Tag Archives: mCommerce

Genius of Rewarding Customers for Eating Other People’s Pizza

Dominos is riding the creativity train yet again, with their latest creative marketing idea. Following on the heels of Dominos Hotspots and Dominos Zero Click Ordering, they now have come up with a great idea for getting people to download … Continue reading

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Fingerprints of mCommerce Success on iPhone 5S?

Last August I wrote about Apple’s pending acquisition of Authentec, a biometric authentication company (which has since closed). At the time Apple was in a real hurry to complete the acquisition and it made me wonder whether Authentec’s fingerprint authentication … Continue reading

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