Category Archives: collaboration

Strategic Foresight Secrets to Success

Strategic Foresight Secrets to Success

GUEST POST from Robyn Bolton

Convinced that Strategic Foresight shows you a path through uncertainty?  Great!  Just don’t rush off, hire futurists, run some workshops, and start churning out glossy reports.

Activity is not achievement.

Learning from those who have achieved, however, is an excellent first activity.  Following are the stories of two very different companies from different industries and eras that pursued Strategic Foresight differently yet succeeded because they tied foresight to the P&L.

Shell: From Laggard to Leader, One Decision at a Time

It’s hard to imagine Shell wasn’t always dominant, but back in the 1960s, it struggled to compete.  Tired of being blindsided by competitors and external events, they sought an edge.

It took multiple attempts and more than 10 years to find it.

In 1959, Shell set up their Group Planning department, but its reliance on simple extrapolations of past trends to predict the future only perpetuated the status quo.

In 1965, Shell introduced the Unified Planning Machinery, a computerized forecasting tool to predict cash flow based on current results and forecasted changes in oil consumption.  But this approach was abandoned because executives feared “that it would suppress discussion rather than encourage debate on differing perspectives.”

Then, in 1967, in a small 18th-floor office in London, a new approach to ongoing planning began.  Unlike past attempts, the goal was not to predict the future.  It was to “modify the mental model of decision-makers faced with an uncertain future.

Within a few years, their success was obvious.  Shell executives stopped treating scenarios as interesting intellectual exercises and started using them to stress-test actual capital allocation decisions.

This doesn’t mean they wholeheartedly embraced or even believed the scenarios. In fact, when scenarios suggested that oil prices could spike dramatically, most executives thought it was far-fetched. Yet Shell leadership used those scenarios to restructure their entire portfolio around different types of oil and to develop new capabilities.

The result? When the 1973 oil crisis hit and oil prices quadrupled from $2.90 to $11.65 per barrel, Shell was the only major oil company ready. While competitors scrambled and lost billions, Shell turned the crisis into “big profits.”

Disney: From Missed Growth Goals to Unprecedented Growth

In 2012, Walt Disney International’s (WDI) aggressive growth targets collided with a challenging global labor market, and traditional HR approaches weren’t cutting it.

Andy Bird, Chairman of Walt Disney International, emphasized the criticality of the situation when he said, “The actions we make today are going to make an impact 10 to 20 years down the road.”

So, faced with an unprecedented challenge, the team pursued an unprecedented solution: they built a Strategic Foresight capability.

WDI trained over 500 leaders across 45 countries, representing five percent of its workforce, in Strategic Foresight.  More importantly, Disney integrated strategic foresight directly into their strategic planning and performance management processes, ensuring insights drove business decisions rather than gathering dust in reports.

For example, foresight teams identified that traditional media consumption was fracturing (remember, this was 2012) and that consumers wanted more control over when and how they consumed content.  This insight directly shaped Disney+’s development.

The results speak volumes. While traditional media companies struggled with streaming disruption, Disney+ reached 100 million subscribers in just 16 months.

Two Paths.  One Result.

Shell and Disney integrated Strategic Foresight differently – the former as a tool to make high-stakes individual decisions, the latter as an organizational capability to affect daily decisions and culture.

What they have in common is that they made tomorrow’s possibilities accountable to today’s decisions. They did this not by treating strategic foresight as prediction, but as preparation for competitive advantage.

Ready to turn these insights into action? Next week, we’ll dive into the tools in the Strategic Foresight toolbox and how you and your team can use them to develop strategic foresight that drives informed decisions.

Image credit: Gemini

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Strategic Foresight Won’t Save Your Company

But Ignoring Strategic Foresight Will Kill It

Strategic Foresight Won't Save Your Company

GUEST POST from Robyn Bolton

Are you spooked by the uncertainty and volatility that defines not just our businesses but our everyday lives?  Have you hunkered down, stayed the course, and hoped that this too shall pass? Are you starting to worry that this approach can’t go on forever but unsure of what to do next?  CONGRATULATIONS, consultants have heard your cries and are rolling  out a shiny new framework promising to solve everything: Strategic Foresight.

Strategic foresight is the latest silver bullet for navigating our chaotic, unpredictable world.

Remember in 2016 when Agility was going to save us all? Good times.

As much as I love rolling my eyes at the latest magic framework, I have to be honest – Strategic Foresight can live up to the hype. If you do it right.

What Strategic Foresight Actually Is (Spoiler: Not a Silver Bullet)

A LOT is being published about Strategic Foresight (I received 7 newsletters on the topic last week) and everyone has their own spin.  So let’s cut through the hype and get back to basics

What it is:  Strategic foresight is the systematic exploration of multiple possible futures to anticipate opportunities and risks, enabling informed decisions today to capture advantages tomorrow.

There’s a lot there so let’s break it down:

  • Systematic exploration: This isn’t guessing, predicting, or opining. This is a rigorous and structured approach
  • Multiple possible futures: Examines multiple scenarios because we can’t possibly forecast or predict the one future that will occur
  • Enabling informed decisions today: This isn’t an academic exercise you revisit once a year. It informs and guides decisions and actions this year.
  • Capture advantages tomorrow: Positions you to respond to change with confidence and beat your competition to the punch

How it fits: Strategic Foresight doesn’t replace what you’re doing.  It informs and drives it.

