Who is Braden Kelley?
Braden Kelley, is a social business architect, a popular writer, speaker, and trusted advisor.
He also co-founded the world's most popular innovation web site:
"Using social media and other tools I help organizations attract and engage customers, partners, and employees to help the organization achieve its goals.
If you're looking to begin your innovation journey, tackle some of your innovation barriers, or build a more profitable, more social business -- let's talk."
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Category Archives: Open Innovation
Innocentive – New White Paper on External Talent Strategies
Authored by industry thought leader Braden Kelley and following on the heels of a recent webinar (link to recording) on the same topic, this white paper explores the intersection of talent management and open innovation strategies. The paper dives into … Continue reading
Posted in collaboration, Innovation, Leadership, Management, Open Innovation, Strategy
Tagged communities, experts, external, global, HR, Human Resources, people, personnel, Social Networks, Talent
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How Not to Do Social Media
Despite the fact that Twitter has been around since 2006 and Facebook has been around since 2004, social media is still the bright shiny object in the room (it’s still the current marketing fad). People still think they are being … Continue reading
Posted in Innovation, Open Innovation, Social Media
Tagged contests, Energy Forward, facebook, Public Relations, Publicity, Puget Sound Energy, Twitter
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Harnessing the Global Talent Pool to Accelerate Innovation
In this webinar hosted by Innocentive I explore how organizations can utilize open innovation and crowdsourcing resources as an essential talent management strategy to drive their business. You can engage me to create a webinar or white paper for your … Continue reading
Posted in Innovation, Management, Open Innovation, Strategy
Tagged collaboration, Crowdsourcing, Employees, innocentive, solutions, success, Talent, Video, webinar
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Harnessing the Global Talent Pool to Accelerate Innovation
FREE Innocentive Webinar on December 13, 2011 at 2PM EST As more industries become commoditized and innovation becomes more of a focus, organizations are being forced to move beyond a talent ownership mindset to a talent attraction and engagement mindset. … Continue reading
Posted in Innovation, Open Innovation
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What is Your External Talent Strategy?
I am currently doing research for a white paper and a webinar on harnessing the global talent pool to accelerate innovation, and I need your help to add to the case studies I’ve already gathered. Here is the premise: As … Continue reading
Posted in collaboration, Open Innovation
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Exploring for Innovation by Space, Sea, and Land
I had the privilege of being invited to be a guest today at the announcement of Shell’s sponsorship of the XPrize Foundation’s exploration prize group in New York City at the historic Explorers’ Club. Speaking of explorers, here is a … Continue reading
Posted in Innovation, Open Innovation
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Innovator Lifetime Value
by Braden Kelley By now, if you’re in marketing you’re probably familiar with the concept of customer lifetime value. Put simply, it’s the idea that a customer is worth to the organization not just the value of a single transaction, … Continue reading
Posted in collaboration, Innovation, Management, marketing, Open Innovation, Strategy
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Barriers to Innovation Workshop
by Braden Kelley This week I will be leading Workshop B on identifying and removing barriers to innovation on December 2, 2009 at the Open Innovation Summit in Orlando, Florida at the Crowne Plaza Orlando Universal. Adding a front line … Continue reading
Posted in Innovation, Open Innovation
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Why MyStarbucksIdea is a Bad Idea
Today we will examine Starbucks’ open innovation attempt – MyStarbucksIdea. You may have come across it already, but it is worth examining because it represents one of the largest open innovation efforts to date, and it is the first I … Continue reading
Posted in Innovation, Open Innovation
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