Tag Archives: Conversational Marketing

Rise of the Evangelist

What is an evangelist? When many people hear this term, their minds used to picture Billy Graham or Pat Robertson, but this is changing. Why? Our perceptions of evangelists are transforming as the pace of change accelerates to construct a … Continue reading

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Effective Conversational Marketing

A few years ago I published a white paper on “Effective Conversational Marketing” and it is still relevant today as my service offering evolves to a B2B Pull Marketing focus. Here is an excerpt: “Introduction What is conversational marketing? Conversational … Continue reading

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