Definition – What is Innovation?

Innovation has been defined many ways by many different people.

In January 2009, innovation was defined forty different ways in under 140 characters for a Twitter contest.

These of course aren’t the only possible definitions for innovation, but here is a video of my innovation definition (along with an example):

“Innovation transforms useful seeds of invention into solutions valued above every existing alternative.” – Braden Kelley

What is your innovation definition?

Braden Kelley (@innovate on Twitter)

About Braden Kelley

Braden Kelley is a Director of Design Thinking, Innovation and Transformation at Oracle, a popular innovation speaker, workshop leader, and creator of The Change Planning Toolkit™. He is the author of Stoking Your Innovation Bonfire from John Wiley & Sons and Charting Change from Palgrave Macmillan. Braden has been advising companies since 1996, while living and working in England, Germany, and the United States. Braden earned his MBA from top-rated London Business School. Follow him on Twitter and Linkedin.
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