How to Foster a Culture of Creativity in the Workplace

GUEST POST from Chateau G Pato

Creativity is the lifeblood of innovation and growth in any organization. It’s the driving force that enables companies to navigate the complexities of the market and stay ahead of the curve. But fostering a creative culture is more than just an open invitation to think outside the box; it requires a strategic approach, leadership commitment, and a conducive environment that allows creativity to flourish. In this article, we will explore how organizations can cultivate a culture of creativity, supported by two compelling case studies.

Case Study 1: The Power of Recruitment, Selection, and Training

Gustavo Alejandro Sanchez Collado’s thesis on creativity in the workplace highlights the importance of recruitment, selection, and training in fostering a creative environment¹. The study emphasizes that behavior is a complex interaction between person and situation, suggesting that organizational creativity results from the creative outputs of constituent groups and situational factors. By focusing on these three areas, organizations can build a context that enhances creativity through:

Recruitment: Attracting individuals with a propensity for creativity.
Selection: Identifying candidates who not only possess creative skills but also align with the company’s values and culture.
Training: Developing programs that enhance employees’ creative abilities and encourage them to apply these skills in their roles.

Case Study 2: Perceived Organizational Support and Work Engagement

A study by Aneeq Inam et al. explores the relationship between perceived organizational support (POS) and employee creativity². The findings reveal that when employees feel supported by their organization, their engagement and creativity increase. The study also notes the role of stressors, indicating that low hindrance stressors strengthen the relationship between POS and work engagement, thereby boosting creativity.

Strategies for Fostering Creativity

Based on the insights from these case studies, here are strategies that organizations can implement to foster a culture of creativity:

Leadership Commitment: Leaders must champion creativity and provide clear support for innovative initiatives.
Collaborative Environment: Encourage collaboration across departments and teams to spark new ideas and perspectives.
Empowerment: Empower employees by giving them autonomy and the freedom to experiment and take calculated risks.
Recognition and Rewards: Implement a system that recognizes and rewards creative contributions and successes.
Continuous Learning: Promote a culture of continuous learning and development to keep employees’ creative skills sharp.

Conclusion

Fostering a culture of creativity is a multifaceted endeavor that requires deliberate actions and policies. By learning from successful case studies and implementing proven strategies, organizations can create an environment where creativity thrives, leading to sustained innovation and success.

Would you like to delve deeper into any specific aspect of fostering creativity, or is there another topic you’re interested in exploring? Let me know how I can assist you further!

References:

(1) CREATIVITY IN THE WORKPLACE: A Thesis GUSTAVO ALEJANDRO SANCHEZ COLLADO …. https://oaktrust.library.tamu.edu/bitstream/handle/1969.1/189174/SANCHEZCOLLADO-THESIS-2019.pdf?sequence=1.
(2) Fostering Creativity and Work Engagement Through Perceived …. https://journals.sagepub.com/doi/pdf/10.1177/21582440211046937.
(3) How to Foster Innovation & Creativity in the Workplace. https://www.edenworkplace.com/blog/innovation-creativity-in-the-workplace.
(4) How to foster innovation and creativity in the workplace – Sage. https://www.sage.com/en-us/blog/hr-innovation-creativity/.
(5) 3 Exercises to Boost Your Team’s Creativity – Harvard Business Review. https://hbr.org/2022/03/3-exercises-to-boost-your-teams-creativity.
(6) undefined. https://doi.org/10.1177/21582440211046937.

SPECIAL BONUS: Futurology is not fortune telling. Futurists use a scientific approach to create their deliverables, but a methodology and tools like those in FutureHacking™ can empower anyone to engage in futurology themselves.

Image credit: Pixabay

Sign up here to get Human-Centered Change & Innovation Weekly delivered to your inbox every week.

Using Data Analytics to Enhance Customer Experience

Leave a reply

Using Data Analytics to Enhance Customer Experience

GUEST POST from Art Inteligencia

In the age of customer-centric business models, leveraging data analytics has become a pivotal strategy for enhancing customer experience. This article delves into the transformative power of data analytics, illustrated through two compelling case studies.

