Who is Braden Kelley?
I am an innovation speaker, trainer, marketing strategist, and recognized thought leader.
And also co-founded the world's most popular innovation web site:
"I help organizations use social media and other tools to attract and engage customers, partners, and employees to help the organization achieve its goals.
If you're looking to create a culture of innovation, tackle some of your innovation barriers, train your employees to be more innovative, or build a more profitable, more social business -- let's talk."
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Category Archives: Innovation Perspectives
‘What are three specific actions that a non-innovative company can take to become more innovative?’ Sometimes I think that people out there talking about innovation try and make crafting a good innovation process sound harder than it is and the … Continue reading
How should firms develop the organizational structure, culture, and incentives (e.g., for teams) to encourage successful innovation? When it comes to creating an innovation culture, often people make it far too complicated. If you’re part of the senior leadership team … Continue reading
‘Who should be responsible (if anyone) for trend-spotting and putting emerging behaviors and needs into context for a business?’ I believe this question should really be broken up because there are three VERY different (and incredibly important) pursuits intermingled here: … Continue reading
Not much has changed since 2010 when on Blogging Innovation (which has now become Innovation Excellence) we asked the following question as part of a series of Innovation Perspectives: What product or sector is in desperate need of innovation?‘. Here … Continue reading
What are the roadblocks and critical relationships between marketing and engineering in the cause of advancing innovation? Let me start off by recommending that you watch the movie I’ve embedded, as it does a great job of describing how there … Continue reading
When I think about who should ‘own’ or manage innovation, and where it should reside in an organization, I believe the answer is obviously “It depends.” There cannot be a single answer for these questions because every organization’s strategy and … Continue reading
It seems like every organization has a vision and a mission statement, and some even have mantra’s. My personal innovation mantra is to make innovation and marketing insights accessible for the greater good. At the same time organizations are creating … Continue reading
This is the seventh of several ‘Innovation Perspectives‘ articles we published in 2009 from multiple authors to get different perspectives on ‘What is the most dangerous current misconception in innovation?’. Now, here is my perspective: For my money, the most … Continue reading
This is the first of several ‘Innovation Perspectives‘ articles we will publish this week from multiple authors to get different perspectives on ‘What product or sector is in desperate need of innovation?‘. So to kick it off, here is my … Continue reading