Who is Braden Kelley?
I am an innovation speaker, trainer, marketing strategist, and recognized thought leader.
And also co-founded the world's most popular innovation web site:
"I help organizations use social media and other tools to attract and engage customers, partners, and employees to help the organization achieve its goals.
If you're looking to create a culture of innovation, tackle some of your innovation barriers, train your employees to be more innovative, or build a more profitable, more social business -- let's talk."
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Category Archives: Open Innovation
Is GE Trying to be Too Quirky?
Last week GE and Quirky announced a new partnership where GE will make some of its library of patents available as part of Quirky’s new inspiration platform, allowing inventors to use some of its patents in their potentially novel consumer … Continue reading
Posted in collaboration, Creativity, Innovation, Open Innovation, Product Innovation
Tagged GE, Idea Connection, innocentive, NineSigma, Quirky
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New White Paper on External Talent Strategies
Following on the heels of a recent thought leadership webinar (link to recording) on the same topic, this white paper explores the intersection of talent management and open innovation strategies. The paper dives into why having an external talent strategy … Continue reading
Posted in collaboration, Innovation, Leadership, Management, Open Innovation, Strategy
Tagged communities, experts, external, global, HR, Human Resources, people, personnel, Social Networks, Talent
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Harnessing the Global Talent Pool to Accelerate Innovation
In this webinar hosted by Innocentive I explore how organizations can utilize open innovation and crowdsourcing resources as an essential talent management strategy to drive their business. You can engage me to create a webinar or white paper for your … Continue reading
Posted in Innovation, Management, Open Innovation, Strategy
Tagged collaboration, Crowdsourcing, Employees, innocentive, solutions, success, Talent, Video, webinar
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Innovator Lifetime Value
By now, if you’re in marketing you’re probably familiar with the concept of customer lifetime value. Put simply, it’s the idea that a customer is worth to the organization not just the value of a single transaction, but the collection … Continue reading
How Leading Organizations Manage Their Open Innovation and Crowdsourcing Efforts – Part Two
If you missed How Leading Organizations Manage Their Open Innovation and Crowdsourcing Efforts – Part One, you can find it here. So what do leading organizations do to encourage the successful use of external talent? They build a solid foundation: … Continue reading
Posted in Innovation, Open Innovation
Tagged Clorox, Crowdsourcing, Intuit, P&G, Psion, Quirky, SAP, Starbucks, Threadless
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How Leading Organizations Manage Their Open Innovation and Crowdsourcing Efforts – Part One
Although there are simple and cost effective ways to jumpstart your efforts – for example, leveraging a company like InnoCentive to host prize-based challenges in order to rapidly find solutions to your most pressing problems – leading organizations that wish … Continue reading
External Talent Strategies for a Global Talent Pool
Why Having an External Talent Strategy is Becoming Increasingly Important The old way of winning the talent wars was to search for and hire the very best talent and keep them inside your own four walls by offering them competitive … Continue reading
Posted in Innovation, Management, Open Innovation
Tagged economy, global, hiring, HR, Human Resources, jobs, staffing, Talent
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Leveraging External Talent for Innovation
How Leading Organizations Manage Their Open Innovation and Crowdsourcing Efforts Although there are simple and cost effective ways to jumpstart your efforts – for example, leveraging a company like InnoCentive to host prize-based challenges in order to rapidly find solutions … Continue reading
Moving from Talent Ownership to Talent Attraction
In our hyper-competitive, always-connected world, organizations are increasingly becoming focused on improving both their speed to market and their revenue per headcount. In this environment, more senior leaders every day are seeing innovation as the primary way to gain competitive … Continue reading
Posted in collaboration, Innovation, Open Innovation
Tagged HR, Human Resources, Talent
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How Not to Do Social Media
Despite the fact that Twitter has been around since 2006 and Facebook has been around since 2004, social media is still the bright shiny object in the room (it’s still the current marketing fad). People still think they are being … Continue reading
Posted in Innovation, Open Innovation, Social Media
Tagged contests, Energy Forward, facebook, Public Relations, Publicity, Puget Sound Energy, Twitter
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