Why Creatives Rule – Don't Miss this Andy Award PSA

GUEST POST from Julie Anixter

Just Watch the Andy Awards PSA

There is a reason we love what we love.  Call it the law of attraction, the oldest game in town, or just the pleasure in being moved.   To paraphrase David Kelley, with the exception of Nature, there’s usually a designer/creative behind, well, EVERYTHING.  If the world is turning into one big interface then its creatives like these that float my boat and me smile deep inside, and I daresay, RULE.  They also remind us of the indelible connection between innovation and design, and yes, humor.   See what you think.  Maybe even win a prize. Before the world ends!


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About Julie Anixter

Julie Anixter is an innovation and design strategist with decades of experience helping organizations navigate change. She is co-founder of New Scenario and an Operating Partner at Orchid Black, and previously served as Executive Director of AIGA. A frequent writer and speaker, she has collaborated with leaders including Tom Peters and Seth Godin.

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