ApproachTimelineFocus
Strategic Foresight5-20+ yearsExplore possible futures
Strategic Planning3-5 yearsCreate competitive advantage
Business PlanningAnnual cyclesExecute specific actions

The sequence matters: Foresight  Strategic Planning  Business Planning.

This sequence also explains why Strategic Foresight is so hot right now.  Systemic change used to take years, even decades, to unfold.  As a result, you could look out 3-5 years, anticipate what would be next, and you would probably be right.

Now, systemic change can happen overnight and be undone by noon the next day.  Whatever you think will happen will probably be wrong and in ways you can’t anticipate, let alone plan for and execute against.

Strategic Foresight’s rigorous, multi-input approach gives us the illusion of control in a world that seems to be spinning out of it.

How to Avoid the Illusion and Get the Results.

Personally, I love the illusion of control BUT as a business practice, I don’t recommend it.

Strategic Foresight’s benefits will stay an illustion if you don’t:

  1. Develop in-house strategic foresight capabilities. Amy Webb’s research at NYU shows that companies using rigorous foresight methodologies consistently outperform those stuck in reactive mode. Shell’s legendary scenario planning helped them navigate oil crises while competitors flailed. Disney’s Natural Foresight® Framework keeps them ahead of entertainment trends that blindside others.
  2. Integrate foresight into your annual strategic planning cycle:  Strategic foresight is a front-end effort that makes your 3-5 year strategy more robust.  If you treat it like a separate exercise where you hire futurists, and run some workshops, and check the Strategic Foresight box, you won’t see any benefits or results.

What’s Next?

Strategic foresight isn’t a silver bullet, but it can be a path through uncertainty  to advantage and growth.

The difference between success and failure comes down to execution. Do you treat it as prediction or preparation? Do you integrate it with existing planning or silo it in innovation labs?

Ready to separate the hype from the hard results? Our next post shows you what two industry leaders learned about turning foresight into competitive advantage and how you can use those lessons to your benefit

Image credit: Pixabay

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Employees Are Calling BS on Customer-First Leadership

Employees Are Calling BS on Customer-First Leadership

GUEST POST from Robyn Bolton

The data speaks for itself: Your employees don’t believe you practice customer-first leadership.

According to Gallup’s research, only one in five of your people think you make decisions with customers in mind. That means four out of five watch you say one thing and do another. Every. Single. Day.

And it’s getting worse. Fewer than three in ten of your employees feel proud of what they’re building for your customers. As a result, employee pride in what they create and deliver is at an all-time low.

You know what this means, don’t you? Your customer-first messaging isn’t inspiring anyone—it’s insulting them. Because they see the truth behind your town hall speeches, and the truth is that customers aren’t first.

How Are We Still Screwing This Up?

Customer-centricity has been business gospel for decades. We’ve got libraries full of case studies, armies of consultants, and enough “customer first” wall art to wallpaper the Apple HQ. So, how the hell are we getting worse at this?

Because most leaders treat customer focus like a box to check. They say the right words in town halls and analyst calls but make decisions that prioritize quarterly numbers, internal politics, and whatever shiny new idea they come up with.

Leaders say customers come first, then cut support staff to hit margins. They preach customer obsession, then ignore feedback that requires real change. They commission expensive customer journey maps, then never look at them again.

Employees see it all.

And when employees stop believing in what they deliver, customers know it immediately. Every burned-out support call, every half-hearted sales pitch, every policy that punishes the customer to boost the company’s profit.

You CAN do better

You only need to look as far as the telecom industry (?!?!?!) for an $800 million example.

In 2005, Arlene Harris co-founded GreatCall (now Lively) and did something radical: she built a company based on the Jobs to be Done of senior citizens.  While everyone else chased flashy features for younger markets, she recognized that older Americans didn’t want a smartphone—they wanted a lifeline.

Harris delivered with the Jitterbug, a simple flip phone with giant buttons.  But that was just the beginning.  Focusing more on helping customers stay safe and connected than cool features for the tech geeks, she quickly built an ecosystem offering emergency response, health monitoring, 24/7 human support, and caregiver connectivity.

When Best Buy acquired GreatCall for $800 million in 2018, they weren’t buying a phone company. They were buying something rare: a trusted, high-value services company with intensely loyal customers.

Harris succeeded by doing precisely what the data shows most leaders aren’t doing: genuinely understanding and serving real customer needs.

WILL you do better?

Customer-first leadership isn’t a box to check.  It’s basic leadership integrity. It’s the difference between meaning what you say and just saying what sounds good.

When four out of five of your employees don’t trust your customer commitment, the problem isn’t your strategy deck, digital transformation, or tariffs. The problem is you.

So here’s your moment of truth: When was the last time you listened to customer service calls? Not the sanitized highlights your team shows you—the raw, unfiltered frustration of someone who can’t get help. When did you last sit in a waiting room and watch how people navigate your system? Or stock a shelf and see what customers actually do?

If you can’t remember, that’s your answer. If you’ve never done it, that’s worse.

The question is: Will you keep performing customer-centricity, or start practicing it?

Image credit: Pixabay

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Building Transformation Momentum from the Middle

Five Questions to Liz Wiseman

Building Transformation Momentum from the Middle

GUEST POST from Robyn Bolton

Conventional wisdom tells us that transformation flows from the C-suite down because real change requires executive mandates and company-wide rollouts. But what if our focus on building transformation momentum is exactly backward?

Ever since reading Multipliers, where Liz Wiseman revealed how the best leaders amplify their people rather than diminish them, I’ve wondered if, like innovation, organizational transformation and change also require us to do the opposite of our instincts.

