GUEST POST from Mitch Ditkoff

Here is a wonderful article by Rupert Cornwell on American’s obsession with statistics — or what Charles Seife, NYU Professor, has deftly named “proofiness” — “the art of using bogus mathematical arguments to prove something that you know in your heart is true — even when it’s not.”

Charles and Rupert are in good company. Approximately 9 out of 10 innovation consultants would agree.

So did Albert Einstein several years ago when he proclaimed: “Not everything that counts can be counted; and not everything that can be counted counts.”

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