Tag Archives: Discounts

Save on Charting Change Digitally for Two Weeks

Charting Change for an Outstanding 2023

Wow! Exciting news!

From now until May 26, 2023 you can get the digital version (eBook) of my latest best-selling book Charting Change for only $16.99!

Sorry, unfortunately this sale doesn’t have a discount on the hardcover.

I created the Human-Centered Change methodology to help organizations get everyone literally all on the same page for change. The 70+ visual, collaborative tools are introduced in my book Charting Change, including the powerful Change Planning Canvas™. The toolkit has been created to help organizations:

  • Beat the 70% failure rate for change programs
  • Quickly visualize, plan and execute change efforts
  • Deliver projects and change efforts on time
  • Accelerate implementation and adoption
  • Get valuable tools for a low investment

You must go to SpringerLink for this Cyber Sale:

  • The offer is valid until May 26, 2023 on the eBook only

Click here to get this eBook deal

Quick reminder: Everyone can download ten free tools from the Human-Centered Change methodology by going to its page on this site via the link in this sentence, and book buyers can get 26 of the 70+ tools from the Change Planning Toolkit (including the Change Planning Canvas™) by contacting me with proof of purchase.

*This offer is valid for selected English-language Springer & Palgrave softcovers and eBooks and is redeemable on link.springer.com only. Titles affected by fixed book price laws, forthcoming titles and titles temporarily not available on link.springer.com are excluded from this promotion, as are reference works, handbooks, encyclopedias, subscriptions, or bulk purchases. The currency in which your order will be invoiced depends on the billing address associated with the payment method used, not necessarily your home currency. Regional VAT/tax may apply. Promotional prices may change due to exchange rates. This offer is valid for individual customers only. Booksellers, book distributors, and institutions such as libraries and corporations please visit springernature.com/contact-us. This promotion does not work in combination with other discounts or gift cards.

10 Days to Save on Charting Change

Charting Change for an Outstanding 2023

Wow! Exciting news!

From now until April 19, 2023 you can get my latest best-selling book Charting Change in hardcover for only $24.99 – plus FREE shipping!

Sorry, unfortunately this sale doesn’t have a discount on the eBook, meaning the hardcover is temporarily cheaper.

You must go to SpringerLink for this Cyber Sale:

  • The offer is valid until April 19, 2023 on the hardcover only
  • Free shipping worldwide – with a few restrictions (check the restrictions carefully)

Click here to get this hardcover deal

*This offer is valid for English-language Palgrave hardcover books and is redeemable on link.springer.com only. Titles affected by fixed book price laws, forthcoming titles and titles temporarily not available on link.springer.com are excluded from this promotion, as are reference works, handbooks, encyclopedias, subscriptions, or bulk purchases. The currency in which your order will be invoiced depends on the billing address associated with the payment method used, not necessarily your home currency. Regional VAT/tax may apply. Promotional prices may change due to exchange rates. This offer is valid for individual customers only. Booksellers, book distributors, and institutions such as libraries and corporations please visit springernature.com/contact-us. This promotion does not work in combination with other discounts or gift cards.

Charting Change Mystery Deal

Charting Change for an Outstanding 2023

Wow! Exciting news!

From now until March 27, 2023 you can get up to a 45% discount on my latest best-selling book Charting Change – plus FREE shipping!

OR you can also save on the eBook!

You must go to SpringerLink for this Cyber Sale:

  • The offer is valid until March 27, 2023
  • Please use Mystery2023 at check-out to get your discount on books & eBooks*
  • Free shipping

Click here and enter the code Mystery2023 before checkout

*This offer is valid for English-language Springer, Palgrave, Apress books and eBooks and is redeemable on link.springer.com only. Titles affected by fixed book price laws, forthcoming titles and titles temporarily not available on link.springer.com are excluded from this promotion, as are reference works, handbooks, encyclopedias, subscriptions, or bulk purchases. The currency in which your order will be invoiced depends on the billing address associated with the payment method used, not necessarily your home currency. Regional VAT/tax may apply. Promotional prices may change due to exchange rates. This offer is valid for individual customers only. Booksellers, book distributors, and institutions such as libraries and corporations please visit springernature.com/contact-us. This promotion does not work in combination with other discounts or gift cards.

