Author Archives: Rachel Audige

About Rachel Audige

Rachel Audigé operates at the intersection of marketing, innovation and people. She is a certified facilitator and trainer in Systematic Inventive Thinking, based in Australia. She is passionate about  how cognitive bias gets in the way of inventive thinking. In 2020, she published 'UNBLINKERED: The quirky biases that get in the way of creative thinking...and how to bust them.' Available at Inhouse Publishing and her website

The Fail Fast Fallacy

GUEST POST from Rachel Audige The Fail Fast Fallacy is that while we speak of failing fast, many corporate executives are not going to do so successfully because a) corporates continue to expect success b) the highest achievers are the … Continue reading

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