interests.

These ideas failed for the same reason that the original theory of logical positivism did. The world is a messy place, with lots going on. You can’t simply boil complex problems down to a single variable—or even a limited set—and not lose important information in the process. The notion that you could was naive and reckless.

The Cost Of Carelessness

To understand why the Welch era went so badly, let’s look at one common practice that took hold in the 1980s and 90s: Offshoring. From a shareholder value perspective, it has an intuitive logic. You move your factory from high wage countries such as the US to low wage countries such as China and pocket the savings. You lower costs and increase profits, at least in the short-term.

Yet that analysis omits some important factors. First of all, it undermines trust among employees, suppliers and other partners when relationships are treated as purely transactions. Also, a Harvard study found that moving the factory floor thousands of miles away from R&D reduces knowledge transfer and has a negative effect on innovation.

Looking back, it’s easy to see how this played out at GE. The company became more profitable, but less productive. For decades, it failed to innovate. Its last major invention was the CT scanner, which came out in the 1970s, before Jack Welch took the helm. Today the company is worth about $60 billion, roughly the same as back in the 90s.

The results for society are just as clear. Our economy has become markedly less productive, less competitive and less dynamic. Purchasing power for most people has stagnated. Life expectancy in the US has decreased in a number of years over the past decade. Anxiety and depression, which have been rising for a while, accelerated during the pandemic.

Creating Mission-Driven Organizations

The statistician George Box famously said, “All models are wrong, but some are useful” and that’s especially true of economic models. When Ronald Coase argued that the “nature of a firm” was to reduce transaction costs, he didn’t mean that was the only purpose of an enterprise. To argue that there is a principal-agent problem between owners and managers should not imply that it only applies to profits.

In fact, as Andrew Winston and Paul Polman explain in their book Net Positive, many practices that aren’t sustainable depress profits in the long run. Running an enterprise that dismisses the interests of customers, partners and communities is destined for trouble. Sooner or later, there will be a reckoning.

In the final analysis, the purpose of an enterprise is its mission. When we think of great founders such as Henry Ford, Sam Walton and Steve Jobs, they had vastly different purposes in mind, but it was fulfilling that purpose that drove profits. Ford was passionate about the power of transportation. Walton was fanatical about serving the customer. Can you imagine what Steve Jobs would have said about an ugly product that could make him a lot of money?

That’s what we’ve gotten wrong over the last 50 years. We’ve been counting the wrong things. Economics should serve people, not the other way around. The success of a society needs to be measured by the well-being of those who live in it. If companies profit, but our people are impoverished, our air and water are more polluted, our children less educated, we live unhappy lives and die deaths of despair, what have we really gained?

— Article courtesy of the Digital Tonto blog
— Image credit: Unsplash

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The Unsung Heroes of Culture

Employee Experience Advisory Boards and the XMO

The Unsung Heroes of Culture - Employee Experience Advisory Boards and the XMO

by Braden Kelley and Art Inteligencia

We live in an age where the war for talent is fiercer than ever, and employee engagement surveys, while useful, often feel like a lagging indicator. Organizations are realizing that a truly thriving culture isn’t built from the top down alone, nor can it be accurately measured by a single annual pulse check. To genuinely understand and nurture the employee experience, you need to go beyond surveys. You need a dedicated, empowered voice from within the ranks: the Employee Experience Advisory Board (EXAB).

For too long, the ‘people’ aspect of business has been relegated to HR, often seen as a cost center rather than a strategic imperative. But the truth is, the employee experience *is* the customer experience. It *is* the innovation engine. And it *is* the foundation of a resilient, high-performing organization. This is where the EXAB, working hand-in-hand with an Experience Management Office (XMO), becomes not just a nice-to-have, but a strategic necessity.

Why an Employee Experience Advisory Board?

