Will the Innovation Dominoes Fall and Disrupt the Book Publishing Industry?
by Braden Kelley
“The enemy is not piracy, the enemy is obscurity.” – Tim O’Reilly
I came across a TechCrunch TV interview with Seth Godin today about his future publishing plans.
I’ve been wondering what Seth meant when he told me last year at the World Innovation Forum that he would never publish another traditional book. Here is the video:
Now, he has made it clear what he meant, and just what his future plans are in the below video from Tech Crunch. His plans have a name, The Domino Project, and it is a publishing house venture he is undertaking with Amazon and it starts with a simple question:
How do you make a book spreadable?