Case Study 1: Personalization at Scale

Home Depot and Starbucks are prime examples of companies that have integrated data analytics into their core strategies to deliver personalized customer experiences. By capturing and analyzing customer data, these companies have been able to customize and optimize the customer journey, leading to increased satisfaction and loyalty.

Home Depot uses data analytics to understand customer preferences and shopping behaviors, allowing for targeted marketing campaigns and personalized product recommendations. Starbucks, on the other hand, employs data analytics to tailor its loyalty programs and offers, ensuring that customers receive relevant perks that enhance their coffee experience.

Case Study 2: Intelligent Experience Engines

Brinks Home, a smart-home-technology business, has utilized its vast repository of product usage information, historical customer-level transaction data, and competitive data to create an “intelligent experience engine”1. This engine enables Brinks Home to deliver a highly personalized service by understanding and predicting customer needs and behaviors.

Despite being a lesser-known entity compared to giants like ADT and Google Nest, Brinks Home’s data-driven approach has earned it stellar reviews and a loyal customer base. The company’s ability to leverage AI and analytics has been instrumental in shaping a customer experience that stands out in the competitive smart home market.

Conclusion

The cases of Home Depot, Starbucks, and Brinks Home underscore the significance of data analytics in crafting a superior customer experience. By harnessing the power of data, businesses can predict customer needs, personalize interactions, and ultimately, foster a deeper connection with their customers.

In the current landscape, where customer expectations are ever-evolving, data analytics serves as the cornerstone for businesses aiming to remain at the forefront of customer experience excellence.

These case studies demonstrate the undeniable impact of data analytics on customer experience. As we continue to navigate a data-rich world, the businesses that succeed will be those that can transform data into insights and actions that resonate with their customers.

For more insights on using data analytics to enhance customer experience, feel free to reach out or explore further resources.

Bottom line: Futurology is not fortune telling. Futurists use a scientific approach to create their deliverables, but a methodology and tools like those in FutureHacking™ can empower anyone to engage in futurology themselves.

Image credit: Pexels

Sign up here to get Human-Centered Change & Innovation Weekly delivered to your inbox every week.

Mask of the Road Warrior – The Xupermask

Leave a reply

Xupermask on WILL.I.AM

WILL.I.AM and Honeywell have collaborated to bring the Xupermask to market.

What is the Xupermask?

It’s probably easiest to describe the Xupermask as equal parts: health & safety equipment, personal electronics, and fashion statement.

At its heart the Xupermask is a human-centered design intended to empower the user to feel both safe AND productive. It addresses the following set of user needs that are mostly unmet by traditional mask options:

1. Fits well to the face so escaping air doesn’t fog up your glasses
2. Fit also better prevents unsafe air from entering
3. Fans improve the ease of respiration
4. HEPA filters improve air quality
5. Built-in microphone for easier and safer phone calls
6. Built-in Bluetooth noise cancelling headphones for phone and entertainment

For me, the Xupermask seems like overkill for many day to day situations.

But, when I think about getting on public transport every day or flying on a commercial airline cross-country or across an ocean, the idea of having a Xupermask to wear becomes quite appealing.

And for those of us in the western United States, this could come in quite handy during forest fire season – just saying.

What do you think about the Xupermask?

Innovation or not?

Image credit: Xupermask

Accelerate your change and transformation success

Sign up here to get Human-Centered Change & Innovation Weekly delivered to your inbox every week.

Nurturing a Culture of Creativity in the Workplace

Leave a reply

GUEST POST from Chateau G Pato

In today’s rapidly changing business landscape, organizations are realizing the value of fostering a culture of creativity in the workplace. A workplace where creativity thrives can lead to innovation, increased productivity, and a stronger competitive edge. But how can companies effectively nurture this culture of creativity? Let’s explore some key strategies, along with two compelling case studies that showcase the power of creativity in driving business success.