I recently had the opportunity to dig deeper into this topic with her, and I couldn’t resist exploring how change really happens in large organizations.

What emerged wasn’t another framework—it was something more brilliant and subversive: how middle managers quietly become change agents, why sustainable transformation looks nothing like a launch event, and the liberating truth that leaders don’t need to be perfect.


Robyn Bolton: What’s the one piece of conventional wisdom about leading change that you believe organizations need to unlearn?

Lize Wiseman

Lize Wiseman: I don’t believe that change needs to start, or even be sponsored, at the top of the organization.  I’ve seen so much change led from the middle management ranks.  When middle managers experiment with new mindsets and practices inside their organizations, they produce pockets of success—anomalies that catch the attention of senior executives and corporate staffers who are highly adept at detecting variances (both negative and positive). When senior executives notice positive outcomes, they are quick to elevate and endorse the new practices, in turn spreading the practices to other parts of the organization. In other words, most senior executives are adept at spotting a parade and getting in front of it! (Incidentally, this is one of several executive skills you won’t find documented on any official leadership competency model.)  If you don’t yet have the political capital to lead a company-wide initiative, run a pilot with a few rising middle managers. Shine a spotlight on their success and let the practices spread to their peers. Expose their good work to the executive team and make yourself available to turn the parade into a movement.

RB: In your research and work, what’s the most surprising pattern you’ve observed about successful organizational transformation?”

LW: As mentioned above, I believe the starting point for transformation is less important than how you will sustain the momentum you’ve generated. Unfortunately, most new initiatives—be they corporate change initiatives or personal improvement plans—begin with a bang but fizzle out in what I call “the failure to launch” cycle. Transformation that is sustained over time usually starts small and builds a series of successive wins. Each win provides the energy needed to carry the work into the next phase. These series of wins generate the energy and collective will needed to complete the cycle of success. As that cycle spins, nascent beliefs become more deeply entrenched and old survival strategies get supplanted by new methods to not just survive but thrive inside the organization.

Each little success requires careful support and an evidence-backed PR campaign to build awareness and broad support for the new direction. Nascent behavior and beliefs are fragile and will be overpowered by older assumptions until they are strengthened by supporting evidence. The supporting evidence forms a buttress around the budding mindset or practices, much like a brace around a sapling provides stability until the tree is strong enough to stand on its own.

RB: How has your thinking about what makes an effective leader evolved over the course of your career?

LW: When I began researching good leadership, most diminishing leaders appeared to be tyrannical, narcissistic bullies. But as I further studied the problem, I’ve come to see that the vast majority of the diminishing happening inside our workplaces is done with the best of intentions, by what I call the Accidental Diminisher—good people trying to be good managers. I’ve become less interested in knowing who is a Diminisher and much more interested in understanding what provokes the Diminisher tendencies that lurk inside each of us.


RB: When you consider all the organizations you’ve studied, what’s the most powerful lesson about driving meaningful change that most leaders overlook?

LW: One of the dangers of trying to lead change from the top is that most leaders have a hard time being a constant role model for the changes they advocate for.  Even the best leaders can’t always display the positive behaviors they espouse and ask their organizations to embody.  It’s human to slip up.  But when behavior change is led primarily from the top, these all-too-natural slip-ups can become major setbacks for the whole organization because they provide visible evidence that the new behavior isn’t required or feasible, and followers can easily give up.  Wise leaders understand this dynamic and build a hypocrisy factor into their change plans–meaning, they acknowledge upfront that they aspire to the new behavior but don’t always fully embody it, yet. They set the expectation that there will be setbacks and invite people to help them be better leaders as well.  They acknowledge that the route to new behavior typically looks like the acclimation process used by high-elevation climbers.  These climbers spend some of their days in ascent, but once they reach new elevations, often have to descend to lower camps to acclimate.  It’s the proverbial two-steps-forward, one-step-back process.  When leaders acknowledge their shortcomings and the likelihood of their future missteps, they not only minimize the chance that others give up when they see hypocrisy above them, but they create space for others to make and recover from their own mistakes.

RB: Looking ahead, what do you believe is the most important capability leaders need to develop to help their organizations thrive?

LW: Leading in uncertainty, specifically the ability to lead people to destinations that they themselves have never been.


I love that Liz’s insights flip the script, calling on people outside the C-Suite to stop waiting for permission and start running quiet experiments, building proof points, and letting success do the selling.

The next time you want a change or have change thrust upon you, don’t look for a parade to lead. Look for one person willing to try something different and get to work.

Image credit: Unsplash

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Innovation, Leadership and Productive Conflict

Five Questions to Laura Weiss

Innovation, Leadership and Productive Conflict

GUEST POST from Robyn Bolton

You need friction to create fire. It’s true whether you’re camping or leading change inside an organization. Yet most of us avoid conflict—we ignore it, smooth it over, or sideline the people who spark it.

I’ve been guilty of that too, which is why I was eager to sit down with Laura Weiss, founder of Design Diplomacy, former architect and IDEO partner, university educator, and professional mediator, to explore why conflict isn’t the enemy of innovation, but one of its essential ingredients.

Our conversation wasn’t about frameworks or facilitation tricks. It was about something deeper: how leaders can unlearn their fear of conflict, lean into discomfort, and use it to build trust, fuel learning, and drive meaningful change.

So if conflict feels like a threat to alignment and progress, this conversation will show you why embracing it is the real leadership move.