An EXAB is a diverse group of employees, representing various levels, departments, and demographics, who serve as a living, breathing feedback loop for the organization. They are the frontline observers, the informal leaders, and the unvarnished truth-tellers who can articulate the nuances of the daily employee journey. Their value stems from several key areas:

  • Authentic Insights: Surveys tell you *what* happened; an EXAB tells you *why* and *how it felt*. They provide qualitative data that quantitative metrics often miss.
  • Early Warning System: They can spot emerging issues, potential pain points, and cultural shifts long before they escalate into widespread problems.
  • Design Thinking in Action: By involving employees in the design of their own experience, you foster a sense of ownership and co-creation. This moves beyond ‘listening’ to ‘co-creating.’
  • Bridging the Gap: EXABs serve as a crucial bridge between leadership and the broader employee base, fostering trust and transparency.
  • Innovation Catalysts: A positive employee experience directly fuels innovation. Engaged employees are more likely to contribute ideas, take risks, and collaborate effectively.

Integrating with the Experience Management Office (XMO)

While an EXAB provides invaluable insights, these insights must be acted upon systematically. This is where the Experience Management Office (XMO) comes in. An XMO is a centralized function dedicated to orchestrating, measuring, and improving all experience touchpoints – be they customer, employee, or partner. When an EXAB and XMO collaborate, a powerful synergy emerges:

  • The EXAB identifies opportunities, pain points, and innovative solutions directly from the employee perspective.
  • The XMO then takes these insights, analyzes them within the broader experience ecosystem, prioritizes initiatives, allocates resources, and implements changes. They provide the strategic framework and operational muscle.
  • The EXAB, in turn, can serve as a testing ground for proposed solutions and provide real-time feedback on their effectiveness, ensuring that changes resonate with the employee base.

Think of it this way: the EXAB are the eyes and ears on the ground, providing rich, contextual intelligence. The XMO is the brain and hands, translating that intelligence into actionable strategy and execution across the entire experience landscape. Without the EXAB, the XMO risks making decisions in a vacuum. Without the XMO, the EXAB’s valuable insights might remain unacted upon.

Case Studies in Collaboration: EXAB + XMO in Action

Case Study 1: “Ignite” at a Global Tech Giant

A major technology company, facing increasing attrition rates and feedback indicating a disconnect between leadership vision and daily employee reality, established an EXAB they called “Ignite.” Comprising 25 employees from diverse roles, Ignite met monthly with the newly formed XMO. One of Ignite’s early observations was a pervasive feeling among junior engineers that their ideas weren’t heard and that career progression was opaque. The XMO, informed by Ignite’s granular feedback, launched a series of “Innovator’s Guild” workshops, providing a structured forum for idea submission and mentorship. Simultaneously, they revamped career pathing resources and introduced a transparent internal mobility portal. Within 18 months, not only did attrition rates for junior engineers drop by 15%, but the company also saw a 20% increase in patent submissions directly linked to ideas generated through the guild. The EXAB’s qualitative insights directly fueled the XMO’s strategic interventions, leading to measurable improvements in both culture and innovation output.

Case Study 2: “CareConnect” at a Healthcare Provider

A large healthcare network, grappling with burnout among its nursing staff and a perceived lack of voice, established “CareConnect,” an EXAB specifically for frontline healthcare professionals. Their XMO, initially focused primarily on patient experience, quickly realized the inseparable link between employee well-being and patient outcomes. CareConnect highlighted critical issues such as inefficient shift scheduling, inadequate break facilities, and a desire for more mental health support. The XMO, leveraging this input, implemented a new AI-driven scheduling system that gave nurses more control, redesigned break rooms into “recharge zones,” and launched a comprehensive mental wellness program with on-site counselors. The impact was profound: a 10% reduction in nurse turnover, a significant improvement in patient satisfaction scores (as reported in post-visit surveys), and a visible boost in staff morale. This case demonstrates how an EXAB can pinpoint specific, actionable improvements that directly impact both employee well-being and core business objectives, with the XMO providing the structured approach to scale and sustain these changes.