1. Encouraging a Growth Mindset:

One of the foundational elements of nurturing a culture of creativity is to encourage a growth mindset among employees. A growth mindset is the belief that talents and abilities can be developed through dedication and hard work. By fostering a growth mindset, organizations can create an environment where employees are encouraged to take risks, embrace challenges, and see failures as opportunities for learning and growth.

Case Study: Google

Google is a prime example of a company that has successfully cultivated a culture of creativity by encouraging a growth mindset among its employees. Google’s famous “20% time” policy allows employees to dedicate a portion of their workweek to pursuing their passion projects. This policy has led to the creation of innovative products such as Gmail and Google Maps, showcasing the power of giving employees the freedom to explore new ideas and technologies.

2. Embracing Diversity and Inclusion:

Another key component of fostering a culture of creativity is embracing diversity and inclusion in the workplace. Diverse teams bring different perspectives, experiences, and ideas to the table, leading to more innovative solutions and better decision-making. By creating an inclusive environment where all voices are heard and valued, organizations can tap into the full potential of their employees and drive creativity and innovation.

Case Study: Pixar

Pixar, the renowned animation studio, is a great example of a company that has embraced diversity and inclusion to fuel creativity. Pixar’s collaborative culture values the input of all team members, regardless of their background or role. This approach has led to the creation of beloved films such as Toy Story and Finding Nemo, demonstrating the power of diverse perspectives in driving creative excellence.

Conclusion

Nurturing a culture of creativity in the workplace is essential for organizations that want to stay competitive and innovative in today’s fast-paced business environment. By encouraging a growth mindset, embracing diversity and inclusion, and providing opportunities for employees to explore and experiment, companies can unlock the full creative potential of their teams. The case studies of Google and Pixar highlight the tangible benefits of fostering a culture of creativity and serve as inspiration for other organizations looking to harness the power of creativity to drive success.

Image credit: Pixabay

Sign up here to get Human-Centered Change & Innovation Weekly delivered to your inbox every week.

The Importance of Empathy in Change Management

Leave a reply

The Importance of Empathy in Change Management

GUEST POST from Art Inteligencia

Change management is a critical aspect of any organization’s growth and evolution. It involves guiding and transitioning individuals, teams, and organizations from a current state to a desired future state. However, this process can be fraught with challenges and resistance. One key element that can significantly enhance the effectiveness of change management is empathy.

Understanding Empathy in Change Management

Empathy is the ability to understand and share the feelings of another. In the context of change management, empathy involves recognizing the emotional journey that employees go through during times of change. It’s about understanding their fears, concerns, and the impact of change on their daily work lives.

Case Study 1: Duarte, Inc.

At Duarte, Inc., a company specializing in presentations and corporate messaging, empathy played a pivotal role in their organizational change. The CEO, in the midst of rethinking the company’s strategy, ensured that the team was onboard and motivated. This was achieved by creating audience personas that reflected key employee segments and tailoring communication to match their mood1. By acknowledging the team’s specific fears and ensuring broad involvement, Duarte successfully navigated through major changes affecting every aspect of operations.

Case Study 2: Cultural Change Management Training

A cultural change management training company found that leading with empathy was essential for managing change. The CEO, who provides training in this area, discovered that vulnerability and empathy could build common ground, allowing the team to understand others’ perspectives, gain trust, and move forward together into the unknown2. This approach was crucial in managing the fear associated with change and fostering a supportive environment.

Strategies for Implementing Empathy

Here are some strategies to implement empathy in change management:

Create Audience Personas: Understand the different segments within your organization and tailor your communication to resonate with each group.
Conduct Interviews: Engage with employees to get a sample perspective on typical mindsets. Use this information to address their specific concerns.
Be Transparent: Share as much information as possible to help employees deal with discomfort. Acknowledge their fears openly.
Involve All Levels: Ensure that individuals at all levels feel included in the change process. A transformation won’t succeed without broad involvement.

