Tag Archives: Costco

Think Like a Tech Company or Go Out of Business

by Braden Kelley and Linda Bernardi Even in 2014, there are business sectors who feel they are not ‘tech companies’. News flash: Whether you are a consumer products company, an insurance company, a hotel, or a pharmaceutical company, your business … Continue reading




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Followup – Following the Line to Innovation at Costco

During the winter holiday shopping season in 2007 I was suspicious when a man at Costco asked if he could scan my Costco card while I was standing in line, thinking that he was going to try and sell me … Continue reading




Posted in Innovation | Tagged , , , , , | 1 Comment