Charting Change for an Outstanding 2023

Charting Change for an Outstanding 2023

Wow! Exciting news!

From now until February 22, 2023 you can get a 40% discount on my latest best-selling book Charting Change – plus FREE shipping!

OR you can also save on the eBook!

You must go to SpringerLink for this Cyber Sale:

  • The offer is valid until February 22, 2023
  • Please use Bzecfn32w at check-out to get your discount on books & eBooks*
  • Free shipping

Click here and enter the code Bzecfn32w before checkout

*This offer is valid for English-language Springer books and eBooks in the aforementioned subject area(s) and is redeemable on link.springer.com only. Titles affected by fixed book price laws, forthcoming titles and titles temporarily not available on link.springer.com are excluded from this promotion, as are reference works, handbooks, encyclopedias, subscriptions, or bulk purchases. The currency in which your order will be invoiced depends on the billing address associated with the payment method used, not necessarily your home currency. Regional VAT/tax may apply. Promotional prices may change due to exchange rates. This offer is valid for individual customers only. Booksellers, book distributors, and institutions such as libraries and corporations please visit springernature.com/contact-us. This promotion does not work in combination with other discounts or gift cards.

Make 2023 the Year of Successful Change

Make 2023 the Year of Successful Change

Wow! Exciting news!

Because my book was one of the bestselling titles of 2022, from now until January 30, 2023 you can get a 40% discount on my latest book Charting Change!

OR you can also save on the eBook!

You must go to SpringerLink for this sale on the bestselling titles of 2022:

  • The offer is valid until January 30, 2023
  • Please use TOP2023 at check-out to get your discount on books & eBooks*

Click here and enter the code TOP2023 before checkout

*This offer is valid for English-language Springer, Palgrave, Apress books and eBooks and is redeemable on link.springer.com only. Titles affected by fixed book price laws, forthcoming titles and titles temporarily not available on link.springer.com are excluded from this promotion, as are reference works, handbooks, encyclopedias, subscriptions, or bulk purchases. The currency in which your order will be invoiced depends on the billing address associated with the payment method used, not necessarily your home currency. Regional VAT/tax may apply. Promotional prices may change due to exchange rates. This offer is valid for individual customers only. Booksellers, book distributors, and institutions such as libraries and corporations please visit springernature.com/contact-us. This promotion does not work in combination with other discounts or gift cards.

CyberMonday Specials on Valuable Tools for Innovation and Change

CyberMonday Specials on Valuable Tools for Innovation and Change

You can now get a Lifetime Commercial License for the Change Planning Toolkit™!

Thank you to everyone that has already:

1. Gotten the 10 Free Tools to sample the power the toolkit
2. Purchased my book Charting Change and gotten 16 more tools to use
3. Considered purchasing a license to all 50+ tools in the Change Planning Toolkit™

Previously there were three options for using the Change Planning Toolkit™ to make money:

Option 1 for companies — $99.99 per year per user
Option 2 for companies — $299.99 + $2 per employee per year*
Option 3 for cities/states/countries — $0.01 per resident per year ($1,000 minimum)*

* These special licenses give full access to every person in the company or in the region.

BUT,

Now I’m super excited to announce the availability of a fourth option for people – the Lifetime Commercial License!

Available now for only $999.99 per user
(a $36,999.00 value)

FLASH SALE!

First FIVE (5) people get a special price of $249.99 per user on a lifetime license
with coupon code 250LIFETIME

Next FIVE (5) people get a special price of $499.99 per user on a lifetime license
with coupon code 500LIFETIME

AND as a special bonus,

  1. I will credit any educational license investment towards the purchase of a commercial or city/state/country license
  2. If you refer a company or a city/state/country to me and they purchase a bulk license, I will share 20% of the year one revenue with you

** NOTE: Lifetime refers to lifetime of the individual person or company

Thank you for continuing to support the change revolution!