Conclusion

Empathy is not just a soft skill; it’s a strategic tool that can make or break the success of change management. By employing empathy, leaders can create an environment of trust and openness, paving the way for a smoother transition and a more resilient organization.

Empathy in change management is about more than just understanding emotions; it’s about actively engaging with and supporting employees through the uncertainty of change. The case studies of Duarte, Inc. and the cultural change management training company illustrate the profound impact empathy can have on the success of organizational change. By incorporating empathy into change management strategies, leaders can foster a culture of trust and collaboration, essential for navigating the complexities of change.

References:
1: The Secret to Leading Organizational Change Is Empathy – HBR
2: Three Ways Empathy Can Enhance Your Change Management Technique – Forbes

Image credit: Pexels

Sign up here to get Human-Centered Change & Innovation Weekly delivered to your inbox every week.

The Evolution of Data Privacy in the Age of Big Data and IoT

Leave a reply

The Evolution of Data Privacy in the Age of Big Data and IoT

GUEST POST from Chateau G Pato

Data privacy has always been a crucial concern, but with the advent of Big Data and the Internet of Things (IoT), it has become more complex and paramount than ever before. In this thought leadership article, we will explore the evolution of data privacy in the age of Big Data and IoT, and delve into two case studies that highlight the challenges and potential solutions in ensuring the privacy and security of personal information.

Case Study 1: Target Corporation Data Breach

In 2013, Target Corporation, one of the largest retail chains in the United States, suffered a massive data breach that compromised the personal and financial information of approximately 40 million customers. This incident highlighted the vulnerability of customer data in the era of Big Data, as cybercriminals targeted the retailer’s systems through a seemingly innocuous IoT device – a refrigeration unit. Hackers gained unauthorized access by exploiting vulnerabilities in the network connecting these IoT devices to Target’s larger infrastructure.

The Target data breach compelled policymakers and businesses alike to recognize the urgent need for enhanced data privacy regulations and improved security measures. It served as a wake-up call for the industry, prompting companies to reevaluate their existing data protection strategies and invest in robust security systems to prevent similar incidents.

Case Study 2: General Data Protection Regulation (GDPR)

The European Union’s General Data Protection Regulation (GDPR), implemented in 2018, is a landmark legislation that signifies the evolution of data privacy in the face of Big Data and IoT. The GDPR grants individuals greater control over their personal data, imposing strict obligations on businesses that collect, store, and process such data. It serves as a blueprint for global data privacy frameworks, influencing regulations worldwide.

The GDPR highlighted the importance of transparency and consent, introducing requirements for organizations to obtain explicit consent from individuals for data collection and processing activities. It also enforced strict penalties for non-compliance, pointing to a shift towards holding businesses accountable for the responsible handling of personal data.

Conclusion

The evolution of data privacy in the age of Big Data and IoT has brought forth numerous challenges, but it has also prompted transformative changes in legislation and organizational practices. The case studies of the Target Corporation data breach and the GDPR demonstrate both the vulnerabilities that come with the interconnectedness of Big Data and IoT, as well as the proactive measures that can be taken to safeguard personal information.

To foster trust in the digital world, businesses must prioritize data privacy and security as fundamental aspects of their operations. This requires implementing real-time threat detection systems, adopting privacy by design principles, and ensuring ongoing compliance with evolving data protection regulations. Only by tackling these challenges head-on can organizations harness the potential of Big Data and IoT while safeguarding the privacy of individuals in our rapidly evolving digital ecosystem.

Image credit: Pixabay

Sign up here to get Human-Centered Change & Innovation Weekly delivered to your inbox every week.

Human-Centered Design in the Digital Age

Leave a reply

Navigating Challenges and Opportunities

Human-Centered Design in the Digital Age

GUEST POST from Art Inteligencia

In today’s digitally advanced era, businesses progressively rely on technology to connect with customers, optimize processes, and enhance products and services. However, amidst this rapid digitization, it is crucial to remember that humans should remain at the core of all design and development efforts. Human-centered design (HCD) principles guide us to create meaningful and intuitive solutions that truly address the needs and expectations of users. This article explores the challenges and opportunities of human-centered design in the digital age, emphasizing the importance of empathy and two compelling case studies that exemplify its effectiveness.