_______________________________________________________________________________________________

Robyn Bolton: What’s the one piece of conventional wisdom about change that organizations need to unlearn?

Laura Weiss: The belief that change is event-driven.  It’s not, except for seismic shifts like the Great Recession, the COVID-19 pandemic, 9/11, and October 7. It’s happening all the time!  As a result, leading change should be seen as a continuous endeavor that prepares the organization to be agile when unforeseen events occur.

RB: Wow, that is capital-T True! What is driving this misperception?

LW: It’s been said that ‘managers deal with complexity, but leaders deal with change’. So, it all comes down to leadership. However, the prevailing belief is that a “leader” is the person who has risen to the top of the organization and has all the answers.

In many design professions, those who are promoted to leadership roles are exceptional at their craft. But evolving from an ‘individual contributor’ to leading others involves skills that can seem contrary to our beliefs about leadership. One is humility – the capability to say “I don’t know” without feeling exposed as a fraud, especially in professions where being a “subject matter expert” is expected. Being humble presents the leader as human, which leads to another skill: connecting with others as humans before attempting to ‘lead’ them. I particularly like Edgar Schein’s relationship-driven leadership philosophy as opposed to ‘transactional’ leadership, where your role relative to others dictates how you interact.

RB: From your experience, how can we unlearn this and lead differently?

LW: Leaders need to do three things:

  1. Be self-aware. After becoming a certified coach, it became clear to me that all leadership begins with understanding oneself. If you’re unaware of how you operate in the world, you certainly can’t lead others effectively.
  2. Be agile. Machiavelli famously asked: “Is it better to be loved or feared…?” Being a leader requires the ability to do both, operating along the ‘warmth-strength’ continuum, starting with warmth. There are six leadership styles a leader should be familiar with, in the same way that golfers know which golf club to use for a particular situation.
  3. Evolve. This means feedback – being willing to ask for it and receive it. Many senior leaders stop receiving feedback as they progress in their careers. But times change, and ‘what got you here won’t get you there.’ Holding up a mirror to very senior leaders who have rarely, if ever, received feedback, or have received it but didn’t really “get it,” is critical if they are to change with the times and the needs of their organization.

RB: Amen!  I’m starting to sense a connection between leadership, innovation, and change, but before I make assumptions, what do you see?

LW: First, I want to acknowledge the thesis of your book that “innovation isn’t an idea problem, it’s a leadership problem” – 1000% agree with that!

Laura Weiss

One of the reasons I shifted from being an architect to focusing on the broader world of innovation was that I was curious about why some innovation initiatives were successful and some were not.  Specifically, I was curious about the role of conflict in the creative problem-solving process because conflict is critical to bringing innovation and change to life. Yet, it’s not something most of us are naturally good at – in fact, our brain is designed to avoid it!

The biggest myth about conflict is that it erodes trust and undermines relationships. The opposite is true – when handled well, productive conflict strengthens relationships and leads to better outcomes for organizations navigating change.

Just as with innovation, the organizations that are most successful with change are the ones that consistently use productive conflict as an enabler of change.

To achieve this, organizations must shift from a reactive stance to a proactive one and become more “discovery-driven”. This means practicing iterative prototyping and learning their way forward. In my mind, innovation is a form of structured learning that yields something new with value.

RB: What role does communication play in leadership and conflict?

LW: Conflict is an inevitable part of the human experience because it reflects the tension between the status quo and something else that’s trying to emerge.  It can appear even in the process of solving daily problems, so the ability to deal productively with conflict, from simple misunderstandings to seemingly intractable differences, is crucial.

The source code for effective conflict engagement is effective conversations.

_____________________________________________________________________________________________

The real challenge in leadership isn’t preventing conflict—it’s recognizing that conflict is already happening and choosing to engage with it productively through conversation

This conversation with Laura reminded me that innovation and change don’t just thrive on new ideas. They require leaders who are self-aware enough to listen, humble enough to ask for feedback, and courageous enough to stay in the tension long enough for something better to emerge.

Image credit: Unsplash, Laura Weiss

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Diverge and Disrupt Your Way to Success

Diverge and Disrupt Your Way to Success

GUEST POST from Janet Sernack

I have earned my stripes as a rebellious maverick and serial misfit, who, until today, seldom feels content with complying with the status quo, especially when confronted by illogical, rules-bound, conventional, and conforming behaviors. My constant and disruptive search for new horizons has enabled me to make many professional changes and reinventions – from graphic to fashion designer, retail executive, design management consultant, culture and change management consultant, corporate trainer, group facilitator, executive, leadership and team coach, start-up entrepreneur, innovation coach, and award-winning blogger and author who has thrived by being different and disruptive. We need to reframe disruption to increase the possibilities for game-changing inventions and innovations to succeed in an uncertain and unstable future.

Through real-life experiences and by teaching, training, mentoring, and coaching others to learn, adapt, and grow by conquering high peaks and engaging in stimulating adventures, I have come to understand that being open to continuous disruption and constant reinvention is essential for survival and success in our chaotic and uncertain world.

This sense of restlessness continues to spark disruptive and creative changes in my life; as a result, it has taught me several key distinctions —being braver, daring, courageous, responsible, and accountable — throughout my forty-year professional career, which has spanned a period of being different and disruptive.

Being different and disruptive has allowed me to reach new inflection points, absorb new information, build new relationships, establish new systems and modalities, and elevate my confidence, capacity, and competence as an innovator through consulting, training, and coaching in innovation.