 

SPECIAL OFFER: Become a Disruptive Innovation Toolkit™ Patron

The Human-Centered Innovation Toolkit™ will be coming soon, and you can become a Patron by helping to fund its completion through a site license or a city/state/country license and as a reward get instant access to the POSTER SIZE version of The Experiment Canvas™ and the many other tools I’ve already completed. You’ll then of course get access to the rest of the toolkit as I complete it. You’ll get this instant access at a permanent 50% discount off the normal $2/yr per employee or $0.01/yr per resident, meaning your cost will be a paltry $1/yr per employee or $0.005/yr per resident for the lifetime of the license. AND, we can negotiate a period of advance exclusivity, allowing you to get access to the tools as they are completed and get exclusive access to the complete toolkit for an exclusive period of time in advance of the general public (exclusive period TBD).

Please contact me if you are interested in accelerating your innovation efforts and getting a competitive edge over your competition.


Accelerate your change and transformation success

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December Innovation Special

December Innovation Special

As 2014 comes to a close and the holiday season continues, I thought I would make a special offer to event organizers in search of a last minute innovation speaker for a December or early January 2015 event AND to innovation managers looking to build strong momentum for their innovation efforts as we head into 2015.

Here is the offer:

Stoking Your Innovation BonfireBook me for an event occurring between December 5, 2014 and January 15, 2015 for either a:

  • 60-90 minute Innovation Keynote
  • 2-4 hour Innovation Workshop
  • 1 Day Innovation Masterclass

… and I will include a box of fifty (50) signed copies of my popular book Stoking Your Innovation Bonfire for your attendees, at no additional charge.

Book Braden Kelley for your event

P.S. In 2015 I will be launching a powerful new collaborative, visual change planning toolkit and a book, app, Quickstart Guide and eLearning to go with it. Please contact me if you are interested in getting advance access to this toolkit in exchange for being a case study for the book.

Subscribe to Human-Centered Change & Innovation WeeklySign up here to get Human-Centered Change & Innovation Weekly delivered to your inbox every week.

December Innovation Special

December Innovation Special

As 2013 comes to a close and the holiday season continues, I thought I would make a special offer to event organizers in search of a last minute innovation speaker for a December or early January 2014 event AND to innovation managers looking to build strong momentum for their innovation efforts as we head into 2014.

Here is the offer:

Stoking Your Innovation BonfireBook me for an event occurring between December 5, 2013 and January 15, 2014 for either a:

  • 60-90 minute Innovation Keynote
  • 2-4 hour Innovation Workshop
  • 1 Day Innovation Masterclass
  • 2 Day Training towards Global Innovation Management Institute (GIMI) Level 1 Certification

… and I will include a box of fifty (50) signed copies of my popular book Stoking Your Innovation Bonfire for your attendees, at no additional charge.

Book Braden Kelley for your event

P.S. Have you taken the FREE Innovation Catalyst certification BETA exam yet?


Build a common language of innovation on your team

Subscribe to Human-Centered Change & Innovation WeeklySign up here to get Human-Centered Change & Innovation Weekly delivered to your inbox every week.

Join Me in Silicon Valley – November 18-20, 2013

Join Me in Silicon Valley at Back End of Innovation

I will be in Silicon Valley at the Back End of Innovation from November 18-20, 2013.

Come join me!

If you haven’t already registered, you can SAVE 25% with discount code BEI13IX.

If you are attending the conference in Santa Clara, CA and would like to connect while I am there (or are based in Silicon Valley and would like to meet up), then contact me so we can schedule a time.

Happy to discuss:

  • Your innovation program and your learnings for my future writings
  • Your innovation training needs
  • Your innovation certification needs
  • Your innovation keynote speaking needs

Or, just any innovation advisory needs you might have.

Please fill out my simple contact form and we’ll find a time to sync up.


Build a common language of innovation on your team

Subscribe to Human-Centered Change & Innovation WeeklySign up here to get Human-Centered Change & Innovation Weekly delivered to your inbox every week.

Changing Business Models Around

Changing Business Models AroundSome business models and products have been around so long that we just take them for granted, while others concepts that are becoming new business models are so new that we’re not quite sure what to expect. It is probably easiest to explain what I mean and why this juxtaposition is important by looking at a few examples. Most of these examples involve challenging our orthodoxies.