Challenges of Human-Centered Design in the Digital Age:

While human-centered design principles promise significant benefits, implementing them in the digital age comes with unique challenges. Some of these challenges include:

1. Big Data Overload: In the digital landscape, businesses are inundated with vast amounts of data about their users. It can be overwhelming to sift through this data effectively to truly understand user needs and preferences. Distilling relevant insights from the sea of information becomes crucial to designing user-centric solutions.

2. Rapid Technological Advances: The pace at which technology evolves poses challenges in keeping up with user expectations. Designers must not only adapt to the evolving technological landscape but also anticipate potential user challenges and preferences that emerge with new technologies.

Opportunities presented by Human-Centered Design in the Digital Age:

Human-centered design offers numerous opportunities for businesses to excel in the digital age. Some key opportunities include:

1. Enhancing User Experience (UX): User experience is the cornerstone of success in the digital realm. By understanding users intimately through human-centered design practices, businesses can craft seamless, intuitive, and immersive experiences that exceed user expectations. A well-designed UX fosters loyalty, advocacy, and differentiates a brand in an intensely competitive market.

2. Driving Digital Transformation: Human-centered design enables organizations to drive digital transformation effectively. By consistently placing humans at the center of strategic decision-making, businesses can create digital products and services that drive productive, efficient, and meaningful outcomes.

Case Study 1: Airbnb – Transforming Travel Experiences:

Airbnb’s success is deeply rooted in the implementation of human-centered design principles. By aligning their platform with the needs, desires, and pain points of both hosts and guests, Airbnb created a transformative experience in the travel industry. The platform offers personalized recommendations, user reviews, intuitive search features, and streamlined booking processes, centered around user needs. Airbnb’s human-centered approach revolutionized the travel industry and disrupted traditional accommodation providers.

Case Study 2: Apple – Revolutionizing Digital Communication:

Apple’s dominance in the smartphone market is a testament to its adherence to human-centered design principles. Through exquisite hardware and software integration, intuitive interfaces, and seamless connectivity, Apple prioritizes a superior user experience. By keenly understanding user emotions, wants, and needs, Apple revolutionized digital communication and became a symbol of exceptional human-centered design in the digital age.

Conclusion

In the digital age, human-centered design remains instrumental in overcoming challenges and capitalizing on opportunities. By genuinely understanding users, their struggles, and preferences, businesses can create innovative and meaningful digital solutions. As demonstrated by Airbnb and Apple, human-centered design has the power to transform industries and build strong connections with users. Embracing human-centered design in the digital age is not only an ethical decision but also a strategic choice that fosters long-term success and establishes an organization as a leader in its domain.

Image credit: Pexels

Sign up here to get Human-Centered Change & Innovation Weekly delivered to your inbox every week.

The Future of Work

Leave a reply

Embracing Automation and Artificial Intelligence

The Future of Work

GUEST POST from Chateau G Pato

As we step into the rapidly evolving realm of automation and artificial intelligence (AI), the future of work beckons exciting prospects and transformative changes. While concerns about job displacement persist, forward-thinking organizations have already begun embracing automation and AI as catalysts for innovation, increased efficiency, and enhanced employee experiences. In this thought leadership article, we will explore how businesses can navigate this shifting landscape, highlighting two compelling case studies that demonstrate the successful integration of automation and AI technologies.

Case Study 1: Automating Tedious Processes – Digital Evolution Inc.

Digital Evolution Inc. (DEI), a leading software solutions provider, creatively harnessed automation to revolutionize their business processes. Identifying a need to streamline complex data migration tasks for their clients, they introduced an AI-powered automation system called “MigratePro.” This system seamlessly migrated vast amounts of data between different platforms, eliminating the need for extensive manual intervention.