How does this link to being innovative?

This relates to innovation because when people impose barriers and roadblocks to innovation, they unconsciously inhibit and resist efforts to learn new ways of enacting constructive and creative change while being different and disruptive.

  • The crucial first step in managing this is to accept responsibility for recognizing and disrupting your internal structures, mental models, mindsets, and habitual behaviors.
  • The next step involves leveraging your cognitive dissonance to create cracks, positive openings, doorways, and thresholds, thus making space for profound changes that enable you to challenge accepted norms.
  • Finally, safely exit your comfort zone, unlearn, learn, and relearn variations in how you feel, think, and act to remain agile, adaptive, and innovative during uncertain and unstable times.

These three elements help you stand out and be disruptive, maximizing differences and diversity by fostering inquisitiveness and curiosity, and developing self-regulation strategies to manage your unconscious automatic reactions or reactive behaviors when faced with change imperatives, including digital transformation, cultural change programs, and innovation initiatives.

Being brave and different

Some of you come from learning environments that label students who challenge teachers or their learning processes as different, disruptive, and rebellious. These students are often punished, threatened, or ignored until they comply with the accepted norms and conform. This diminishes the possibilities and opportunities of maximizing diversity, difference, and disruption as catalysts for change and creativity in the classroom.

As a result, some individuals develop “negative anchors” due to being labelled as different or disruptive and learn how to act or speak to avoid their teacher’s displeasure and disapproval. This leads many to either rebel or adopt more compliant behaviors that keep them out of trouble. Those who choose to rebel miss the chance to benefit from the diversity and inclusion offered in the classroom and traditional education processes.

Only exceptional teachers and educators are curious and question why some individuals think or behave differently. Often labelled as “troublemakers,” these individuals tend to be alienated from the more compliant students, leading many “disruptive” students to fall by the wayside, unable to progress and achieve their full potential. Many of these “deviants” seek alternative ways of becoming socialized and educated. In contrast, others experience exclusion and social and intellectual alienation rather than maximizing the possibilities of being different and disruptive to the world.

  • Finding the courage to rebel.

Alternatively, many found the courage and resilience to persist in our rebellion and challenge the status quo. By being different, disruptive, and diverging from the norm, many of us changed our game and, ultimately, the world! People achieved this by thinking thoughts no one else considered and taking actions no one else pursued, flipping conventions on their heads and making the ordinary unexpected through difference and disruption.

The outdated labels and negative associations tied to being different and disruptive have become ingrained in the organizational mindset through schools and educational institutions. These continue to create paralyzing, fear-driven responses to embracing change and adopting innovation. This often hinders organizations from fully embracing people’s collective intelligence, developing the skills and maximizing the possibilities and creativity that disruption, diversity, inclusion, and difference present:

  • Diversity, inclusion, difference, and disruption are essential tools for thinking differently in ways that change the business landscape!
  • Disruptive, deviant and diverse teams that differ significantly and challenge the status quo can think the unthinkable, surprising the world with new inventions and unexpected solutions through their disruptive, collaborative, and creative thinking strategies, which are crucial for innovation success.

Being the disruptive change

Choosing the self-disruption path forces you to climb steep foothills of new information, relationships, and systems to take the first steps toward becoming the change you wish to see in the world.

  • Reframing Disruption

For many, even the word ” disruption ” is perceived as unfavorable and intimidating. When we were confronted at school by disruptive students, we would duck for cover to avoid the teacher’s wrath.  Similarly, in group and team projects where one person opposes, argues, dominates the conversation, and doesn’t pay attention to or listen to anyone else’s opinions, we tend to stay silent and disengage from the discussion.

Many situations and problems require changes, upgrades, or removal of systems or processes, which disrupt the norm. The global pandemic significantly disrupted the traditional 9:00 am to 5:00 pm office workday, leading to the advantages of more flexible work environments where people have adapted to numerous challenges and forged a new working world.

This prompts us to reconsider how we might reframe disruption from its typical definition.

Original Definition of Disruption (Oxford Dictionary): “Disturbance or problems which interrupt an event, activity, or process.”“Radical change to an existing industry or market due to technological innovation” Reframing Disruption“An opening, doorway and threshold for intentionally disturbing or interrupting an event, activity, or process positively, constructively to effect radical changes that contribute towards the common good (people, profit and planet) differently.

Yet complacent, inwardly focused, conventional business methods result only in continuous or incremental disturbances or changes. In contrast, being different and safely disruptive to activate profound interruptions to business as usual is required to transform the business game.

Disruption without a positive, constructive, value-adding intent and relevant context makes people fearful and anxious. Many individuals have blind spots regarding how their fear-driven learning or survival anxieties negatively affect their effectiveness and productivity. They may even attempt to mask their fears and learning shortcomings by pretending to know things they don’t.

It starts with disrupting yourself.

Personal or self-disruption opens pathways for self-discovery, self-transformation, and innovation in a volatile and chaotic world where disruptive change is constant and inevitable. 

This involves becoming emotionally energized and mentally stimulated by engaging in a journey of continuous discovery that maximizes the value and benefits of being different and disruptive. It includes a commitment to ongoing learning and a willingness to identify and take smart risks, reframe, and embrace constraints as catalysts for creative thinking. This approach involves failing fast to learn by doing, generating ground-breaking ideas, and taking unexpected and surprising right turns that lead to new ways forward. Particularly as we explore what AI can do and what it should do, we need to ensure that our courageous and rebellious traits support its development and applications to help build a brighter future for all.

