Tag Archives: Ask Me Anything

Digital Transformation Virtual Office Hours – Session One

Digital Transformation Virtual Office Hours - Session One

84% of digital transformations fail, according to research by Michael Gale of PulsePoint Group.

A digital transformation is the journey between a company’s current business operations to a reimagined version of itself from the perspective of how a digital native would build the same business operations leveraging the latest technology and scientific understandings of management science, leadership, decision science, business and process architecture, design, customer experience, etc.

Here is a quick review list of ten things to keep in mind for a successful digital transformation:

  1. Reimagine your business from a digital native perspective
  2. A Human-Centered Data Model (customers & employees)
  3. Put your customers and employees at the center
  4. Identify intersection of what’s needed & what’s possible
  5. Simplify processes
  6. Reduce complexity
  7. Design elegant experiences
  8. Technology comes at the END – not the beginning
  9. Start by making strategic choices
  10. Build capabilities needed to achieve your transformation

LinkedIn Virtual Office Hours – Digital Transformation – Session One

On Tuesday, August 31, 2021 at 11am EDT I opened up a Virtual Office Hours session on LinkedIn about Digital Transformation.

To participate in this first in a series of virtual office hours, you only need do two things:

  1. Follow me on LinkedIn
  2. Visit this LinkedIn post, add a comment with your question and I will answer it!

Here is an example of how these Digital Transformation Virtual Office Hours will go:

QUESTION ONE from Howard Tiersky:

How can you determine if your data model is human centered?

Can you talk more about that idea?

ANSWER from Braden Kelley:

Great question Howard! The best way to evaluate whether your data model is human-centered is to look at the most frequent actions driven by your data.

The first mistake people make in building their data model is to not start with the end in mind.

The second mistake people make in building their data model is to not be brutal in insisting that nearly 100% of the data gathered is actionable and not just nice to have. BUT, it is far more difficult to make the decision not to gather a piece of data than it is to just make your forms one field longer.

To try and create a human-centered data model you want to focus on making sure you’re only gathering actionable data and that it is being used to drive outcomes for humans (customers, employees, partners, etc.).

Finally, one side effect that people don’t consider when building their data model and gathering non-actionable data is that they end up inflating the number of reports that get built and that people have to sort through to find the ones that are human-centered and do contain actionable data.

So, design your data models from value derived for humans and the actions necessary to execute, evolve and deliver – backwards!

QUESTION TWO from Mark Schaefer:

In my experience across many verticals, it seems like digital transformation usually occurs only when the pain in business necessitates it. In other words, the cost of avoiding change becomes greater than the cost of implementing solutions.

Do think this is still the case or are companies outside of tech beginning to think more long-term and strategically about these transformations?

ANSWER from Braden Kelley:

While it is definitely true that most companies only engage in the perceived pain of transformation when it is less than the perceived pain of avoiding change, an increasing number of organizations are recognizing that doing nothing is no longer a viable option.

A true digital transformation not only has the potential of equipping the organization to better fight off entrance by digital natives, but also to deliver improved customer and employee experiences and to improve employee retention and recruitment in this tight labor market.

And yes, companies outside of tech are beginning to think more strategically about these transformations as I am about to begin working with a company in the natural resources industry.

Companies in every industry can no longer put off this important work, and in fact a true digital transformation has the side benefits of increasing innovation capabilities and capacity when done well.

Click to Add Your Question on LinkedIn

p.s. If you’re interested in Digital Transformation, you’ll also enjoy some of the articles I’ve written for a number of publications including CEO World, the HCL Technologies Blog, and of course Human-Centered Change and Innovation:

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Digital Transformation – Ask Me Anything on LinkedIn

Digital Transformation - Ask Me Anything on LinkedIn

Ask Me Anything on LinkedIn about Digital Transformation

On Tuesday, August 31, 2021 at 11am EDT I will we be hosting an Ask Me Anything session on LinkedIn about Digital Transformation.

To participate in this first in a series of virtual office hours, you only need do two things:

  1. Follow me on LinkedIn
  2. Visit my LinkedIn profile at 11am EDT this Tuesday, August 31, 2001 and post a comment on the 11am EDT post with your question and I will answer it!

I’ve written extensively about Digital Transformation for a number of publications including CEO World, the HCL Technologies Blog, and of course Human-Centered Change and Innovation. Please feel free to check out some of my writings to inspire your questions August 31st at 11am EDT!

Join me with your questions Tuesday, August 31, 2021 at 11am EDT on LinkedIn!
(watch for the post and add your question as a comment)

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Ask Me Anything About the Change Planning Toolkit™

Ask Me Anything About the Change Planning Toolkit™

On Thursday, June 8th in the United States I will be answering any and all questions about the Change Planning Toolkit™ on TWITTER at the following local times:

9am PDT (West Coast USA)
Noon EDT (East Coast USA)
5pm GMT (UK)
6pm Western Europe
8pm Dubai
9:30 Mumbai
2am Sydney

I will be monitoring the hashtag #cptoolkit so be sure and include that in your tweet. Alternatively you can submit your questions using the contact form and I will answer them by email and in the tweet stream.

On Twitter I am @innovate if you aren’t already following me

Look for more AMA (Ask Me Anything) sessions on the Change Planning Toolkit™ and The Experiment Canvas™ in future weeks!


Accelerate your change and transformation success

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