1. Coffee Shops

In the typical coffee shop pretty much anywhere in the world, the business model works like this – you buy a coffee and it comes along with it the right to take up a place at any table in the café for as long as you want. So, coffee buys you time. An article I came across on NPR highlights an entrepreneur in Moscow that has opened a restaurant that loosely translates to the Clockface Café where instead of buying coffee and getting time, you instead buy time ($4/hr per person for the 1st hour and $2 an hour after that, up to a maximum of $12 after 5 hours) and get coffee for free. Ivan Meetin, the founder, plans to open his next café in London. Meanwhile I have heard of similar operations in Paris, and by now they can probably also be found elsewhere. So, in your business what do people get for free, and what do they pay for? And is there an opportunity to change around what you charge for?

2. Waste Disposal

In many businesses, and in the creation of most products, there is waste. And in most cases, businesses pay to have this waste removed from their premises. Or there may be waste that the customer has to pay to have removed. But this doesn’t always have to be the case.

KFC, McDonald’s, Burger King, etc. used to have to pay to have their used fryer oil picked up, but now thanks to the rise of biodiesel they may even make money from this waste product.

Chicken FeetChicken processors used to throw the feet away after processing a truckload of chickens, but after they discovered that chicken feet are a delicacy in several Asian countries, they stopped throwing them away and instead started exporting them. In fact, chicken feet sell for more per pound than chicken breasts in China.

Broken OREO’s used to have no value before Cookies ‘n’ Cream ice cream (and now Cookies ‘n’ Cream OREO’s) were discovered.

And finally, I came across an example of a bottle cap concept created by designers from the Lanzhou University of Technology in China, intended to give poor children access to building blocks for play, from what was previously thrown away.

Building Caps

3. Discounts for Data

Data security and privacy is becoming an increasingly hot topic, and in the past companies would either ask customers for their data and not give them anything for it, or just not ask for it. But now we are seeing some interesting models of companies asking customers for data and instead giving them something of value in exchange. For example, Urban Outfitters rewards users that respond to promotions inside their mobile app or to users that allow its app to connect to their Twitter or Instagram accounts with points that can be redeemed for sale previews, concert tickets, or early access to new pieces. What data do you want from your customers? What is it worth to you? How could this exchange be made engaging and not be seen as a purely financial transaction?

4. The Soft Drink Category is Saturated and Cold

Soft drinks… How many people out there think that the soft drink category is a blue ocean full of incredible opportunities for unbounded growth for established soft drink makers? Most people would say that this is a mature category and a tough place for companies, full of merciless competition. But yet, people continue to innovate and challenge this orthodoxy. Witness a couple of interesting new concepts.

Shericks ShakesBritain has always been a hotbed of innovation, and the country that brought us Pret a Manger and Innocent smoothies brings us this tasty treat. Mr. Sherick’s Shakes brings people a little bit of luxury to their day in the form of their high quality milkshakes.

Meanwhile in Japan, there is a growing trend manifesting in a wave of product launches in the soft drink category that are not cold, but instead hot. Witness this example of what has always been a cold drink, Ginger Ale, being brought into the Japanese market as a hot beverage by Coca Cola’s Canada Dry unit.

Canada Dry Hot Ginger AlePeople always love something new and different, even if it is something old that has disappeared from the market. This is why fashion runs in cycles, and in a mature category like soft drinks there is no reason why we shouldn’t keep these principles in mind and see if now is the time to bring something back, or to see if there is an orthodoxy that we shouldn’t now look at challenging to see if an opportunity might not be created.

Conclusion

Innovation transforms the useful seeds of invention into widely adopted solutions valued above every existing alternative. Value comes not just from physical invention, or business model innovation, but from psychological and emotional benefits as well and the creation of new psychological or emotional value can happen in any industry at any point in time, no matter how mature the category seems to be. We as humans are strange creatures and we simultaneously fight against change (and hold back innovation as a result) and embrace new things (or at least like to try them). So challenge your patterns of accepted thinking to look for opportunity and work to overcome your beliefs that everything that could be done has been done in your industry.

Keep innovating!


Build a common language of innovation on your team

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