Being different and disruptive shifts the needle, increasing the possibilities for game-changing reinventions and innovations. Co-creative relationships with AI can support us in restructuring and reimagining how we approach customers, markets, communities, and the world in unprecedented ways. 

This is an excerpt from our upcoming book, Anyone Can Learn to Innovate, which is due for publication in late 2025.

Please find out more about our work at ImagineNation™.

Please find out about our collective learning products and tools, including The Coach for Innovators, Leaders, and Teams Certified Program, presented by Janet Sernack. It is a collaborative, intimate, and profoundly personalized innovation coaching and learning program supported by a global group of peers over nine weeks. It can be customized as a bespoke corporate learning program.

It is a blended and transformational change and learning program that will give you a deep understanding of the language, principles, and applications of an ecosystem-focused, human-centric approach and emergent structure (Theory U) to innovation. It will also up-skill people and teams and develop their future fitness within your unique innovation context. Please find out more about our products and tools.

Image Credit: Pexels

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Building Innovation Momentum Without the Struggle

Five Questions for Tendayi Viki

Building Innovation Momentum Without the Struggle

GUEST POST from Robyn Bolton

Innovation efforts get stuck long before they scale because innovation isn’t an idea problem. It’s a leadership problem.  And one of those problems is that leaders are expected to spark transformation, without rocking the boat.

I’ve spent my career in corporate innovation (and wrote a book about it), so I was thrilled to sit down with Tendayi Viki, author of Pirates in the Navy and one of the most thoughtful voices on corporate innovation.

Our conversation didn’t follow the usual playbook about frameworks and metrics. Instead, it surfaced something deeper: how small wins, earned trust, and emotional intelligence quietly power real change.

If you’re tasked with driving innovation inside a large organization—or supporting the people who are—this conversation will challenge what you think it takes to succeed.

_______________________________________________________________________________________________

Robyn Bolton (RB): You work with a lot of corporate leaders. What’s one piece of conventional wisdom they need to unlearn about innovation?

Tendayi Viki (TV): That you need to start with a big bang. That transformation only works if it launches with maximum support and visibility from day one.

But we don’t think that way about launching new products. We talk about starting with early adopters. Steve Blank even outlines five traits of early evangelists: they know they have the problem, they care about solving it, they’re actively searching for a solution, they’ve tried to fix it themselves, and they have budget. That’s where momentum comes from.

But in corporate settings, I see leaders trying to roll out transformation as if it is a company-wide software update. I once worked with someone in South Africa who was introduced as the new head of innovation at a big all-hands event. He told me later, “I wish I hadn’t started with such a big bang. It created resentment—I hadn’t even built a track record yet.”

Instead of struggling and pushing change on people, I try to help leaders build momentum. Think of it like a flywheel. You start slow, with the right people, at the right points of leverage. You work with early adopter leaders, tell stories about their wins, invite others to join. Soon, you’re not persuading anyone—you’ve got movement.

RB: Have you seen that kind of momentum work in practice?

TV: A few great examples stand out.

Tendayi VikiClaudia Kotchka at P&G didn’t go around talking about design thinking when she started. She picked a struggling brand and applied the tools there. Once that project succeeded, people paid attention. More leaders asked for help. That success did the selling.

And there’s a story from Samsung that stuck with me. A transformation team was tasked with leading “big innovation,” but they didn’t start by preaching theory. They said, “Let’s help senior leaders solve the problems they’re dealing with right now.” Not future-state stuff—just practical challenges. They built credibility by delivering value, not running roadshows.

If you can’t find early adopters, then take one step back. Solve someone’s actual problem. People are always fans of solving their own problems.

RB: When you think about leaders who are good at building momentum, what qualities or mindsets do they tend to have?

TV: Patience is huge. This stuff takes time. And you have to set expectations with the people who gave you the mandate: “It’s not going to look like much at first—but it’s working.”

And I think you can measure momentum. Not just adoption metrics, but something simpler: how many people are coming to you without you pushing them? That’s real traction. You don’t have to chase them. They’re curious. They’ve seen the early wins.

Another big one is humility. You’ve got to respect the people who resist you. That doesn’t mean agreeing with them, but it means understanding. Maybe they need to see social proof. Maybe they’re waiting for cover from another leader. Maybe they’re not comfortable standing out.

None of that means they’re wrong. It just means they’re human. So work with the confident few first and bring in the rest when they’re ready.

RB: Have you always approached resistance that way?

TV: Oh no—I learned that one the hard way.

Early in my career, I was running a workshop at Pearson. I was beating up on this publishing group about how they’re going to get killed by digital, and they were arguing.  It was a really difficult conversation, and I was convinced I was right and they were wrong.

Afterward, one of the leaders pulled me aside and said, “I don’t disagree with what you said. I think you’re right. But I didn’t like how you made us feel.”

And that was the moment. They weren’t resisting because of the content. They were reacting to how I delivered it. I made them feel stupid, even if I didn’t mean to. And their only move was to push back.

It took me years to absorb that lesson. But now I never forget: if people are resisting, check the emotional tone before you check the content.

RB: Last question. What is one thing you’d like to say to corporate leaders trying to drive innovation?

TV: Just chill!

Seriously. There’s so much *efforting* in corporate transformation. All the chasing, tracking, nudging, following up. “Have they responded to the email? Did you call them?” All that pressure to push, to prove.