Building a Culture of Continuous Improvement

The establishment of an EXAB, seamlessly integrated with an XMO, signals a fundamental shift in how organizations approach culture. It moves from a reactive, survey-driven approach to a proactive, co-creative one. It’s about empowering employees not just to report problems, but to be part of the solution. It’s about creating a living, breathing mechanism for continuous cultural improvement.

In a world of constant change, the most resilient and innovative organizations will be those that prioritize the human experience at their core. The Employee Experience Advisory Board and the Experience Management Office are not just strategic tools; they are the architects of a future where work isn’t just a place we go, but a place where we truly belong, contribute, and thrive. If you’re serious about creating a culture that attracts, retains, and inspires the best, it’s time to unleash the power of your people through these vital structures.

Contact me if you’re interested in working together to build or enhance your Experience Management Office (XMO).


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Content Authenticity Statement: The ideas are those of Braden Kelley, with a little help from Google Gemini to shape the article and create the illustrative case studies.

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Is ChatGPT Making Us Dumb?

Is ChatGPT Making Us Dumb?

GUEST POST from Robert B. Tucker

In boardrooms and classrooms, coffee shops and cubicles, the same question keeps coming up: Is ChatGPT making us smarter, or is it making us intellectually lazy — maybe even stupid?

There’s no question that generative artificial intelligence is a game-changer. ChatGPT drafts our emails, answers our questions, and completes our sentences. For students, it’s become the new CliffsNotes. For professionals, a brainstorming device. For coders, a potential job killer. In record time, it has become a productivity enhancer for almost everything. But what is it doing to our brains?

As someone who has spent his career helping clients anticipate and prepare for the future, this question deserves our attention. With any new technology, concerns inevitably arise about its impact. When calculators were first introduced, people worried that students would lose their ability to perform basic arithmetic or mental math skills. When GPS was first introduced, some fretted that we would lose our innate sense of direction. And when the internet bloomed, people grew alarmed that easy access to information would erode our capacity for concentration and contemplation.

“Our ability to interpret text, to make the rich mental connections that form when we read deeply and without distraction, is what often gets shortchanged by internet grazing,” noted technology writer Nicholas Carr in a prescient 2008 Atlantic article, “Is Google Making Us Stupid?”

Today, Carr’s question needs to be asked anew – but of a different techno-innovation. Just-released research studies are helping us understand what’s going on when we allow ChatGPT to think for us.

What Happens to the Brain on ChatGPT?

Researchers at MIT invited fifty-four participants to write essays across four sessions, divided into three groups: one using ChatGPT, one using Google, and one using only their brainpower. In the final session, the groups switched roles. What these researchers found should make all of us pause.

Participants who used ChatGPT consistently produced essays that scored lower in originality and depth than those who used search or wrote unaided. More strikingly, brain imaging revealed a decline in cognitive engagement in ChatGPT users. Brain regions associated with attention, memory, and higher-order reasoning were noticeably less active.

The MIT researchers introduced the concept of “cognitive debt” — the subtle but accumulating cost to our mental faculties when we outsource too much of our thinking to AI. “Just as relying on a GPS dulls our sense of direction, relying on AI to write and reason can dull our ability to do those very things ourselves,” notes the MIT report. “That’s a debt that compounds over time.”

The second study, published in the peer-reviewed Swiss journal Societies, is titled “AI Tools in Society: Impacts on Cognitive Offloading and the Future of Critical Thinking.” It broadens the lens from a lab experiment to everyday life.

Researchers surveyed 666 individuals from various age and educational backgrounds to explore how often people rely on AI tools — and how that reliance affects their ability to think critically. The findings revealed a strong negative correlation between frequent AI use and critical thinking performance. Those who often turned to AI for tasks like writing, researching, or decision-making exhibited lower “metacognitive” awareness and analytical reasoning. This wasn’t limited to any one demographic, but younger users and those with lower educational attainment were particularly affected.