By embracing automation, DEI reduced the time required for data migrations by 70%, resulting in significant cost savings for their clients. Moreover, the system allowed their employees to focus on value-added tasks, such as data analysis and problem-solving, rather than being bogged down by repetitive, time-consuming work. The successful integration of automation not only increased customer satisfaction but also improved employee satisfaction and retention rates, as employees felt empowered by technology to contribute meaningfully to the organization.

Case Study 2: AI for Enhanced Decision-Making – Mindful Investments Corp.

Mindful Investments Corp., a wealth management firm, harnesses the power of AI to drive better decision-making and superior customer experiences. Recognizing the challenges their advisors faced in analyzing vast volumes of financial data to provide personalized recommendations, they developed an AI-driven tool called “InvestAID.” This tool utilized natural language processing and machine learning algorithms to analyze historical market data, investor preferences, and current trends, enabling advisors to make informed investment decisions efficiently.

With the integration of AI technology, Mindful Investments Corp. witnessed a remarkable increase in client satisfaction. The accuracy and speed of recommendations improved significantly, leading to better investment outcomes. Additionally, the AI tool provided advisors with real-time insights and notifications, enhancing their ability to provide a personalized touch to their clients. This implementation not only exemplified the firm’s commitment to innovation but also augmented client trust and loyalty.

Conclusion

The future of work lies in the harmonious coexistence of humans and technology. Properly leveraging automation and AI can unlock untapped potential, improving operational efficiency, fostering innovation, and elevating employee experiences. The case studies of Digital Evolution Inc. and Mindful Investments Corp. showcase how embracing automation and AI can yield tremendous benefits for businesses across various sectors.

Forward-thinking organizations must seize the opportunity to restructure their workflows, empowering employees to take on more strategic and creative roles while technology handles mundane tasks. Preparing the workforce for this transformative future requires reskilling and upskilling initiatives to equip employees with the necessary skills to work alongside AI systems effectively.

By embracing automation and AI, companies can forge a future of work that optimizes efficiency, augments decision-making, and cultivates a workforce prepared for the ever-evolving technological landscape. Embracing the potential of automation and AI is the key to staying ahead in an increasingly competitive world.

Image credit: Unsplash

Sign up here to get Human-Centered Change & Innovation Weekly delivered to your inbox every week.

Designing an Innovation Lab: A Step-by-Step Guide

1 Reply

Designing an Innovation Lab: A Step-by-Step Guide

GUEST POST from Art Inteligencia

Innovation has become a driving force for organizations looking to adapt and thrive in an ever-changing business landscape. To foster a culture of creativity and problem-solving, many companies are now investing in innovation labs. These dedicated spaces provide employees with the tools, processes, and environment necessary to drive impactful change. This article aims to present a step-by-step guide on designing an innovation lab, exploring key considerations and showcasing two inspiring case studies.

Step 1: Defining the Purpose and Objectives

Before embarking on the design process, it is crucial to define the purpose and objectives of the innovation lab. Is it primarily focused on developing new products, enhancing customer experience, or addressing internal efficiency challenges? Identifying the intended outcomes will help shape the lab’s design, resources, and methodologies.

Step 2: Creating the Right Environment

A successful innovation lab requires a physical and cultural environment that encourages collaboration, risk-taking, and creativity. This includes considerations such as open floor plans, flexible workspaces, comfortable furniture, and access to cutting-edge technology. Attracting natural light and incorporating natural elements can also enhance productivity and well-being.

Case Study 1: Google X Moonshot Factory

One of the most renowned innovation labs is Google X, the parent company of Google. The Moonshot Factory, as they call it, is responsible for developing radical, moonshot ideas that address global issues. The lab’s unique design features open spaces, colorful furniture, brainstorming walls, and prototypes scattered throughout the area. This innovative approach creates an atmosphere that fosters creativity, experimentation, and a sense of purpose, enabling teams to tackle audacious challenges with confidence.