But it reminds me of this Malcolm Gladwell podcast, Relax and Win, about San Jose State sprinters. Their coach taught them that to run their fastest, they had to stay relaxed. When you tense up, you actually slow down.

Innovation works the same way. Don’t force it. Build momentum. Let it grow. And trust it once it’s moving.

_____________________________________________________________________________________________

The real challenge in corporate innovation isn’t convincing people that change is needed—it’s helping them feel safe enough to join you.

This conversation with Tendayi reminded me that the most effective innovation leaders don’t lead with pressure or pitch decks. They lead with patience, empathy, and small wins that build momentum.

Image credit: Pexels, Tendayi Viki (via LinkedIn)

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Three Real Business Threats (and How to Solve Them)

“The Call is Coming from Inside the House”

Three Real Business Threats (and How to Solve Them)

GUEST POST from Robyn Bolton

“The call is coming from inside the house” is one of those classic quotes that crossed over from urban legend and horror movies to become a common pop-culture phrase.  While originally a warning to teenage babysitters, recent research indicates that it’s also a warning to corporate execs that murderous business threats are closer than they think.

In the early weeks of 2025, Box of Crayons, a Toronto-based learning and development company, partnered with The Harris Poll to survey over 1500 business leaders and knowledge workers to diagnose and understand the greatest challenges facing organizations.

They found that “while there is a tendency to focus on external pressures like economic uncertainty, technological disruptions, and labor market issues, our research shows the most critical challenges are unfolding within the workplace itself.”

The threat is coming from inside your house.

Here’s what they found and what you can do about it

Nearly one (1) day each workweek “is lost to the fear of making mistakes.”

Fear is at the core of all the issues making headlines – burnout, disengagement, lost productivity. It  “breeds doubt, prompting individuals to question themselves and others, instigating anxiety, hindering productivity, and promoting blame instead of teamwork.”

Fear is also a virus, spreading rapidly from one person to their team members and on and on until it infects the entire organization, embedding itself in the culture.

Executives and managers are key to breaking the cycle of fear that kills innovation, initiative, and growth.  By reframing mistakes and learnings, rewarding smart risks even if they result in unexpected outcomes, and role-modeling behaviors that encourage trust and psychological safety, their daily and consistent actions can encourage bravery and remaking the culture.

70% of people don’t see value in listening to people they disagree with.

Unless you’re employed by Lumon Industries, it’s impossible to be a completely different person at work compared to who you are outside of work. So, it should come as no surprise that most people no longer listen to opinions, perspectives, or evidence with which they disagree.

The problem is that different perspectives and experiences are essential to elements of the problem-solving process.  Without them, we cannot learn, develop new solutions, and innovate.

Again, executives and managers play a critical role in helping to surface diverse points of view and helping employees to engage in “productive conflict.”  Rather than rushing to “consensus” or rapidly making a decision, by expressing curiosity and asking questions, people-leaders create space for new points of view and role model how to encourage and use it.

87% of leaders lack the skills needed to adapt.  64% say funding to build those skills has been cut.

Business leaders are fully aware of the changes happening within their teams, organizations, and the broader world.  They recognize the need to constantly adapt, learn, and develop the skills required to respond to these changes.  They can even articulate what they need help with, why, and how it will benefit the team or organization.

But leadership training is often one of the first items to be cut, leaving new and experienced people-leaders “ill-equipped to manage the increasing complexity of today’s workplace, stifling their ability to inspire, guide, and support their teams effectively.”

The solution is simple – invest in people.  Given the acute need for support and training, forget big programs, multi-day offsites, and centralized learning agendas.  Talk to the people asking for help to understand what they want and need and how they learn best.  Share what you can do right now with the resources you have and engage them in creating a plan that helps them within the constraints of the current context.

Answer the phone

Just like that terrifying movie moment, the call threatening your business isn’t coming from mysterious outside forces—it’s echoing through your own hallways. The good news? Unlike those helpless babysitters in horror films, you can change the ending by confronting these internal threats head-on.

What internal “call” is your organization ignoring that deserves immediate attention?

Image credit: Unsplash

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Three Practical Keys to Managing Uncertainty

Three Practical Keys to Managing Uncertainty

GUEST POST from Robyn Bolton

“A Few Good Men” is one of my favorite movies.  As much as I love Jack Nicholson’s classic line, “You can’t handle the truth!” lately, I’ve been thinking more about a line delivered by Lt. Daniel Kaffee, played by Tom Cruise – “And the hits just keep on comin’.”

But, just like Lt. Kaffee had to make peace with Lt. Cdr JoAnne Galloway joining his Cuba trip, we must make peace with uncertainty and find the guts to move forward.

This is much easier said than done, but these three steps make it possible.  Even profitable.

Where We Begin

Imagine you’re the CEO of Midwest Precision Components (MPW), a $75 million manufacturer of specialized valves and fittings.  Forty percent of your components come from suppliers now subject to new tariffs, which, if they stay in effect, threaten an increase of 15% in material costs.  This increase would devastate your margins and could require you to reduce staff.

Your competitors are scrambling to replace foreign suppliers with domestic ones.  But you know that such rapid changes are also risky since higher domestic prices eat into your margins (though hopefully less than 15%), and insufficient time to quality test new parts could lead to product issues and lost customers.  And all this activity assumes that the tariffs stay in place and aren’t suddenly paused or withdrawn.

Three Steps Forward

Entering the boardroom, you notice that the CFO looks more nervous than usual, and your head of Supply Chain is fighting a losing battle with a giant stack of catalogs.  Taking a deep breath, you resolve to be creative, not reactive (same letters, different outcomes), and get to work.

