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The Most Challenging Obstacles to Achieving Artificial General Intelligence

The Unclimbed Peaks

The Most Challenging Obstacles to Achieving Artificial General Intelligence

GUEST POST from Art Inteligencia

The pace of artificial intelligence (AI) development over the last decade has been nothing short of breathtaking. From generating photo-realistic images to holding surprisingly coherent conversations, the progress has led many to believe that the holy grail of artificial intelligence — Artificial General Intelligence (AGI) — is just around the corner. AGI is defined as a hypothetical AI that possesses the ability to understand, learn, and apply its intelligence to solve any problem, much like a human. As a human-centered change and innovation thought leader, I am here to argue that while we’ve made incredible strides, the path to AGI is not a straight line. It is a rugged, mountainous journey filled with profound, unclimbed peaks that require us to solve not just technological puzzles, but also fundamental questions about consciousness, creativity, and common sense.

We are currently operating in the realm of Narrow AI, where systems are exceptionally good at a single task, like playing chess or driving a car. The leap from Narrow AI to AGI is not just an incremental improvement; it’s a quantum leap. It’s the difference between a tool that can hammer a nail perfectly and a person who can understand why a house is being built, design its blueprints, and manage the entire process while also making a sandwich and comforting a child. The true obstacles to AGI are not merely computational; they are conceptual and philosophical. They require us to innovate in a way that goes beyond brute-force data processing and into the realm of true understanding.

The Three Grand Obstacles to AGI

While there are many technical hurdles, I believe the path to AGI is blocked by three foundational challenges:

  • 1. The Problem of Common Sense and Context: Narrow AI lacks common sense, a quality that is effortless for humans but incredibly difficult to code. For example, an AI can process billions of images of cars, but it doesn’t “know” that a car needs fuel or that a flat tire means it can’t drive. Common sense is a vast, interconnected web of implicit knowledge about how the world works, and it’s something we’ve yet to find a way to replicate.
  • 2. The Challenge of Causal Reasoning: Current AI models are masterful at recognizing patterns and correlations in data. They can tell you that when event A happens, event B is likely to follow. However, they struggle with causal reasoning — understanding why A causes B. True intelligence involves understanding cause-and-effect relationships, a critical component for true problem-solving, planning, and adapting to novel situations.
  • 3. The Final Frontier of Human-Like Creativity & Understanding: Can an AI truly create something new and original? Can it experience “aha!” moments of insight? Current models can generate incredibly creative outputs based on patterns they’ve seen, but do they understand the deeper meaning or emotional weight of what they create? Achieving AGI requires us to cross the final chasm: imbuing a machine with a form of human-like creativity, insight, and self-awareness.

“We are excellent at building digital brains, but we are still far from replicating the human mind. The real work isn’t in building bigger models; it’s in cracking the code of common sense and consciousness.”


Case Study 1: The Fight for Causal AI (Causaly vs. Traditional Models)

The Challenge:

In scientific research, especially in fields like drug discovery, identifying causal relationships is everything. Traditional AI models can analyze a massive database of scientific papers and tell a researcher that “Drug X is often mentioned alongside Disease Y.” However, they cannot definitively state whether Drug X *causes* a certain effect on Disease Y, or if the relationship is just a correlation. This lack of causal understanding leads to a time-consuming and expensive process of manual verification and experimentation.

The Human-Centered Innovation:

Companies like Causaly are at the forefront of tackling this problem. Instead of relying solely on a brute-force approach to pattern recognition, Causaly’s platform is designed to identify and extract causal relationships from biomedical literature. It uses a different kind of model to recognize phrases and structures that denote cause and effect, such as “is associated with,” “induces,” or “results in.” This allows researchers to get a more nuanced, and scientifically useful, view of the data.

The Result:

By focusing on the causal reasoning obstacle, Causaly has enabled researchers to accelerate the drug discovery process. It helps scientists filter through the noise of correlation to find genuine causal links, allowing them to formulate hypotheses and design experiments with a much higher probability of success. This is not about creating AGI, but about solving one of its core components, proving that a human-centered approach to a single, deep problem can unlock immense value. They are not just making research faster; they are making it smarter and more focused on finding the *why*.


Case Study 2: The Push for Common Sense (OpenAI’s Reinforcement Learning Efforts)

The Challenge:

As impressive as large language models (LLMs) are, they can still produce nonsensical or factually incorrect information, a phenomenon known as “hallucination.” This is a direct result of their lack of common sense. For instance, an LLM might confidently tell you that you can use a toaster to take a bath, because it has learned patterns of words in sentences, not the underlying physics and danger of the real world.

The Human-Centered Innovation:

OpenAI, a leader in AI research, has been actively tackling this through a method called Reinforcement Learning from Human Feedback (RLHF). This is a crucial, human-centered step. In RLHF, human trainers provide feedback to the AI model, essentially teaching it what is helpful, honest, and harmless. The model is rewarded for generating responses that align with human values and common sense, and penalized for those that do not. This process is an attempt to inject a form of implicit, human-like understanding into the model that it cannot learn from raw data alone.

The Result:

RLHF has been a game-changer for improving the safety, coherence, and usefulness of models like ChatGPT. While it’s not a complete solution to the common sense problem, it represents a significant step forward. It demonstrates that the path to a more “intelligent” AI isn’t just about scaling up data and compute; it’s about systematically incorporating a human-centric layer of guidance and values. It’s a pragmatic recognition that humans must be deeply involved in shaping the AI’s understanding of the world, serving as the common sense compass for the machine.


