Here is your chance to help every middle-aged guy (or gal) who’s struggling with the inevitable progression of age. What used to be easy isn’t anymore!
Maybe you (or a friend) used to be a big runner and counted on running to keep weight down and stay active, but lately the motivation to run has waned, and as as a one-trick pony who’s never developed other ways to get regular exercise, with persistent plantar fasciitis that makes anything longer than a one mile walk moderately painful, the weight is starting to accumulate.
How do you re-energize what formerly were healthy eating and workout routines to accommodate the realities of middle age?
Any ideas for new forms of exercise, for establishing new routines that are realistic for an 8 to 6 office worker?
Premera would love to hear your ideas on a middle age makeover.
Simply post your idea to Premera’s Facebook or Twitter page using the hashtag #IGNITEchange, or as a comment to their stories. You are then automatically entered into a drawing to win a $200 Amazon gift card. Best of all, you have the chance to impact a real person’s life. There will be four chances to win, once every week from now until September 8, 2014 (terms and conditions link expired).
Have a true game-changing idea that will spark families to make lasting, realistic improvements to their health?
Premera is rewarding that type of innovation as well through Premera’s Innovate to Motivate challenge (link expired), which offers a grand prize of $5,000!
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