Step 1: Start with the goal and work backward. The goal isn’t changing suppliers to reduce tariff impact.  It’s maintaining profit margins without reducing headcount or product quality.  With your CFO, you whiteboard a Reverse Income Statement, a tool that starts with required (not desired) profits to calculate necessary revenues and allowable costs. After running several scenarios, you land on believable assumptions that result in no more than a 4% increase in costs.

Step 2: Identify and prioritize assumptions.  With the financial assumptions identified, you ask the leadership team to list everything that must be true to deliver the financial assumptions, their confidence that each of their assumptions is true, and the impact on the business and its bottom line if the assumption is wrong.

Knowing that your head of Sales is an unrelenting optimist and your Supply Chain head is mired in a world of doom and gloom, you set a standard scale: High confidence means betting your annual salary, medium is a team dinner at a Michelin-starred restaurant, and low is a cup of coffee. High impact puts the company out of business, medium requires major shifts, and low means extra work but nothing crazy.

Step 3: Attack the deal killers.  Going around the room, each person lists their “Deal Killers,” the Low Confidence – High Impact assumptions that pose the highest risk to the business.  After some discussion to determine the primary assumptions at the beginning of causal chains, you select two for immediate action: (1) Alternative domestic suppliers can be found for the two highest-cost components, and (2) Current manufacturing processes can be quickly adapted to accommodate parts from new suppliers.

A Plan.  A Timeline.  A Sense of Calm.

With this new narrowed focus, your team sets a shared goal of resolving these two assumptions within 30 days.  Together, they set clear weekly deliverables and reallocate time and people to help meet deadlines.

A sense of calm settles on the team.  Not because they have everything figured out, but because they know exactly what the most important things to be done are, that those things are doable, and they are working together to do them.

How could you use these three steps to help you move forward through uncertainty?

Image credit: Pixabay

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Managing Team Conflict

Managing Team Conflict

GUEST POST from David Burkus

Conflict within a team is an inevitable part of any work environment. The diverse perspectives, ideas, and solutions that team members bring to the table can often lead to disagreements and conflicts. However, it’s important to remember that team conflict isn’t necessarily a bad thing. In fact, it can be beneficial in many ways. It can help identify blind spots, explore different solutions, and find innovative ways to deliver on objectives. The key lies in managing these conflicts effectively.

Effective conflict management can lead to a more engaged team, improved performance, and overall growth. In this article, we will outline how to manage team conflict. We will delve into five key tactics: finding the root cause of the conflict, defining acceptable criteria, questioning assumptions, examining the impact of each solution, and switching perspectives to understand opposing viewpoints.

1. Find the Root Cause

Team Conflicts often arise from differing ideas about the best solution to a problem. Therefore, the first step in managing team conflict is to examine the problem and agree on its root cause. This involves finding common ground around how the team found itself in the current situation. It’s crucial to understand that before discussing solutions, the team must agree on what the problem is.

There are several techniques that can be used to analyze the root cause of a conflict. These include fishbone diagrams or the five whys method. These techniques can help the team to dig deeper into the problem and identify the underlying cause. Once the root cause is identified, it becomes easier to address the conflict and find a solution.

2. Define Acceptable Criteria

Once the root cause of team conflict has been identified, the next step is to set criteria for success before discussing solutions. This involves agreeing on the criteria that will define a successful solution. It’s important to discuss constraints such as time, cost, and responsibility. These factors often play a significant role in determining the feasibility of a solution.

It’s worth noting that disagreements about criteria can lead to conflict. Therefore, it’s important to define these upfront. By setting clear criteria, the team can ensure that everyone is on the same page and that the proposed solutions align with the agreed-upon success criteria.

3. Question Assumptions

Another important tactic in managing team conflict is to question assumptions. This involves gaining a deeper understanding and finding common ground by questioning assumptions about the world, individual capacities, and team capabilities. It’s crucial to avoid criticizing or dismissing ideas outright. Instead, ask for thoughts on specific aspects and encourage open discussion.

By questioning assumptions, people may rethink their solutions or discover flaws in their own thinking. This can lead to more innovative solutions and a better understanding of the problem at hand. It also fosters a culture of open communication and mutual respect within the team.

4. Examine the Impact

When considering potential solutions to a team conflict, it’s important to examine the impact of each solution. This involves exploring the potential consequences and trade-offs of implementing a particular solution. Consider the impact on other divisions, clients, society, and the media. Recognizing that every solution has trade-offs and unintended consequences is a crucial part of the decision-making process.

Examining the impact helps people realize the potential flaws or benefits of their ideas. It also encourages team members to think critically about their proposed solutions and consider the bigger picture. This can lead to more informed decision-making and better conflict resolution.

5. Switch Perspectives

The final tactic in managing team conflict is to switch perspectives. This involves considering opposing viewpoints and championing different ideas. Encourage team members to take on the perspective of others and understand their reasoning. This can help to gain empathy and find common ground.

By considering different viewpoints, a more suitable solution may be found, or a more productive conversation can take place. This not only helps in resolving the current conflict but also fosters a culture of empathy and understanding within the team, which can prevent future conflicts.

Managing conflict effectively is crucial for the growth and success of a team. It helps teams to grow, improve performance, and create a more engaging work experience. Managed well, conflict is what helps every member of the team do their best work ever.

Image credit: Pixabay

Originally published on DavidBurkus.com on January 6, 2024

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