What’s more, the study confirmed that over-reliance on AI encourages “cognitive offloading” — our tendency to let external tools do the work our brains used to do. While cognitive offloading isn’t new (we’ve done it for centuries with calculators and calendars), AI takes it to a whole new level. “When your assistant can ‘think’ for you, you may stop thinking altogether,” the report notes.

Are We Letting the Tool Use Us?

These studies aren’t anti-AI. Neither am I. I use ChatGPT daily. As a futurist, I see ChatGPT and similar tools as transformational breakthroughs — the printing press of the 21st century. They unlock productivity, unleash creativity, and lower barriers to knowledge.

But just as the printing press didn’t eliminate the need to learn to read, ChatGPT doesn’t absolve us of the responsibility to think. And that is the danger today, that people will stop doing their own thinking.

These studies are preliminary, and further research is needed. However, there is sufficient evidence to suggest that heavy use of AI is not only a game changer, but an alarming threat to humanity’s ability to solve problems, communicate with one another, and perhaps to thrive. In integrating metacognitive strategies — thinking about thinking — into education, workplace training, and even product design. In other words, don’t just use AI — engage with it. The line we must straddle is between augmentation and abdication. Are we using AI to elevate our thinking? Or are we turning over the keys to robots?

Here are four ideas for using this new technology, while keeping our cognitive edge sharp:

  1. Do your own thinking first. Before you consult a chatbot, wrestle with the problem yourself. Draft your idea. Think through the structure. Then allow ChatGPT to weigh in and help you refine your ideas.
  2. Turn off autopilot. If you find yourself reflexively turning to AI for answers you could generate on your own, that’s a sign. Interrupt the cycle. Push through the discomfort of not knowing. That’s where learning happens.
  3. Reclaim friction. Our brains are wired for efficiency, but growth often requires friction. A blank page, a difficult question, a difficult concept—don’t rush to eliminate those obstacles. They’re part of the process.
  4. Step back regularly. Ask yourself: Why am I using this tool? What did I learn? What could I do differently next time? This habit alone can transform passive use into intentional engagement.

The danger isn’t that ChatGPT will replace us. But it can make us stupid — if we let it replace our thinking instead of enriching it. The difference lies in how we use it, and more importantly, how aware we are while using it. The danger is that we’ll stop developing the parts of ourselves that matter most—because it’s faster and easier to let the machine do it. Let’s not allow that to happen.

This article originally appeared in Forbes

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Top 10 Human-Centered Change & Innovation Articles of June 2025

Top 10 Human-Centered Change & Innovation Articles of June 2025Drum roll please…

At the beginning of each month, we will profile the ten articles from the previous month that generated the most traffic to Human-Centered Change & Innovation. Did your favorite make the cut?

But enough delay, here are June’s ten most popular innovation posts:

  1. Why Business Transformations Fail — by Robyn Bolton
  2. Three Ways Strategic Idleness Accelerates Innovation and Growth — by Robyn Bolton
  3. Overcoming the Fear of Innovation Failure — by Stefan Lindegaard
  4. Making People Matter in AI Era — by Janet Sernack
  5. Yes the Comfort Zone Can Be Your Best Friend — by Stefan Lindegaard
  6. Your Digital Transformation Starting Point — by Braden Kelley
  7. Learn More About the Problem Before Trying to Solve It — by Mike Shipulski
  8. Putting Human Agency at the Center of Decision-Making — by Greg Satell
  9. Innovation or Not – SpinLaunch — by Art Inteligencia
  10. Team Motivation Does Not Have to be Hard — by David Burkus

BONUS – Here are five more strong articles published in May that continue to resonate with people:

If you’re not familiar with Human-Centered Change & Innovation, we publish 4-7 new articles every week built around innovation and transformation insights from our roster of contributing authors and ad hoc submissions from community members. Get the articles right in your Facebook, Twitter or Linkedin feeds too!

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Have something to contribute?

