Tag Archives: Lifetime Value

Flash Sale – Change Planning Toolkit™ Lifetime License

You can now get a Lifetime Commercial License for the Change Planning Toolkit™! Thank you to everyone that has already: 1. Gotten the 10 Free Tools to sample the power the toolkit 2. Purchased my book Charting Change and gotten … Continue reading

Posted in Change | Tagged , , , | 2 Comments

Innovator Lifetime Value

By now, if you’re in marketing you’re probably familiar with the concept of customer lifetime value. Put simply, it’s the idea that a customer is worth to the organization not just the value of a single transaction, but the collection … Continue reading

Posted in collaboration, Innovation, Management, marketing, Open Innovation, Strategy | Tagged , , , , , | 2 Comments

Innovation Quotes of the Day – April 23, 2012

GQ8RR2893MWS “Around here, however, we don’t look backwards for very long. We keep moving forward, opening up new doors and doing new things, because we’re curious…and curiosity keeps leading us down new paths.” – From the movie ‘Meet the Robinsons’ … Continue reading

Posted in Quotes | Tagged , , , , , , | Leave a comment