Step 3: Promote Cross-Pollination and Collaboration

To maximize the potential of an innovation lab, it is essential to encourage cross-pollination of ideas and collaboration among employees from various departments. By integrating diverse perspectives and expertise, organizations can foster a more holistic and inclusive approach to problem-solving. Setting up common areas, organizing regular ideation sessions, and facilitating knowledge-sharing opportunities all contribute to a vibrant collaborative culture.

Case Study 2: Autodesk’s Pier 9 Workshop

Autodesk’s Pier 9 Workshop in San Francisco serves as an innovation lab that brings together artists, designers, and engineers to explore the intersection of technology and creativity. The lab provides users with cutting-edge equipment and a platform to experiment and create innovative projects. By fostering collaboration between diverse disciplines and offering access to advanced tools, Autodesk empowers individuals to push their boundaries and unleash their creative potential.

Step 4: Implement Agile Processes and Iterative Techniques

To drive innovation effectively, organizations should embrace agile processes that allow for rapid experimentation, continuous improvement, and quick iteration cycles. Encouraging teams to adopt proven methodologies like Design Thinking or Lean Startup principles helps create a structure that balances creativity with tangible results. Emphasizing the importance of learning from failure and celebrating successes also fosters a growth mindset within the lab.

Conclusion

Designing and implementing an innovation lab requires a strategic approach with careful consideration of the purpose, environment, collaboration, and iterative processes. By following this step-by-step guide, organizations can establish a dedicated space that cultivates creativity, engagement, and breakthrough innovations. The case studies of Google X Moonshot Factory and Autodesk’s Pier 9 Workshop serve as inspiring examples of successful innovation labs that have revolutionized industries by embracing the power of human imagination and collaboration. The future belongs to those who dare to innovate, and an innovation lab is the gateway to unlocking boundless possibilities.

Image credit: Unsplash

Sign up here to get Human-Centered Change & Innovation Weekly delivered to your inbox every week.

Zoom Tutorial – Amazing New PowerPoint Background Feature

1 Reply

EPISODE SIX – Ask the Consultant

Today in EPISODE SIX of Ask the Consultant, host Braden Kelley shows you how to take advantage of an amazing new Zoom feature that lets you easily create compelling videos with PowerPoint slides over your shoulder in the background.

This is a way better method of presenting slides than having your camera on and sharing your screen.

This video is itself an example of what you can do with this new Zoom feature (currently in BETA) and inside I’ll show you step by step how to do it.

This zoom tutorial will help all of the following people be more efficient and effective:

educators
keynote speakers
consultants
authors
entrepreneurs

It shows how to simply do what previously took third-party apps like mmhmm or post-production video editing knowledge and lots of time to achieve. It’s so easy that I can finally get around to recording Change Planning Toolkit™ eLearning and certification programs.

So, stay tuned!

Surprise people the next time you present on Zoom or record more compelling instructional videos and e-Learning to power your business or engage your students.

Now would be a great time to hire me to do a virtual keynote for your organization to empower your employees with greater knowledge and capabilities around innovation, change, transformation or design thinking.

Quick Reminder of Steps to Create Over the Shoulder Slides in Zoom

PART ONE:

Create a new PowerPoint (13.33” x 7.5” works well)
Choose a Background for your Zoom slides
Fill default wide-screen format of all slides
Copy slide from source presentation and paste it as an image onto one of your new background slides
Resize pasted slide image to be 9.5” wide
Position slide image upper right with ¼” border
Repeat

PART TWO:

Open Zoom
Start a Meeting
Click the Start Video icon (ALT + V)
Click the Screen Sharing icon (ALT + S)
Click the Advanced tab
Click on ‘PowerPoint as Virtual Background’
Select Your PowerPoint to import as a background

Help Shape the Next ‘Ask the Consultant’ Episode

Contact me with your question for the next video episode of “Ask the Consultant” live from my innovation studio

Grab a great deal on Stoking Your Innovation Bonfire on Amazon while they last!

Get a copy of my latest book Charting Change on Amazon

Below are the previous episodes of ‘Ask the Consultant’:

Sign up here to get Human-Centered Change & Innovation Weekly delivered to your inbox every week.