Human-Centered Change & Innovation is open to contributions from any and all innovation and transformation professionals out there (practitioners, professors, researchers, consultants, authors, etc.) who have valuable human-centered change and innovation insights to share with everyone for the greater good. If you’d like to contribute, please contact me.

P.S. Here are our Top 40 Innovation Bloggers lists from the last four years:

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Psychology of Winning Dies a Death

Pioneer Denis Waitley Dead at 92

Psychology of Winning Dies a Death

GUEST POST from Robert B. Tucker

Famed motivational psychologist Dr. Denis Waitley died in his sleep on June 7th, 2025. He was a major player in a new phenomenon that arose in America – the motivational rally. In auditoriums and convention centers, businesspeople, educators, salespeople, and homemakers gathered to hear speakers such as Norman Vincent Peale, Zig Ziglar, and Art Linkletter, among others, extol the virtues of positive thinking, unbridled optimism, and hard work.

Waitley’s The Psychology of Winning self-development program would go on to sell over two million copies and capture the hearts of many baby boomer age adherents, eager to carve out their place in the world.

Waitley’s message was built on his study of the traits that high-achieving people have in common. As a young magazine journalist, I interviewed Waitley in 1982 and asked him which characteristic, above all others, seemed to define winners from the rest of the pack?

“It’s their understanding of the degree of control that their thoughts have over the actions that follow in their lives,” he said. “Whether they are astronauts, parents, or prisoners of war, these individuals have taken responsibility for their actions. The deepest, most significant choice we make is in the way we choose to think.”

The difference between winners and losers, Waitley taught, was in what he called a person’s ‘self-talk.’ “The mind is talking to itself constantly at some eight hundred words per minute. Winners, he found, think constantly in terms of “I can,” “I will,” and “I am,” while losers concentrate their waking thoughts on what they should have or would have done, or what they can’t do.

When our self-talk is positive, Waitley observed, the mind then goes to work instructing the body to carry out the performance of the thought as if it had already been achieved before and is merely being repeated.

Waitley would go on to sell these ideas and many others to audiences of self-improvers worldwide. He spent more than four decades on the international speaking circuit, logging an average of 500,000 miles each year, helping people—from astronauts to Olympic athletes, corporate leaders to schoolchildren—redefine success from the inside out. Waitley’s clients included everyone from members of the U.S. Olympic team to Super Bowl champions, as well as scores of corporate clients.

Waitley was the former Chairman of Psychology for the U.S. Olympic Committee’s Sports Medicine Council and authored 16 books, including classics such as Seeds of Greatness, The Winner’s Edge, and Empires of the Mind. He was invited to join NASA’s astronaut training program, where he worked with space shuttle crews on mental preparation. Around the same time, he began coaching elite athletes on visualization techniques. He popularized the use of guided imagery and mental rehearsal long before it became mainstream.

His speeches—delivered with laid-back authority, a radio announcer’s voice, and self-effacing storytelling—centered on mental toughness, personal responsibility, and visions of a brighter future. Forty years after my interview with Waitley, his observations ring relevant today.

When asked to summarize his primary message, he responded: “The period we’re living in is no worse than any other period in history, and probably better. Since society is changing rapidly, it’s up to the individual to view change as normal, and to see many of the changes taking place as positive rather than negative.”

Yet behind the inspiring keynotes and bestselling books was a man whose private life was marked by turmoil. Born in 1933, Waitley grew up in Depression-era San Diego, California. His mother worked in a factory, and his father was a warehouseman. They soon divorced. “One night my father came into our bedroom to say goodbye,” Waitley recalled in an interview with Success Magazine. “We didn’t see him again for six years.”

Waitley’s struggle to break free of a loser mindset and shift into an abundant winner’s mindset propelled his determination to make something of himself. “I wrote The Psychology of Winning while I was losing,” Waitley recalled. “I wanted to remind myself what I needed to do to change myself from loser to winner.”

This article originally appeared in Forbes

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