Conclusion: AGI as a Human-Led Journey

The quest for AGI is perhaps the greatest scientific and engineering challenge of our time. While we’ve climbed the foothills of narrow intelligence, the true peaks of common sense, causal reasoning, and human-like creativity remain unscaled. These are not problems that can be solved with bigger servers or more data alone. They require fundamental, human-centered innovation.

The companies and researchers who will lead the way are not just those with the most computing power, but those who are the most creative, empathetic, and philosophically minded. They will be the ones who understand that AGI is not just about building a smart machine; it’s about building a machine that understands the world the way we do, with all its nuances, complexities, and unspoken rules. The path to AGI is a collaborative, human-led journey, and by solving its core challenges, we will not only create more intelligent machines but also gain a deeper understanding of our own intelligence in the process.

Disclaimer: This article speculates on the potential future applications of cutting-edge scientific research. While based on current scientific understanding, the practical realization of these concepts may vary in timeline and feasibility and are subject to ongoing research and development.

Image credit: Dall-E

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Your Digital Transformation Starting Point

by Braden Kelley

Welcome, innovators and change-makers! In today’s rapidly evolving business landscape, the concept of digital transformation isn’t just a buzzword; it’s a strategic imperative for survival and growth. As a human-centered change and innovation thought leader, I’ve dedicated my work to helping organizations navigate these complex shifts successfully. This article offers a preview of the Human-Centered Change™ methodology, a visual and collaborative approach designed to get everyone literally all on the same page for change. It’s introduced in my latest book Charting Change – now in its second edition!

The world is moving faster than ever, and the pace of technological advancement demands that companies adapt or risk becoming obsolete. Consider the fate of Blockbuster, a titan in its industry that ultimately succumbed to the digital revolution. This serves as a stark reminder: to defend your company’s very existence, you must start thinking like a technology company or go out of business. This isn’t just about adopting new tools; it’s about fundamentally re-imagining how you structure and operate your business.

The Essence of Human-Centered Change™

Charting Change introduces a unique Human-Centered Change™ methodology. This approach isn’t about imposing change from the top down; it’s about empowering people within your organization to understand, embrace, and drive the transformation process. It’s about fostering a shared understanding and a collaborative spirit, ensuring that everyone is aligned on the vision and the path forward. This flipbook provides a flavor of what you’ll find in the comprehensive Charting Change book and the more than 70 tools and frameworks that constitute the Human-Centered Change™ methodology.

To succeed in this digital age, you must critically examine your business and your industry through the eyes of a digital native startup – one that seeks to disrupt and capture market share. This perspective is crucial for identifying opportunities and threats that might otherwise go unnoticed.

Digital Transformation Starter Download

Five Foundational Questions for Digital Transformation

To make this challenging yet vital self-assessment easier, I propose five foundational questions that can guide your digital transformation journey. These questions are designed to provoke deep thought and reveal areas where innovation and change are most needed.

1. Redesigning Your Business from Scratch:

“If I were to build this business today, given everything that I know about the industry and its customers and the advances in people, process, technology, and tools, how would I design it?” This question encourages you to shed preconceived notions and imagine a greenfield approach. What would a truly optimized and digitally-native version of your business look like? This thought experiment can unlock radical new ideas and solutions.

2. Uncovering Customer Value:

“From the customers’ perspective, where does the value come from?” Understanding value through the customer’s lens is paramount. Often, what we perceive as valuable internally may not align with what truly matters to our customers. By focusing on their perspective, you can identify areas for significant improvement and innovation that directly impact satisfaction and loyalty.

3. Maximizing Value, Minimizing Waste:

“What structure and systems would deliver the maximum value with the minimum waste?” This question pushes you to consider efficiency and effectiveness. Digital transformation isn’t just about adding new technology; it’s about optimizing processes and systems to deliver greater value with less overhead. Think lean, agile, and customer-centric in your structural design.

4. Overcoming Barriers and Obstacles:

“What are the barriers to adoption and the obstacles to delight for my product(s) and/or service(s) and how will my design help potential customers overcome them?” Even the most innovative products and services can fail if they face significant friction in adoption or if they don’t truly delight the user. Identifying these hurdles early allows you to design solutions that proactively address them, ensuring a smoother and more positive customer experience.

5. Eliminating Friction:

“Where is the friction in my business that the latest usage methods of people, process, technology, and tools can help eliminate?” Friction can exist anywhere – in internal workflows, customer interactions, or supply chains. The power of digital transformation lies in its ability to smooth out these rough edges, creating seamless experiences for both employees and customers. Pinpointing these areas of friction is the first step towards a more efficient and effective operation.

Embark on Your Transformation Journey

These five questions are your starting point, a catalyst for deeper investigation and strategic planning. They are designed to ignite the conversations and insights necessary for successful digital and business transformations. The Human-Centered Change™ methodology, with its rich collection of tools and frameworks, provides the structured approach and practical guidance you need to answer these questions comprehensively and to make change stick within your organization.

I invite you to delve deeper into the Human-Centered Change™ methodology. Charting Change is more than just a book; it’s a visual toolkit that empowers you and your team to collaboratively map out your change journey, overcome obstacles, and ultimately, succeed in the digital age.

For more information about the book and to explore the extensive collection of tools and frameworks:


Accelerate your change and transformation success
Content Authenticity Statement: The ideas are those of Braden Kelley, shaped into an article introducing the flipbook with a little help from Google Gemini.

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